Lynette Evans Social Media Final Project.

1. +
Social Media Final Project
Lynette Evans
SMPA 6270
Professor Nikki Usher

2. Three Theories
Relationships: Fitting the Pieces Together
Social media is one of the
vehicles that drives convergence
culture. It allows content to be
spread on multiple platforms and
allows consumers to consume the
Convergence media they want, where they want
Culture it, when they want it and in the
format they want.
Social media networks
allow participatory
culture to flourish by
allowing consumes and
producers to interact Social
with one another. Media
Additionally, it Networks
encourages collective
intelligence – creating
buzz and accelerating
the spread of media Spreadability
content.
Social media networks operate using grassroots
circulation –spreadability. Social networks make it
easy to pass information along to ones friends.

3. +
Let’s Get It Started...
Convergence Culture
Click on the link to learn more about
the topic or use the QTR code.

4. + Check it out!
Social Networks
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more about the topic or
use the QTR code.

5. + Spreadability
Click on the link to learn more about the topic or use the
QTR code.