Your Mom's Here...

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Lucretia Pruitt

Moms, Social Media, Design for Moms

Technology Self Improvement

Your Mom's Here. She Said She's Got a Blog. She Wants to Talk to You About Your Site.

Who The Heck Am I? 2008 Walmart ElevenMoms Killing off GeekMommy Beta test invite overload Overlapping Internet Communities

Impressive Numbers Slide Yes, these numbers are real. If anything? They’re a little low. ,[object Object]

87.4% of US adults ages 25 to 34 went online at least once a month.

93% of Moms went online. That's 32 million online moms in the US. What's more, 12% of them (3,900,000) are women with children under 18 who write blogs.Source: October 2009 eMarketer study

Really Nifty Graphic Slide This number here? Represents the number of Moms online by 2014 in Millions

But Where Are They? Conferences Moms have their own conferences Blogs Blogger Outreach (they know each other) ,[object Object],Twitter Moms self identify (search “mom” & engage) Hashtag Parties

Conference References A few examples of the Mom Conference circuit BlogHer Type-A Parent Blissdom Evo SheCon BloggyBootcamp(s) Bloggy Conference

Blogs & Forums ,[object Object]

comments build community

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Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...

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RachelPearson36

During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59 Key takeaways: • Learn how to use ChatGPT to add AI power to your testing and test automation • Understand the limitations of the technology and where human expertise is crucial • Gain insight into different AI-based tools • Adopt AI-based tools to stay relevant and optimize work for developers and testers * ChatGPT and OpenAI belong to OpenAI, L.L.C.

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ChatGPT webinar slides

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The six step guide to practical project management

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The six step guide to practical project management

Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...

Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...

Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...

Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...

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12 Ways to Increase Your Influence at Work

12 Ways to Increase Your Influence at Work

ChatGPT webinar slides

ChatGPT webinar slides

ChatGPT webinar slides

Your Mom's Here...

1. Your Mom's Here. She Said She's Got a Blog. She Wants to Talk to You About Your Site.

2. Who The Heck Am I? 2008 Walmart ElevenMoms Killing off GeekMommy Beta test invite overload Overlapping Internet Communities

3.

4. 87.4% of US adults ages 25 to 34 went online at least once a month.

5. 93% of Moms went online. That's 32 million online moms in the US. What's more, 12% of them (3,900,000) are women with children under 18 who write blogs.Source: October 2009 eMarketer study

6. Really Nifty Graphic Slide This number here? Represents the number of Moms online by 2014 in Millions

7.

8. Conference References A few examples of the Mom Conference circuit BlogHer Type-A Parent Blissdom Evo SheCon BloggyBootcamp(s) Bloggy Conference

9.

10. comments build community

11. Forums (examples)

12. CafeMom.com

13. iVillage.com

14. MomItForwardImage via iVillage.com forums

15. Twitter Twitter Hashtag Parties ResourcefulMommy Origin of the Twitter Party “In 2008, Amy burst onto the social media scene inventing the Twitter Party – a hashtagged social event with panelists and a conversational theme catering to the needs of clients ranging from e-commerce start-ups to nationally recognized trusted brands.” via resourcefulmommy.com/about hashtag.org #GNO

16.

17. KISS is wrong, KISU is better – Keep It Simple & Useful

18. The word “Mom” doesn’t mean “stupid” – if anything? It means more skills.

19.