EF Education First is the world's leading provider of language learning solutions. