Louis Columbus

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Software product marketing and product management leader with experience in marketing management, channel and direct sales with emphasis in Cloud, catalog and content management, sales and product configuration, pricing, and quoting systems. Expertise and insight into marketing and selling integration solutions for CRM, ERP, SCM and PLM systems. My passion is on launching new enterprise applications, leading industry solutions teams and their go-to-market strategies based on competitive, market, and pricing analysis. Specialties: Enterprise Software Research & Competitive Analysis| New Business Development | Partner Alliances | Software Product Marketing, Positioning and Messaging |...

cloud computing new product development analytics aerospace and defense manufacturing enterprise software sales project management enterprise architecture lean manufacturing product launch new product introduction 2016: keynote from cloud expo asia hong kong intelligent cloud saas engineering software customer relationship management crm strategic management personas ibm e-book wal-mart salesfroce.com erp supply chain management; analytics; aerospace and social selling indirect channels social networks indirect selling internet marketing channel management software as a service software development product (business) product management enterprise resource planning walmart. supply chain management five forces model globalization china market research retailing real-time enterprise new product int social media marketing social media strategy

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Louis Columbus

The startup owners manual sxsw

Leaders in the Cloud: Identifying Cloud Business Value for Customers

Zuora @ AlwaysOn 2012 - The Only 3 SaaS Metrics That Matter

Experience as Strategy

Content Marketing vs. Link Building: Linklove Boston 2012

Innovation Leadership Study: Managing Innovation - An Insider Perspective

Netflix in the Cloud at SV Forum

Clouds of Revolution - Reinventing the Social Enterprise

Making Business Human: Delivering Great Experiences in a Connected Age

Cloud Computing for Enterprise Architects

Automattic - WordPress: Publishing at a Massive Scale

AWS for Media: Content in the Cloud, Miles Ward (Amazon Web Services) and Bhavik Vyas (Aspera)

How Your Data Can Predict The Future

Cloud Architecture Tutorial - Why and What (1of 3)

Big Data Step-by-Step: Infrastructure 1/3: Local VM

The Secrets of Building Realtime Big Data Systems

Big data and big content

The Social Performance of Mega-Software Brands: SAP vs Oracle

Running a Lean Startup with AWS

Cloud Architecture Tutorial - Running in the Cloud (3of3)