LBGF Celebrity Pro-Am 2014 - Friday 7 March 2014 at Victoria Country Club, Pietermaritzburg.
Enriching the Lives of Disadvantaged Children through Golf.
Get involved TODAY and change a life FOREVER!
2. www.leebromleygolf.co.za
Email: lee@leebromleygolf.co.za
Tel: + 27 (0) 72 249 2733
Howick Golf Club, 1 Main Street, P.O.Box 930, Howick, 3290, South Africa
Dear Potential Sponsor,
Thank you for taking the time to read this proposal. It is greatly appreciated.
The Lee Bromley Golf Foundation (LBGF) is a “Grass Roots” initiative and “First Touch” program that introduces golf
to disadvantaged children from deprived areas, with the purpose of providing them an opportunity to build
character and learn important life skills.
More than a golf learning centre, LBGF provides a positive impact on children, their families and their communities
through the great game of golf. It provides the perfect framework for optimal growth, development and maturation
through golf.
We are currently undergoing a corporate development process which will see us align with partners for our inaugural
LBGF Celebrity Pro-Am Golf Event, who are looking to enjoy numerous benefits while assisting us in our quest.
Benefits, include but are not limited to;
Corporate Social Investment
Promotion of Corporate Identity / Brand
Marketing or Promotion Support
Client Entertainment or Education
Public Relation Benefits
CEO Engagement and Networking
LBGF has already enriched the lives of over 320 children since its inception, in July 2013, through its 6 launched
projects:
LBGF Howick GC Project
LBGF Midlands GC Project
LBGF Sobantu Project
LBGF Edendale Project
LBGF Mevana Project
LBGF Spumele Project
LBGF has a target of 2500 children and 25 projects by 31 August 2014 and would like to roll out its Coaching Model
throughout KwaZulu-Natal and beyond.
I kindly urge you to contact me with an expression of your interest at your earliest convenience,
whereafter, I will gladly arrange to meet with you to discuss the finer details and how we can
structure a customised package, to ensure your company receives maximum benefits.
With Kind Regards,
Lee Bromley (For and on behalf of LBGF)
.
Our Children are the rock on which our future will be built , our greatest asset as a nation. They will be the leaders of our
country, the creators of our national wealth, those who care for and protect our people. Nelson RolihlahlaMandela
3. 07:00
Complimentary Tea, Coffee & Muffins
Player Registration
07:10
Golf Day Welcome & Format Briefing
07:30
Morning Golf Commences
11:00
Complimentary Tea, Coffee & Cocktail Sandwiches
Player Registration
11:10
Golf Day Welcome & Format Briefing
11:30
Afternoon Golf Commences
16:30
Golf Concluded – 19th Hole
16:45
LBGF Children’s Demonstration
17:00
Trick-shot Show (Boom) with Michael Scholz
“The 40 year old Rookie”
17:45
Bar Snacks & Refreshments at the 19th Hole
With LBGF Hostesses.
18:00
Reception & Cocktails at the 19th Hole
“Nite” Long Drive Competition
18:30
Formalities, Prize Awards and Auction
19:00
Dinner & Entertainment by “FEVER”
Team Event:
4 Ball Alliance – Modified Format
Pro’s Event:
Individual Stableford
Prizes:
1st – 10th place
“Hole-in-One” Nearest the Pins and Longest Drives
Longest Day
Beat The Pro
Chipping & Putting Competitions
“Nite” Long Drive Competition
Extras:
Rope of Hope / Auctions / Raffles
Our Children are the rock on which our future will be built , our greatest asset as a nation. They will be the leaders of our
country, the creators of our national wealth, those who care for and protect our people. Nelson RolihlahlaMandela
4. Sponsorship of the LBGF Celebrity Pro-Am 2014 provides excellent marketing opportunities for your company. It is also
an exciting opportunity to support grass roots development, enjoy a tremendous golf course and spend a day with
professional golfers, celebrities, fellow corporate executives, clients and/or guests. Presenting and Affiliate Sponsorship
options can be found at the end of the sponsorship packages.
