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What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
What is your Mobile app worth?
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What is your Mobile app worth?

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This is a presentation i did last night at Mobile Monday about How to value your app, how to increase value, and what your app is worth.

This is a presentation i did last night at Mobile Monday about How to value your app, how to increase value, and what your app is worth.

Published in: Technology, Business
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  • Dont do what most americans do with their stocks\n
  • Dont do what most americans do with their stocks\n
  • Dont do what most americans do with their stocks\n
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  • We have about 7 different things we look at to determine app value.\n
  • WAIT - not what you think the potential is...its what the Stats say the potential is. Lets examine 3 things.\n
  • one area that is a bit more financial formula - “Discounted cash flows” - but note every category on the app store is treated differently - something to take into account when you are finding your niche on the market\n
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  • one surge in downloads doesnt do it - but a surge over 4 days does.\n
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  • Transcript

    1. Hi.My name is Jonathan Kay. I founded:
    2. Good News
    3. $
    4. Entrepreneur
    5. Bad News
    6. $110 per hour
    7. $110 per hour X
    8. $110 per hour X 250 hours
    9. $110 per hour X 250 hours= $27,500
    10. $110 per hour X 250 hours= $27,500
    11. 2+ years(28 months to be exact)
    12. 2+ years(28 months to be exact)
    13. 2+ years (28 months to be exact)$350 a month (after Apples cut)
    14. 2+ years (28 months to be exact)$350 a month (after Apples cut)
    15. 2+ years (28 months to be exact)$350 a month (after Apples cut) Featured by Apple once
    16. 2+ years (28 months to be exact)$350 a month (after Apples cut) Featured by Apple once ($4,500)
    17. 2+ years (28 months to be exact)$350 a month (after Apples cut) Featured by Apple once ($4,500)
    18. 2+ years (28 months to be exact)$350 a month (after Apples cut) Featured by Apple once ($4,500)28 x $350 = $9,800 + $4,500 = $14,300
    19. 2+ years (28 months to be exact)$350 a month (after Apples cut) Featured by Apple once ($4,500)28 x $350 = $9,800 + $4,500 = $14,300
    20. Other Things to Avoid:
    21. Other Things to Avoid:The ______ Industry is a $50 million dollar industry... if this app only captured x%
    22. Other Things to Avoid:The ______ Industry is a $50 million dollar industry... if this app only captured x% If someone came in and put some real money into the app, then it would be worth ______.
    23. Other Things to Avoid:The ______ Industry is a $50 million dollar industry... if this app only captured x% If someone came in and put some real money into the app, then it would be worth ______. I put 2 years of my life into this...I would need $_____ to walk away.
    24. Other Things to Avoid:The ______ Industry is a $50 million dollar industry... if this app only captured x% If someone came in and put some real money into the app, then it would be worth ______. I put 2 years of my life into this...I would need $_____ to walk away.
    25. $ $ $ $ $$ $ $ $ $ Ok. Ok. But what is$ my app worth? $$ $ $ $ $
    26. Its All About Potential
    27. 1. Downloads
    28. Over $75,000 in gross revenue
    29. 2. Opportunity
    30. 3. Reviews
    31. How Easy Is It ForSomeone To Build? (be honest with yourself)
    32. 3 Tips to Increase App Value
    33. Monthly Downloads 1,000-50,000 7.3% <100 72.0% 100-1,000 20.7%
    34. Free doesnt mean Free
    35. @148apps_nowfree
    36. Discover & Share
    37. Angry Birds (free) Game Show Network
    38. Thank You.Jon@apptopia.com @JonathanCKay

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