Managing your online presence
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Slides for our employability week slot: it was only an hour so a lot to pack in.
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Managing your online presence
- 1. What’s your E-Reputation? Managing your online presence Sam Oakley http://bit.ly/2012erep
- 2. You’ve been shortlisted for a great job – well done! However the manager is checking out his short list on the web to help him decide.... What would he find? Find out now!
- 3. What would you want an employer to find?
- 4. LinkedIn Comes high in Google results Control your professional image Great for networking Tips for getting started
- 5. Personal branding Personal works well with social media Branding Your (nick)name Image / photo Interests Bring it all together: LinkedIn, Twitter, blog, website?
- 6. Professional commitment What could & interest you Evidence for things on promote your CV: experience, volunteer work? online? Skills: communication, design, technical? Anything quirky that will make you stand out? Interests?
- 7. Think about your skills & experience.... What could you promote online? How could you do it? What would you enjoy doing most?
- 8. You got the job! What next? Don’t lose it!
- 9. Does an employer have the right to monitor what you do online?
- 10. Bringing the company name into disrepute Sackable offences? Breaking a professional code of conduct Being mean or moaning
- 11. Keep the right side of the law! Try the “Accidental Outlaw” quiz: http://accidentaloutlaw.knowthenet.org.uk
- 12. Thank you! Sam Oakley s.l.c.oakley@swansea.ac.uk Images by the Italian Voice, EyeofEinstein, Sarabbit, TambaktheJaguar on Flickr reused under Creative Commons licence.
Editor's Notes
- Short session: only 1 hour and a lot to cover! By the end of it, you should have A good idea what your current online presence is revealing to prospective employersHave a to-do plan on how to improve your online imageHave a better understanding of how to make the best of social media and avoid making clangers...
- Remember: he has your CV or application form so he knows...your name, where you live and potentially where you have lived, schools you went to, colleges, jobs you have done....If you were checking someone out where would you look? Google, FB, LinkedIn, Twitter...Remember also: rough estimate up to half jobs through word of mouth or recommendation. He could easily be a friend of a friend.
- This will depend on who you are and what career you are thinking of doing?
- Riding high at the moment – place for professionals to connect, endorse expertise, post their “CV”Can also put links to other things e.g. Twitter, website etc.You can ask for recommendations but use with care: read around, find out what is considered annoying( Also handy for checking out names of people interviewing you! )
- You can emphasis your own “personal brand” online by making sure everything you do is consistentUse the same name or nickname across sites (good if unusual)Same photo or connected?Make sure your online interests match what you are promoting in applications / CVYou can connect disparate sites in various ways (personal launch page)
- This is an optional extra to aid your job-seeking: could you have an online portfolio to showcase your skills?Make you a more interesting person?Demonstrate what you can do? Web-aware? Technically competent?
- Where do your interests lie? What makes you ‘you’? What will make you stand out? Brainstorm a listYou don’t have to do everything! Picking the ones that will be easiest? Or skills that you would like to learn?Make sure it’s something you can maintain – you need to enjoy it!
- Finally, make sure your social media use isn’t going to jeopardize a hard-won job
- Note the word current: who knows?!
- A lot of companies have PR people who check what is said (uni)Prison officers not meant to have relationships with prisoners. Same rules apply online as in face to face situations. Would also be the case in health care that you should behave in the same way towards people as you would expect to in real life. Nursing and Midwifery council has written guidelines for members because they see social media issues come up in fitness to practice cases. BMA also. Nursing code says that nurses should uphold the reputation of their profession at all times – so really a case of remembering that you need to apply the same standards of behaviour online as you would in person.(see link on handout)students may jeopardise their ability to join our register, if they: share confidential information onlinepost inappropriate comments about colleagues or patientsuse social networking sites to bully or intimidate colleaguespursue personal relationships with patients or service usersdistribute sexually explicit materialuse social networking sites in any way which is unlawfulColleagues may also be friends on FB...or boss.
- Where do your interests lie? What makes you ‘you’? What will make you stand out? Brainstorm a listYou don’t have to do everything! Picking the ones that will be easiest? Or skills that you would like to learn?Make sure it’s something you can maintain – you need to enjoy it!