Personal Information
Organization / Workplace
Greece Greece
Occupation
Digital Media Manager
Industry
Agriculture / Forests / Fisheries
About
As the Digital Media manager for all FrieslandCampina Hellas brands, my job is to integrate brand strategies into the social medium, develop and manage online marketing campaigns, construct and monitor benchmarks for measuring impact of social media programs using social media analytics, dashboards and KPIs to amplify and ensure success. Of course this requires close collaboration with the Director of Marketing, Brand managers, Media manager and last, but not least, the PR manager. My overall goal: to build brand equity through the establishment of a social presence online and the development of an engaged community of followers and brand “ambassadors” via creative use of content mar...
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•
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Personal Information
Organization / Workplace
Greece Greece
Occupation
Digital Media Manager
Industry
Agriculture / Forests / Fisheries
About
As the Digital Media manager for all FrieslandCampina Hellas brands, my job is to integrate brand strategies into the social medium, develop and manage online marketing campaigns, construct and monitor benchmarks for measuring impact of social media programs using social media analytics, dashboards and KPIs to amplify and ensure success. Of course this requires close collaboration with the Director of Marketing, Brand managers, Media manager and last, but not least, the PR manager. My overall goal: to build brand equity through the establishment of a social presence online and the development of an engaged community of followers and brand “ambassadors” via creative use of content mar...