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UK Newspapers & Social Bookmarking

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Louise Thomas
Louise Thomas

This slideshow presents data on the social bookmarking share options currently available on national and regional news websites in the UK.

TechnologyNews & Politics
1 of 35
UK NEWSPAPERS & SOCIAL BOOKMARKING A Snapshot
AIMS OF THE STUDY ,[object Object],[object Object],[object Object]
 
SOCIAL BOOKMARKING: ,[object Object],[object Object],Discovery Education
... and share them with others.” tvb.org
Mail Online Tindle Newspapers guardian.co.uk
The Sample: 34 UK Websites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Data Gathered - 27 to 31 Oct 2008
The Results
SUMMARY OF FINDINGS ,[object Object],[object Object],[object Object],[object Object],[object Object]
TEN MOST COMMON SHARE OPTIONS ,[object Object],85.3% 70.6% 26.5% 20.6% 94.1% Digg Reddit StumbleUpon Fark Google Bookmarks 82.4% 41.2% 26.5% 94.1% Delicious Facebook NewsVine Yahoo! My Web Technorati 17.6%
 
The standard Add This button offers links to 39 bookmarking sites. Used by: dailysport.co.uk express.co.uk Mirror.co.uk Add This
TOP 10
OVERVIEW: ,[object Object],[object Object],[object Object],[object Object],[object Object],*Including each Add This as 39 options.
The Nationals
SUMMARY OF FINDINGS - NATIONALS ,[object Object],[object Object],[object Object],[object Object]
 
 
Average 12.5 Median 6 Mode 4 Average 4.9 (Add This as One Button)
NATIONALS - TOP TEN
*With Add This classed as one button Nationals - Percentage Split Per Social Bookmark Total Share Buttons - 74*
The Regionals
SUMMARY OF FINDINGS - REGIONALS ,[object Object],[object Object],[object Object]
Newsquest
 
Average 5.4 Median 5 Mode 5 * Results taken from newest template. **Results taken from Norwich Evening News/Eastern Daily Press options.
Regionals - Percentage Split Per Social Bookmark Total Share Buttons - 103
National – Regional Comparison
SUMMARY OF FINDINGS NATIONAL-REGIONAL DIFFERENCES ,[object Object],[object Object],[object Object]
 
National – Regional Comparison Biggest Percentage Differences FARK NEWSVINE MYSPACE NOWPUBLIC YAHOO! MY WEB Nationals + 36.2% Nationals + 33.7% Nationals + 33.3% Nationals + 26.7% Nationals + 24.2%
GOOGLE BOOKMARKS ADD THIS STUMBLEUPON FACEBOOK FURL WINDOWS LIVE Nationals + 22.8% Nationals + 20.0% Regionals + 18.9% Regionals + 16.2% Nationals + 14.7% Nationals + 14.7%
More on Social Bookmarking: JP Digital Digest Blog Social Bookmarking I Definitions History Current Landscape Social Bookmarking II How it relates to journalism Pros and Cons
Louise Thomas Research Assistant to Prof. Jane Singer – JP Chair in Digital Journalism School of Journalism, Media & Communication University of Central Lancashire Blog: JP Digital Digest Email: [email_address] [email_address] Twitter: LouiseT Slideshare: LouiseT Room 263 Greenbank Building UCLAN Preston PR1 2HE 01772 894512
University of Central Lancashire

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UK Newspapers & Social Bookmarking

  • 1. UK NEWSPAPERS & SOCIAL BOOKMARKING A Snapshot
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  • 5. ... and share them with others.” tvb.org
  • 6. Mail Online Tindle Newspapers guardian.co.uk
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  • 12. The standard Add This button offers links to 39 bookmarking sites. Used by: dailysport.co.uk express.co.uk Mirror.co.uk Add This
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  • 19. Average 12.5 Median 6 Mode 4 Average 4.9 (Add This as One Button)
  • 21. *With Add This classed as one button Nationals - Percentage Split Per Social Bookmark Total Share Buttons - 74*
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  • 26. Average 5.4 Median 5 Mode 5 * Results taken from newest template. **Results taken from Norwich Evening News/Eastern Daily Press options.
  • 27. Regionals - Percentage Split Per Social Bookmark Total Share Buttons - 103
  • 28. National – Regional Comparison
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  • 31. National – Regional Comparison Biggest Percentage Differences FARK NEWSVINE MYSPACE NOWPUBLIC YAHOO! MY WEB Nationals + 36.2% Nationals + 33.7% Nationals + 33.3% Nationals + 26.7% Nationals + 24.2%
  • 32. GOOGLE BOOKMARKS ADD THIS STUMBLEUPON FACEBOOK FURL WINDOWS LIVE Nationals + 22.8% Nationals + 20.0% Regionals + 18.9% Regionals + 16.2% Nationals + 14.7% Nationals + 14.7%
  • 33. More on Social Bookmarking: JP Digital Digest Blog Social Bookmarking I Definitions History Current Landscape Social Bookmarking II How it relates to journalism Pros and Cons
  • 34. Louise Thomas Research Assistant to Prof. Jane Singer – JP Chair in Digital Journalism School of Journalism, Media & Communication University of Central Lancashire Blog: JP Digital Digest Email: [email_address] [email_address] Twitter: LouiseT Slideshare: LouiseT Room 263 Greenbank Building UCLAN Preston PR1 2HE 01772 894512
  • 35. University of Central Lancashire