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Cmg presentation


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Cmg presentation

  1. 1. <ul><li>Digital Agency Overview </li></ul>
  2. 2. Established in 2001 in the US, CMG opened its doors in Moscow the same year as the company’s base of operations with a current presence in Croatia, Ukraine and UAE. As a full service digital ad agency, we support client needs using in-house resources for creative and strategic planning, web and mobile design, development, production, content generation and management, SEO, Mobile Media and Social Media Optimization. Convergent Media Group (CMG) is an American full-service digital agency based in Europe Our focus is to continue providing global digital innovations to the world’s most successful brands.
  3. 3. CMG provides full range of services within the digital space leveraging in-house production: Services <ul><li>Creative Solutions </li></ul><ul><li>Website Globalization </li></ul><ul><li>Digital Strategy and Planning </li></ul><ul><li>Ads, SEO, Social Media Optimization </li></ul><ul><li>Mobile Marketing </li></ul><ul><li>Digital Audit and Consulting </li></ul>For 10 years, CMG has played a critical role in establishing and scaling P&G brands globally, currently managing approximately 15% of P&G websites worldwide
  4. 4. Each new client brief provides a new challenge and a new opportunity for CMG to innovate while leveraging our formidable experience in creating Holistic Digital solutions. Our creative approach is the symbiosis of innovation applied to solid marketing pillars. CMG’s primary goal is to support brand/product equity by ensuring the most memorable consumer experience. Creative Solutions Herbal Essences Pampers Premium Care Nokia 5700
  5. 5. Having led localization of over 600 sites and campaigns in 55 countries, CMG’s global capabilities are unrivalled. With over 80 projects in simultaneous production at any given time, we have established a highly efficient localization management process. High-quality translators for all major global languages, in-house web and mobile programmers and experienced project managers make it easy for our clients to go global with their brand messages. Website Globalization CMG has succeeded in making the process of simultaneous site and web asset localization as fast and effortless as possible for our clients. Our unique approach not only saves time and budget, but also provides for significant market-specific content to be incorporated into each localization to ensure relevancy for local consumers. Gillette Adaptations Braun Adaptations
  6. 6. As a one-to-one consumer touch point for companies, online and mobile sites should aim to stimulate return visits and build communities. CMG’s experience in developing long-term strategy and ongoing activity planning allows us to set clear goals and lead activities to engage with TA and ensure ongoing consumer interest. Digital Strategy & Planning Building relationships with our clients through a deep understanding of the brand creates effective solutions for successful long term digital strategy Pampers-Russia
  7. 7. One of CMG’s core competencies is to ensure that, once your Mobile or Web site is launched, it will continue to have the benefit of the latest approaches to drive your target audience to that site. Using the latest in ad unit approaches and technologies, providing ongoing search engine optimization (in all major markets and languages) and running ongoing social networking optimization and influence agent programs can contribute significantly maintaining top rankings for your site. Ads, SEO, Social Media Optimization While we do develop traditional ad units and provide media planning services, SEO and Social Networking are key to achieving higher quality reach, frequency and meaningful interaction with your TA Gillette Venus School of Date Vkontakte Application Pampers Unicef Ambassador Mum Facebook Application
  8. 8. There are 4.1 Billion mobile phones in the World, 60.6% of the World’s population uses mobile, which makes mobile marketing the most personalized and immediate communication channel. SMS, MMS, applications, games, Bluetooth, Infrared, Location-based services – stand-alone or in combination with Internet activity creates strong vibe of innovations and interactivity. Mobile Marketing Is every one of your digital assets integrated with Mobile? Gillette Fusion Mobile Application Wella Striking Stiles Mobile Application Johnny Walker Bar Mobile Game Gillette Champions Mobile Game
  9. 9. Digital marketing audit provides a fast track to understand how effectively your digital investments are accessible and “useable” to your audience. CMG’s digital audit and the subsequent consulting support provides a clear road map for what is needed to accelerate your digital ROI. Independent expert view helps build strategy, run market research, develop briefs and set goals. Digital technical audit can help save budgets and win additional traffic via regular to cross-check for corporate accessibility policy compliance and also the latest Search and Social Media trends. Digital Audit & Consulting Getting the best value from your digital channels demands understanding of what works and why.
  10. 10. Rob Anderson CEO [email_address] Oxana Zykova General Manager CMG Russia [email_address] Karina Melikdzhanyan Account Director [email_address] +7 916 1877369 Darja Gavocanov General Manager CMG Croatia [email_address] Julia Arepyeva General Manager CMG Ukraine [email_address] +38 095 8700892 Contacts CMG USA CMG Russia +7 495 797 9679  Tel.       +7 495 797 2010 Tel . Myasnitskaya str., 38, bld. 1, 6th floor 101000 Moscow,, Russia CMG Croatia + 385 52 500292 Tel. + 385 52 500292 Fax. Labinska 2C, 52100 Pula, Croatia CMG Ukraine +38 095 8700892 Tel. Yaroslavska str., 57-A office 1 Kiev, Ukraine Russia Ukraine Croatia USA
  11. 11. <ul><li>Thank you for your attention! </li></ul>All materials are created, developed, executed by Convergent Media Group is integral property of Convergent Media Group (CMG). All rights are reserved.