HOLE SPONSOR……………………………………………………...…………..…………..………R 4000
As a Hole Sponsor, your firm is assured of high visibility and one of the holes on the golf course to strategically place
your advertising banners. Sponsorship benefits include;
Three (3) playing spots including gift bags & six (6) reservations for reception & prize awards.
One (1) highly visible hole to erect advertising banners, products and / or gazebos.
Company Name & Logo incorporated into the information signage used on the hole sponsored.
Name recognition and advertising (with website link) on the Lee Bromley Golf website leebromleygolf.co.za
Name recognition on all media back drops and prize awards back drop.
Acknowledgment in the official event program.
Opportunity to display promotional material and product samples on the day to all players.
Acknowledgement in the LBGF newsletter, blog and social media platforms.
SIGN BOARD SPONSOR………………………………..………..………………………..…………R2000
Signboard sponsors are assured of visibility through the manufacture and placement of a Sign Board, 1.2m x 0.8m, with
your Company’s Logo, which is strategically placed around the putting green and/or chipping green and/or car park of
the golf course. Elect to sponsor more than one sign board to increase visibility. Sponsorship benefits include;
Four (4) reservations for reception & prize awards.
A Signboard (1.2m x 0.8m) manufactured and printed with your company’s name and logo.
Name recognition on all media back drops and prize awards back drop.
Acknowledgment in the official event program.
Acknowledgement in LBGF newsletter, blog and social media platforms.
PLATINUM SPONSOR……………….……………………..………………………………………………....
As a Platinum Sponsor, your firm is assured of an appropriate and visible area to strategically place your advertising
banners and Logos. Platinum Sponsors may donate products, services or prizes rather than a monetary sponsorship in
the various important aspects of the golf classic. These areas include:
Hole In One Sponsor
Raffle Prize Sponsor
Massage Therapists Sponsor
19th Hole and Beverage Sponsor
Auction Memorabilia Sponsor
Photography Sponsor
MC and Trick Shot Show Sponsor
Courtesy Car Sponsor
Videography Sponsor
Water Sponsor
Gift Bag Items Sponsor
Nite Long Drive Sponsor
Awards/ Prizes Sponsor
Signage Sponsor
Golf Carts and Drinks Cart Sponsor
Our Children are the rock on which our future will be built , our greatest asset as a nation. They will be the leaders of our
country, the creators of our national wealth, those who care for and protect our people. Nelson RolihlahlaMandela
5. Sponsorship includes;
Four (4) reservations for reception & prize awards.
Appropriate and visible area to erect advertising banners, products and / or gazebos.
Name recognition and advertising space (with website link) on the website leebromleygolf.co.za
Name recognition on all media back drops and prize awards back drop.
Signage and banners at the venue and on the golf day.
Acknowledgment in the official event program.
Opportunity to display promotional material and product samples on the day to all players.
Acknowledgement in the LBGF newsletter, blog and social media platforms.
The opportunity to offer a suitable prize to be awarded to the 1st player to record a "hole-in-one" on a selected Par 3 on
the course. The Sponsor will display the prize and appropriate signage on the selected hole and cover the cost of the
insurance premium against a player actually winning the prize. The cost to the sponsor will effectively be the cost of the
insurance premium but will provide the perfect opportunity to display their products.
The Beverage & 19th Hole Sponsor will provide beverage products for the day and set up a drinks station / bar / gazebo
to entertain the golfers as they finish their round of golf. It provides a very visible marketing opportunity and ensures
contact with all the golfers and their guests. The 19th Hole will be accompanied with hostesses to mingle with players.
Michael Scholz, “The 40 year old Rookie, one of South Africa's leading trick shot golfers will entertain the golfers after their
round of golf with his trick shot show “Boom”. He will also conduct the master of ceremonies function and auctioneer. The Sponsor
will ideally cover the costs involved in securing the trick shot golfer and MC and the relative costs which will include; Appearance
Fee, Travel, Accommodation, Food and Beverage, in return for all the platinum sponsor benefits and recognition during the show.
