The Interlace Cocktail Mixer

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Interlace hosted a cocktail mixer for clients and specially invited guests on April 20, 2011. Stacey presented the Interlace Way of doing business.

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The Interlace Cocktail Mixer

  1. 1. The Interlace Experience
  2. 2. The Interlace Way We are committed to providing small business owners with a launch pad to successful establishment and sustainability in a competitive marketplace. Particularly businesses that we KNOW, LIKE, RATE and TRUST.
  3. 3. Our Services1. Development – 12 step mentorship programme providing information and assistance in Business Development e.g. Incorporation, Funding etc, Graphic Design, Marketing and Information Technology.2. Networking – Corporate website development / creating and maintaining your corporate profiles on interlacebb.com and social media websites.
  4. 4. Our Services cont’d3. Community – An online forum which facilitates interaction and networking between clients and customers.4. Showcase – Monthly exclusive events during which one business will display, demonstrate and promote their products and services to strategic target markets.
  5. 5. Showcase Objectives Rite of passage Expanding our client and partner customer base and increasing their visibility by creating an experience around the advertised products and services New product launches Product testing Announcing special promotions Business anniversary celebrations!
  6. 6. Interlace Showcase2011 and Beyond When - The last Sunday of every month between 5 and 9 pm. Where - Coastal villas, conference facilities, gardens of private estates etc. thematically decorated. Smart casual dress code. Hors d’oeuvres, classic beverages and original Interlace cocktail mixes created by our in house Mixologists.
  7. 7. Interlace Showcase2011 and Beyond 25- 65 year old professionals, early adopters/ trendsetters, well known within relevant social circles/ professions. Professional photographer on hand to capture memories. $75 fee for guests. Inclusive of hors d’oeuvres, cocktails, free samples, prizes and giveaways etc.
  8. 8. Showcase Marketing 4 week Marketing Campaign – reinforcing the date, promoting the client and staggering the release of updates and information ( venue, theme, special highlights, giveaways and prizes)1. Printed Invitations – Distributed 2/3 weeks prior to the event by hand and by post2. Electronic Media – Static and video ads will be featured on the website and Facebook page. Electronic reminders released on the Friday prior to the event.
  9. 9. A Unique ExperienceFocus on client, their targets and the experience of the attending guests. Make up artists Retailers – electronics, luxury jewellery, cosmetics An E-Magazine Photographers Financial Services Providers
  10. 10. A Sneak PeekThe Wedding PlannerGuests - Property managers, Hotel front desk managers/activities, photographers, caterers, make up artists, local fashion designers, hair dressers, engaged couples etcDécor – Range of styles, themes and colours for the ceremony and reception areas
  11. 11. A Sneak PeekThe Car Valet companyGuests – Property managers, Human Resource managers, Financial Controllers from hotels, embassies etc, business owners, taxi driversDécor – Range of high end vehicles displayed under bright lighting, product displays etc
  12. 12. Being a part of the Showcase Experience The support and commitment of a strong team of trained professionals. Access to new market segments and enhanced and consistent visibility during the month long campaign period leading up to the event. An opportunity to play a role in a unique experience for you our clients and partners as well as for the guests.
  13. 13. Thanks for coming!

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