Heart PPT for Smarterer: Slide Design

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This presentation was developed for Smarterer by Heart PPT. All illustration (aside from branded materials such as the logo) and slide designs were created by Heart PPT. Copy Editing was also a component of this project.

This presentation was created to be used during pitch presentations by Smarterer.

Certain slides/images/text/video have been redacted for confidentiality

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  • Copy\nThe lines here have been shortened where applicable to fit the text in the space. I tried my best to keep it in the spirit of or the exact wording of the other powerpoint where I could. \n\nIf two columns of text are present as in this slide, The first column will be 25 pt and the second column will be 23 pt\n
  • Copy\nThe lines here have been shortened where applicable to fit the text in the space. I tried my best to keep it in the spirit of or the exact wording of the other powerpoint where I could. \n\nTitle\nThe title was too long and needed to be altered to fit the confines of the text allotment.\n\nStock Photo: Slide 11 - V1\n
  • Copy\nDescriptors of programs used removed as they will be utilized in Diagram. If not used in Diagram will be placed back in copy.\n\nTitle\nThe title was too long and needed to be altered to fit the confines of the text allotment. The title needed the Smarterer element added to keep in step with the other slides.\n
  • Copy\nThe copy that was present will be incorporated into the diagram. If the diagram doesn’t work out, will return copy in format previously established.\n\nTitle\nThe title needed the Answer element added to keep in step with the other slides. \n
  • Copy\nThe lines here have been shortened where applicable to fit the text in the space. I tried my best to keep it in the spirit of or the exact wording of the other powerpoint where I could. \n\nTitle\nThe title was too long and needed to be altered to fit the confines of the text allotment.\n\nImage\nWill have the items shown in image incorporated into overall image. Item will be designed at a later point, but wanted to demonstrate what information would be included. \n\nStock Photo: Slide 10 - V1\n
  • Copy\nThe table that was present on this slide will be reformatted into a table.\n\nTitle\nThe title needed the Smarterer element added to keep in step with the other slides. The title was too long and needed to be altered to fit the confines of the text allotment.\n
  • Copy\nThe table that was present on this slide will be reformatted into a table.\n\nTitle\nThe title needed the Smarterer element added to keep in step with the other slides. The title was too long and needed to be altered to fit the confines of the text allotment.\n
  • Copy\nThe table that was present on this slide will be reformatted into a table.\n\nTitle\nThe title needed the Smarterer element added to keep in step with the other slides. The title was shortened to fit within the text space.\n\nImage\nWill have the items shown in image incorporated into overall image. Item will be designed at a later point, but wanted to demonstrate what information would be included. \n\n
  • Title\nThe title needed the Smarterer element added to keep in step with the other slides. \n
  • \n
  • Heart PPT for Smarterer: Slide Design

    1. 1. Presentation:Slide DesignSelected slides and confidentialinformation have been removedfrom this presentation.
    2. 2. Image/Diagram
    3. 3. Smarterer: Show What tools andKnow • Digital You technologies are Team: proliferating and evolving Jennifer Fremont-Smith, at a rapid pace. Michael Kowalchik, Dave • Consumers lack the means Balter to showcase skills in these areas. Founded: • Employers need help October 2010 assessing which tools and skills matter. Product Status: • Smarterer scores Alpha professionals on digital, social, and technical skills using crowdsourced test Raising: design and a rigorous $350K scoring mechanism. • Our goal is to be the Investors/Advisors: platform job seekers use Marc Gerson, Scott Kurnit, to measure/promote skills Jon Bond and employers use in hiring decisions. Redacted market? Very very big. • The
    4. 4. Problem: Digital Outpaces Metrics •Digital tools and technologies are proliferating and evolving at a rapid pace. •Consumers are gaining skills needed to be effective in today’s economy. •No one is measuring these skills. •Consumers crave validation and recognition for skills in key tools. •Employers need to understand which tools and skills at tools are important and who has them.
    5. 5. Smarterer: Questions and Scoring •Scores users on digital, social, and technical skills •Crowdsourced test design •Real-time adaptive scoring mechanism •Get Smarterer-scored in anything that you’re Diagram good at in 10 questions in under 60 seconds- and tell the world about it! Oh yes! Redacted
    6. 6. Answer: The Smarterer Solution Diagram Redacted
    7. 7. Consumers: Validateproficient in Google •Is and Promote Analytics, Web Trends, and Performable. •Uses “social proof” systems (LinkedIn and Twitter), but is unable to validate and showcase her skills. •Gets skills Smarterer- scored. •Distributes badges across identity platforms: LinkedIn, Twitter, resume, and blog. •Is validated and Designed Image recognized as a skilled employee in field. Redactedfound/hired by •Is employers.
    8. 8. Smarterer: Scored, Share, Hired Answer Share & Get Hired • Answer • Share badges • Employers use questions for Smarterer and get reputation, scores scored competition, to understand and which tools • Add valuable fun are questions to important, improve • Profile page and score showcases benchmark/ your filter skills and candidates Redacted
    9. 9. Smarterer: Revenue Sources Benchmar Candida Other k te Knowledge Revenu and Filter Sourcin Manageme e Candidate g nt Source s s Match employe rs with top Smartere r “I’d love to “Give me the “I need a “I’d like to put all my top 25 system to test promote my applicants Smarterer- my company tool to the through your scored Java on how well users of other Search Engine candidates” they know our analytics Mktng tests.” product” tools”Monetizati SaaS/Subscription Redacted
    10. 10. Smarterer: Projections/Milestones Q1 Q2 Q3 • Developed • Beta launch • Prove out testing system revenue • Prove out user • Launched alpha product Table acquisition model generation model • Tested with Reformatted• marketing • Scale up Scale 100 users technology through onlinePhas Buil Test SaaS/Subscription Launch & Learn in Proof of Concept & Capital Needed to Reach Seed Angel Round Redacted
    11. 11. Smarterer: Team & Advisors JENNIFER FREMONT- MARC GERSON SMITH Advisor and Investor CEO and Co-Founder •Founder, Gerson Lehrman •High Start Group, Group OnDemandCRM, Eventective •MBA, MIT Sloan, BA Georgetown MICHAEL KOWALCHIK SCOTT KURNIT CTO and Co-Founder Advisor and Investor •Founder, Grazr •Founder, About.com •EMC •CEO, AdKeeper •Worcester Polytecnic DAVE BALTER JON BOND Co-Founder and Exec. Advisor and Investor Chairman •CEO, Big Fuel •CEO, BzzAgent •Founder WOMMA Redacted
    12. 12. Image/Diagram

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