In today’s ever shifting world to an online environment, children are being exposed to more and more content through the growing influence of social media platforms. Beyond the world of Facebook and Twitter, social media is growing at an exponential rate that promises to make it as ubiquitous as other mainstream media. Today’s parents feel at a loss when faced with the topic of social media and how to control or monitor their children’s usage of it. In this informative seminar, “Social Media: What You Don’t Know Can Hurt Your Kids”, author and speaker, Marvin Dejean will deconstruct the world of social media and provide you with the tools to understanding where your children are spending a large amount of their time. During this fact filled hour long presentation, participants will learn how to:  Understand the ins and outs of Social Media and why this growing phenomenon is here to stay.  Learn how to monitor your child’s social media footprint and understand its implications.  Go beyond Facebook and Twitter and expand your social media lexicon.  Understand how social media will shape every aspect of your child’s life in the future.  Measure your child’s social media reputation online and learn how to curb it.  What are the best sites to learn about social media and how to safeguard your child’s privacy.

1. SOCIAL MEDIA: WHAT YOU DON’T KNOW CAN HURT YOUR KIDS June 24, 2010 Marvin Dejean President/CEO

3. SOCIAL MEDIA Social media is any form of online publication or presence that allows end users to engage in multi-directional interactions in or around the content on the website. SOCIAL NETWORK A Social Network is a website, or network of websites, specifically established to allow end users to interact directly with each other on topics of mutual interest.

8. “ We're seeing 14, 15 and 16-year-olds and up are very commonly sharing naked pictures or sexual pictures of themselves." Parry Aftab- Wired Safety, Internet Safety Expert Children as young as 12, who aren't sexually active , are sending explicit, provocative and even pornographic images to their peers. Parry Aftab- Wired Safety, Internet Safety Expert http://abcnews.go.com/GMA/Consumer/story?id=5197974&page=1

9. Determine their degree of involvement- If there is none, and they say there is none, don’t assume that. If it’s not happening in your house, don’t assume that it is not occurring next door, or in the school library or on the playground. Create ground rules for participation 1) Start listening and monitoring to what is being said about your child online. 2) Set up and create policies, rules and guidelines for participation in social media. Children will take advantage of the zero social media policy. The more you know, the more you will be able to understand- What do you know and how much do you know will be critical; but more importantly, how much of what you think you know and is it accurate, might be crucial.

10. Do you really know everybody on your friends list?” “ Do you ever get messages from strangers? How do you handle them?” “ Do you know anyone who’s gone to meet someone offline they’d been talking to online?” “ Are people in your group of friends ever mean to each other online or on the phone? What do they say? Have they ever been mean to you? Would you tell me if they were?” “ Sometimes kids take nude or sexy photos and send them to others. Has that ever happened at your school?“ ? ? ? ? ? ? ? ?

11. Find Your Teen's Profile The first thing parents should do is find their child's profile. Kids have more than one online profile, so you have to find out how many your child has and where they are. You are entitled to know and the best way to find out is by asking your kids. Tailor the Profile to Fit Needs You need to understand why your child has a profile. Once you know why your child is on the site, you can make sure they're only giving the information they need to. Follow the Four Ps Don't let your child post anything publicly that parents, principals, predators or the police shouldn't see. Everyone is looking. And what you post on the Internet stays there forever. Use Privacy Settings Make sure your children use the most restrictive privacy settings available on the social networking site where they have a personal profile. Do only let your kids have their real-life friends as Internet buddies — the people you know about. Do Online Snooping Snoop on your children. You're allowed to do that. Follow the trail of cyber breadcrumbs. Look at their profiles regularly, and click on their friends' profiles.

12. 1. Know all social sites that your child is a part of it 2. Have access to all content pages that your child has created 3. Know all user names, passwords and profiles that your child has created 4. Know all email accounts with user names and passwords that your child has created 5. Create rules of engagement on social sites that are built on being “accountable” to you for their actions-A 3 strikes rule is not a bad idea. 6. Create your own accounts in these networks 7 Explain that though you will have all this information, you will only access it, should there be a need to. 8. Establish Trust. 9. Understand that that trust may be breached 10. Review the privacy settings in your child’s social networks and map it to their profiles and then review their profiles

15. Learn how to examine your Web browser’s “History” files, or cache. Even if you don’t do it, make sure your children know it’s possible for you to know where they’ve been. Look around your desktop, start menu or applications folder for suspicious programs. Keep abreast of all your child’s e-mail accounts; understand that free Web e-mail may allow your child to have plenty of e-mail accounts you don’t know about. If your child will chat, take some time to come up with an alias, or fake name. Give them a fake address and phone number so, if they’re being harassed, they have a way of vacating the situation. Play around in Usenet and IRC chat rooms so you can talk to your children intelligently about them, and perhaps decide to ban their use. Contact your Internet provider to see what kind of Usenet groups are available. Do get Personal with your children’s Social Media use

17. 420= Lets get high 9 =Parent is watching CD9 Code 9=“parents are around” AITR =Adult in the room ASL= Age/sex/location B/F =Boyfriend BTYCL = ‘Bootycall CYE =Check your e-mail D46? =Down for sex? E= Ecstasy WTGP =Want to go private (talk out of public chat area) TDTM= Talk dirty to me SorG =Straight or Gay? RX= Meaning drugs or prescriptions PRON =pornography MOS =Mother over shoulder www.innocentenglish.com

19. Q & A

20. Marvin Dejean, CEO Markcom Industries, Inc. 11046 NW 34th Manor Coral Springs, FL 33065 P:(954) 254-9030 E:info@marvindejean.com W:www.marvindejean.com Twitter:@MDejean Facebook:Facebook.com/marvindejean Linkedin:Marvin Dejean