Suited to a still water or energy drinks company and creates an opportunity to provide all the golfers on course
refreshments, chilled using the sponsor's branded drinks coolers. There will be a refreshment station on six (6) of the
eighteen (18) tee boxes.
Open to all levels of sponsors looking to donate products or services as prizes for the golf day.
The format of the golf classic will be a 4 Ball Alliance competition and prizes will be handed out
per 4 Ball. Prizes do not necessarily need to be golf related. Awards / Prize Sponsors will
receive the traditional benefits and additional exposure during the awards ceremony.
Suitable for sponsors looking to donate products or services for raffle or auction. Companies,
Individuals or Associations can also get involved by donating memorabilia, hampers or travel
packages in return for suitable marketing opportunities and acknowledgments.
Our Children are the rock on which our future will be built , our greatest asset as a nation. They will be the leaders of our
country, the creators of our national wealth, those who care for and protect our people. Nelson RolihlahlaMandela
6. An opportunity for a vehicle manufacturer, car-hire company, shuttle service company or distributor to supply courtesy v
branded vehicles for the shuttle and transportation of celebrity guests, for the LBGF Celebirty Pro-Am, in return for
endless marketing opportunities and be known as the "Official Vehicle of the LBGF Celebrity Pro-Am 2014".
Each player will receive a gift bag at registration. The gift bag will include;
Branded Golf Shirt
Sleeve of Golf Balls (3)
Sunscreen
Golf Ball Marker
Event Program
Sponsor Products
Branded Golf Cap
Golf Tees
Pitch Fork Repairer
Branded Sand Bag
Pencil
Energy Bar
The Gift Bag Sponsor/s will donate or assist in the purchase cost for each of the above-named items. The Sponsor/s
Logos will be displayed on the gift bag, the golf shirts, golf caps, golf tees, event program, sand bags and event media
back drops.
The event will require signage for the day and provides an opportunity for a signage company to donate the required
signage in return for the placement of their logo on all the signage and being marketed as the official signage company
of the LBGF Celebrity Pro-Am 2104. Benefits of being the Signage Sponsor will also include advertising space on the
Lee Bromley Golf Website, on all event marketing and stationery and advertising space in the event program and online
program.
Ideally, suited for a Spa or establishment, offering massage treatments. The Massage Therapist Sponsor will offer the
golfers a quick neck and shoulder rub at a strategically placed position in the golf course or at the halfway house. The
sponsor will be provided a good opportunity to market their services and products. In addition, the sponsor will receive
numerous traditional marketing opportunities and acknowledgments.
The event will require the services of a professional photographer and videographer to capture
the day’s events. It will also be an appropriate gesture of appreciation to provide each player with
with a fourball photograph as a memento to take home. The sponsors can be professional
photography, videography or media companies, or companies looking to sponsor the costs
involved in hiring these professionals. LBGF plans to televise coverage of the event, subject to
confirmation from broadcasting media companies. The sponsors will receive very good coverage
and visibility, as well as the numerous traditional marketing opportunities and acknowledgements.
Our Children are the rock on which our future will be built , our greatest asset as a nation. They will be the leaders of our
country, the creators of our national wealth, those who care for and protect our people. Nelson RolihlahlaMandela
7. A unique concept which will provide all participants and guests with entertainment, the “Nite” Long Drive Competition will
be held in the evening using glow-in-the-dark golf balls and glow sticks. The sponsor will cover the costs of the nite golf
balls, glow sticks, fore caddy and prizes for the competition. In return, the sponsor will be provided suitable advertising
and promotional opportunities during the competition and the traditional marketing opportunities and acknowledgments.
A sponsor can use the opportunity to cover the costs of hiring golf carts for the players and in return, each golf cart will
be branded with the sponsor’s logo. Furthermore, the sponsor will receive numerous traditional marketing opportunities
and acknowledgments.
