Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Pres. flashcards
1.
2. Wilhelm Wundt
• German physician, is credited with introducing
psychological discovery into a laboratory
setting.
• Known as the "father of experimental
psychology”, he founded the first
psychological laboratory, at Leipzig
University, in 1879.
3.
4. Sigmund Freud
• Austrian physician that developed
psychoanalysis, a method of investigation of
the mind and the way one thinks; a
systematized set of theories about human
behavior; and a form of psychotherapy to
treat psychological or emotional
distress, especially unconscious conflict.
5.
6. Carl Jung
• Was a Swiss psychiatrist and the founder of
analytical psychology.
• He is considered the first modern psychiatrist
to view the human psyche as "by nature
religious" and make it the focus of exploration.
• Jung is one of the best known researchers in
the field of dream analysis and symbolization.
7.
8. Erik Erikson
• Was a Danish-German-American
developmental psychologist and
psychoanalyst known for his theory on social
development of human beings.
• He believed that every human being goes
through a certain number of stages to reach
his or her full development, theorizing eight
stages that a human being goes through from
birth to death.
9.
10. John Watson
• was an American psychologist who
established the psychological school of
behaviorism.
• Through his behaviorist approach, Watson
conducted research on animal behavior, child
rearing, and advertising. In addition, he
conducted the controversial "Little Albert"
experiment.
11.
12. Burrhus Skinner
• was an American
behaviorist, author, inventor, social
philosopher and poet.
• Skinner invented the operant conditioning
chamber, innovated his own philosophy of
science called radical behaviorism, and
founded his own school of experimental
research psychology, the experimental
analysis of behavior.
