Cassidy Theatre Sponsorship


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This is a sample presentation of a sponsorship deal I put together with a local company that helped secured an annual naming rights deal as well as internet service for a non-profit theatre.

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Cassidy Theatre Sponsorship

  1. 1. and
  2. 2. The Cassidy Theatre would like to create a unique multi-media partnership with Cox 45 designed to raise awareness and reinforce the brand of Cox 45 as an organization that provides its customers with exceptional local programming and customer service as well as being a company that takes pride in being a supportive coroporate neighbor in the communities it serves. The Cassidy Theatre and Cox 45…truly a partnership that is “LOCAL LIKE NO OTHER”! You Haven’t Seen it ‘til You’ve Seen it at the Cassidy!
  3. 3. For over 30 years, The Cassidy has been home to some of the finest performing arts, visual arts and community service events anywhere in the region. About the Cassidy… The Cassidy Theatre is nestled on a hillside in the Metroparks behind Greenbrier Commons, off Pearl Road in Parma Heights, Ohio. The Commons is also home to the Parma Heights Municipal Pool Complex, an indoor soccer field house, the Parma Heights branch of the Cuyahoga County Public Library and the Parma Heights Police and Fire Departments
  4. 4. Residence 36% of audiences are Cassidy neighbors, while over 60% come from other commmunities! You Haven’t Seen it ‘til You’ve Seen it at the Cassidy!
  5. 5. INCOME Cassidy Productions are accessible to audiences of all income levels! You Haven’t Seen it ‘til You’ve Seen it at the Cassidy!
  6. 6. SEX As is the norm with most arts organizations, The Cassidy audiences skew heavily female You Haven’t Seen it ‘til You’ve Seen it at the Cassidy!
  7. 7. AGE Over 90% of the Cassidy Audience is Age 45+ - The coveted Baby Boomer Audience! You Haven’t Seen it ‘til You’ve Seen it at the Cassidy!
  8. 8. <ul><li>Cassidy Theatre to Provide: </li></ul><ul><li>Cox 45 video messages on screens in theatre and in lobby before each show - 6 Productions with 9 shows each. Total 54 shows. Value: $ </li></ul><ul><li>Full page ad/inserts in all programs. Value: $ </li></ul><ul><li>Tile ad with link to Cox 45 site on patron page of Cassidy website ( ). Value: $ </li></ul><ul><li>Signage/Lobby Display - Value: $ </li></ul><ul><li>4 Tickets to every production, 6 productions total: </li></ul><ul><ul><li>Value: $ </li></ul></ul><ul><li>TOTAL VALUE: $ </li></ul><ul><li>Cox 45 to Provide: </li></ul><ul><li>-Internet Service to Cassidy Theatre - January-Dec 2008 </li></ul>You Haven’t Seen it ‘til You’ve Seen it at the Cassidy!
  9. 9. <ul><li>An Additional Exciting Opportunity! </li></ul><ul><li>Title Sponsorship of: </li></ul><ul><li>The Cassidy Theatre Stage! Naming Rights to the actual stage in the Cassidy Theatre!* </li></ul><ul><ul><li>Includes all previous features including 8 additional tickets to each production plus permanent signage on the front of the Stage. Every audience will see “The Cox 45 Stage” in the Cassidy Theatre! </li></ul></ul><ul><ul><li>All Cassidy advertising will include “…on the Cox 45 Stage”! </li></ul></ul><ul><ul><li>Theatre would be made available for any production and/or meeting needs of Cox 45 (based on availability). </li></ul></ul><ul><ul><li>$2.00 off Cassidy Tickets for Cox 45 customers! (Adult tickets only) </li></ul></ul><ul><ul><li>Investment - Just $ per month from February - December 2008! </li></ul></ul>* For 2008. With first right of refusal for 2009. You Haven’t Seen it ‘til You’ve Seen it at the Cassidy!