An online marketing educational guide that teaches members of the alternative health industry how to create a dynamic profile on LinkedIn.

1. Create a killer
LiNkedIn Profile
Guide for Creating a LinkedIn Profile for the
Alternative Health and Wellness Industry
FeelGoodNow about your LinkedIn professional
profile!
Thursday, April 5, 12

2. Yeah, we know...
LinkedIn isn’t exactly,
um,
sexy.
Thursday, April 5, 12

3. But for what LinkedIn lacks in sex appeal
it makes up for in
PRACTICALITY
“Ooooh!”
“Ooooh!”
“Aaah!”
“Aaah!”
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4. So, the question is:
“How the %#*@
do I get
started?!?!”
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5. Good News!
It’s a piece of cake!
(...and we’re here to help!)
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6. So, let’s get started!
Step one: Step TWO:
Go to Create an
www.linkedin.com AMAZING
....and sign up! profile!
Here’s how...
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7. TIP #1:
Present yourself in your profile, as you would if
you were meeting someone for the first time.
no! Yes!
Since LinkedIn is a professional network,
you want to make a great first impression!
Thursday, April 5, 12

8. TIP #2:
Upload a
PROFESSIONAL
&
RECENT
Photo for your
Profile
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9. TIP #3:
Make a Great Headline
You have
so,
120 Make
characters
to describe ‘em
Count!!
whoYOU are.
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10. The more specific you are, the
more exposure you will get!
GOod Example:
“Licensed Acupuncturist Using Five Element Techniques
Specializing In Anxiety”
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11. Tip #4:
Create a Dynamic Summary
AVOID THE COMMON MISTAKE OF
MAKING YOUR PROFILE LOOK
LIKE A RESUME.
BORING!
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12. Instead,
Wow!
use that
2,000
word limit
Interesting! to
describe
and
highlight
Neat! your
industry
expertise!
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13. So now, your summary is
ABSOLUTELY
MIND-BLOWING!
But the truth is, not everyone wants
to read it.
(Sorry!)
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14. Tip #5
That’s why LinkedIn
provides the
SPECIALTIES SECTION
H INT: th is is w h ere you ca n lis t k ey words
th at de sc ri be you r sk il ls & ex pe rt is e
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15. Example:
What makes the specialties
section especially awesome?
It’s WAY easier to read It makes you more
than a 2,000 word SEARCH ENGINE
summary. FRIENDLY!
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16. Tip #6
List Your Professional Website
...so your potential clients will know where
to find you!
Pssst!
You can only list a maximum of 3 websites,
so choose wisely!
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17. Tip #7: Customize Your Labels
VS.
Lame Not Lame
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18. Congratulations!
You’ve completed
your LinkedIn
profile!
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19. Want to learn more?!
For more online marketing help check out our other
ebooks, tutorials, videos and presentations at:
FeelGoodNow.com
or via
Facebook Google+ LinkedIn
Now, you Feel Good about
your LinkedIn proifle!
Thursday, April 5, 12