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things you need 5 
to know about pictures 
before you use them in your presentation 
CREATIVITY POWERED BY AUSTRALIA
5 things you need to 
know about your pictures 
before you use them in your presentation 
The role of a visual content in your 
presentation is great. It can help you 
capture attention, shape the mood of 
your presentation and mesmerise the 
audience. But there are some things 
you need to know about your pictures 
before you use them. Here are 5 
important things to remember about. 
CREATIVITY 
POWERED BY 
AUSTRALIA
THE COMPOSITION 
Your picture should be well composed. 
The rule of third, the golden ratio, the 
symmetry are the most used 
composition tricks. The strong points in 
your picture are the focal points - use 
them wisely. 
CREATIVITY 
POWERED BY 
AUSTRALIA
THE STORY 
Does your picture tell a 
story? It should as stories 
are the most universal way 
to communicate emotions, 
events and facts. Make sure 
your picture tells a story 
CREATIVITY 
POWERED BY 
AUSTRALIA
THE EMOTION 
Your picture should not only tell a 
story. Emotions help get attention. 
Use all basic ones - happiness, fear, 
anger, disgust. Use also symbols that 
always act as emotional attractors 
(heart, children’s eyes, puppies, etc.) 
Just remember to use them wisely 
and accordingly. 
CREATIVITY 
POWERED BY 
AUSTRALIA
THE COPYRIGHT 
Use the pictures legally. Never simply copy 
them. Respect credits. You can either use your 
own pictures, use the Creative Commons 
licensed ones or buy them at stocks. I prefer 
the first two options. Especially that you have a 
lot of great CC pics out there. Just check out 
www.compfight.com. 
CREATIVITY 
POWERED BY 
AUSTRALIA
THE RESOLUTION 
Pictures should be great. And by great I mean 
good resolution. The higher resolution the 
better but the minimum is 1024 px as it gives 
you the certainty that your pictures will look 
great even on a huge screen. When 
downloading the picture always choose the 
highest resolution. If eventually the file (entire 
deck) becomes too heavy you can always 
compress it and optimise the size. Easy! 
CREATIVITY 
POWERED BY 
AUSTRALIA
Those were 
5 Things You Need 
to Know About Your Pictures 
before you put them in your presentation 
To make sure you don’t miss the next post in our series on presentation 
and slides design simply sign up to our newsletter to get updates and hot 
tips straight to your mailbox. And do not worry we only send good stuff to 
our friends. We do not spam! We hate that, too. 
sign up to 
newsletter CREATIVITY 
POWERED BY 
AUSTRALIA
PHOT0 CREDITS 
By Caleb George Morris 
By Pierre-Olivier Bourgeois 
By Vo Minh Thong 
By Davey Heuser 
By Paula Borowska 
The picture by caleb george morris was taken 
in chicago. it is a very interesting city. did you 
know that Chicago River is the only river in the 
world that flows backwards? 
CREATIVITY 
POWERED BY 
AUSTRALIA

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5 Things You Need to Know About Your Pictures

  • 1. things you need 5 to know about pictures before you use them in your presentation CREATIVITY POWERED BY AUSTRALIA
  • 2. 5 things you need to know about your pictures before you use them in your presentation The role of a visual content in your presentation is great. It can help you capture attention, shape the mood of your presentation and mesmerise the audience. But there are some things you need to know about your pictures before you use them. Here are 5 important things to remember about. CREATIVITY POWERED BY AUSTRALIA
  • 3. THE COMPOSITION Your picture should be well composed. The rule of third, the golden ratio, the symmetry are the most used composition tricks. The strong points in your picture are the focal points - use them wisely. CREATIVITY POWERED BY AUSTRALIA
  • 4. THE STORY Does your picture tell a story? It should as stories are the most universal way to communicate emotions, events and facts. Make sure your picture tells a story CREATIVITY POWERED BY AUSTRALIA
  • 5. THE EMOTION Your picture should not only tell a story. Emotions help get attention. Use all basic ones - happiness, fear, anger, disgust. Use also symbols that always act as emotional attractors (heart, children’s eyes, puppies, etc.) Just remember to use them wisely and accordingly. CREATIVITY POWERED BY AUSTRALIA
  • 6. THE COPYRIGHT Use the pictures legally. Never simply copy them. Respect credits. You can either use your own pictures, use the Creative Commons licensed ones or buy them at stocks. I prefer the first two options. Especially that you have a lot of great CC pics out there. Just check out www.compfight.com. CREATIVITY POWERED BY AUSTRALIA
  • 7. THE RESOLUTION Pictures should be great. And by great I mean good resolution. The higher resolution the better but the minimum is 1024 px as it gives you the certainty that your pictures will look great even on a huge screen. When downloading the picture always choose the highest resolution. If eventually the file (entire deck) becomes too heavy you can always compress it and optimise the size. Easy! CREATIVITY POWERED BY AUSTRALIA
  • 8. Those were 5 Things You Need to Know About Your Pictures before you put them in your presentation To make sure you don’t miss the next post in our series on presentation and slides design simply sign up to our newsletter to get updates and hot tips straight to your mailbox. And do not worry we only send good stuff to our friends. We do not spam! We hate that, too. sign up to newsletter CREATIVITY POWERED BY AUSTRALIA
  • 9. PHOT0 CREDITS By Caleb George Morris By Pierre-Olivier Bourgeois By Vo Minh Thong By Davey Heuser By Paula Borowska The picture by caleb george morris was taken in chicago. it is a very interesting city. did you know that Chicago River is the only river in the world that flows backwards? CREATIVITY POWERED BY AUSTRALIA