Niche Marketing from SNAG PDS 2011
by Harriete Estel Berman on Jun 29, 2011
- 5,109 views
NIche Marketing experts Hilary Pfeifer, emiko oye, and Deb Stoner share insights and practical tips on Niche Marketing. ...
NIche Marketing experts Hilary Pfeifer, emiko oye, and Deb Stoner share insights and practical tips on Niche Marketing.
This PowerPoint and Audio Presentation was recorded at the SNAG Professional Development Seminar 2011.
Organized by Andy Cooperman, Brigitte Martin and myself, Harriete Estel Berman, we hope this information serves as a resource for the arts and crafts community. Please feel welcome to share this information (with appropriate attribution to the SNAG PDS 2011.)
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A Fly On The Wall
The Professional Development Seminar began with our ’Niche Marketing’ speakers: Hilary Pfeifer emiko oye Deb Stoner
Hilary Pfeifer shared her inspiration and insights conceiving and producing her ’Bunny with a Tool Belt’ wedding cake toppers.
The program continued with emiko oye offering five tips for exploring and exploiting niche markets. oye designs and produces both a production and couture line of Lego jewelry.
Finally, Deb Stoner detailed her pursuit of multiple niche markets ranging from eyeware to garden inspired jewelry and even pet photography.
All programming organized by Harriete Estel Berman, Andy Cooperman, Brigitte Martin.
Edited by Harriete Estel Berman,
Courtesy of SNAG Professional Development Seminar held at the 2011 SNAG Conference. Sponsors include NEA, MJSA, and SNAG.
Information from the past SNAG Professional Development Seminars can be found at: http://www.snagmetalsmith.org/.docs/pg/10571
Additional background about the topics presented can be found at ASK Harriete: http://askharriete.typepad.com/ask_harriete/professional_development_seminar/
Websites for our NICHE MARKETING speakers:
Hilary Pfeifer http://www.hilarypfeifer.com
emiko oye http://www.rewarestyle.com
Deb Stoner http://www.debstoner.com 10 months ago Reply