Raudys - Product Stewardship: Reversing the Flow

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Raudys - Product Stewardship: Reversing the Flow

  1. 1. Product Stewardship: Reversing the Flow Leo Raudys Best Buy Environmental Sustainability Environmental Initiative October 2011
  2. 2. Product Stewardship Cycle Manufacturing Material Sourcing Distribution Logistics Market our leadership position Product throughout the Design value chain Sales Retail Recycling, Recovery Use, Services, Repair
  3. 3. Electronic Waste in the U.S.In 2009: Total U.S. E-Waste: Over 6 billion pounds Disposal: > 80% Recycling: < 20%
  4. 4. Business Drivers Huge customer pain point Ewaste is a growing concern and a focus area for governments and NGO’s Optimizing reverse flow of product is increasingly important to the long-term success of Best Buy
  5. 5. Challenges Understanding customer motivators is extremely hard Variability in commodities markets creates uncertainty Value chain accountability allows little room for error
  6. 6. Closing The Loop Best Buy’s Recycling GoalBest Buy pledges to collect 1billion pounds of consumergoods for recycling.• Collected more than 140 million pounds in first year of operation, 156 million pounds in the second• Collect over 387 pounds of ewaste every minute we’re open Times Square – April 2010

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