A drinks cart will roam the golf course providing the players with on-course refreshments for the duration of the day. The
sponsor of the Drinks Cart will cover the cost of hiring the golf cart and the beverages consumed on the course, during
the day. The Drinks Cart will be branded with the sponsor’s logo and traditional marketing opportunities and
acknowledgements will be offered to the sponsor.
PRESENTING SPONSOR…………………………………………………………………..………………….
As the Presenting Sponsor, your firm is assured of the highest level of visibility before, during and after the golf
tournament. Principal sponsorship of the annual golf day is generally valued between R 50 000 and R 100 000 per
annum in cash and/or contra.
As a Premium Partner, your company is assured of the highest level of visibility in all of the LBGF Celebrity Pro-Am
Operational and Marketing activities. Benefits to your company in return for the investment will include;
Exclusivity
Exclusive rights to being the “Presenting Company” of The LBGF Celebrity Pro-Am, your Corporate Name /
Logo will be incorporated into the tournament, as the presenter of the event.
Benefits
Naming rights to the event and the opportunity to renew sponsorship for each subsequent "Charity Classic" golf
event. Your Corporate Name / Logo will be incorporated into the name of the event.
Eight (8) playing spots including player gift bags.
Twenty (20) reservations for reception and prize awards dinner.
Name recognition in the invited media advertising and articles produced pre-event and post-event.
Name recognition and prominent advertising space (with website link) on the
Lee Bromley Golf website leebromleygolf.co.za
Name recognition on event website, promotional banners / posters, marketing material,
mail blasts, tournament stationery and correspondence.
Name recognition on all public relations material for the event and LBGF.
Signage and banners at the venue and on the golf day.
Our Children are the rock on which our future will be built , our greatest asset as a nation. They will be the leaders of our
country, the creators of our national wealth, those who care for and protect our people. Nelson RolihlahlaMandela
8.
Name recognition on tee box markers and pin flags.
Display of sample products or promotional material at the Registration Tables and Player Gift Bags.
Full page acknowledgment in the official event program and e-event program.
Opportunity to display promotional material and / or provide product samples on the day of the event to all
players.
Opportunity to have a representative present and deliver a short speech at the Prize Awards.
Article in the LBGF newsletter, blog and social media platforms.
Opportunity to provide promotional brochure in player gift bags.
A corporate golf clinic with Lee Bromley Golf after the event
PARTNER / AFFILIATE SPONSOR………………………………………………...…………………………
As a Partner / Affiliate Sponsor, your firm is assured a high level of visibility before, during and after the golf tournament.
Partner / Affiliate Sponsorship level is valued between R10 000 and R 40 000 in cash and/or contra. Sponsorship
benefits include;
Three (3) playing spots including player gift bags.
Ten (10) reservations for reception and prize awards dinner.
Corporate Name / Logo incorporated into the event name as an associate/partner Sponsor.
Name recognition in the invited media advertising and articles produced pre-event and post-event.
Name recognition and prominent advertising space (with website link) on the Lee Bromley Golf website
leebromleygolf.co.za
Name recognition on event website, promotional banners / posters, marketing material, mail blasts, tournament
stationery and correspondence.
Name recognition on all public relations material for the event and LBGF.
Signage and banners at the venue and on the golf day.
Full page acknowledgment in the official event program.
Opportunity to display promotional material and / or product samples on the day of the event to all players.
Article in the LBGF newsletter, blog and social media platforms.
Opportunity to provide promotional brochure in player gift bags.
DONATIONS & VOLUNTEERS……………..……………….………………………………………
Any and All donations in cash, contra or volunteering services are welcome and will be gratefully accepted.
Contact LBGF to sign up today
Contact LBGF today, to discuss how your company can get involved in a “Real” Grass Roots initiative and “First Touch”
program that Enriches the Lives of Disadvantaged Children through Golf.
LBGF
Howick Golf Club
Main Street
Howick, 3290
South Africa
Telephone: 072 249 2733
Email: lee@leebromleygolf.co.za
Our Children are the rock on which our future will be built , our greatest asset as a nation. They will be the leaders of our
country, the creators of our national wealth, those who care for and protect our people. Nelson RolihlahlaMandela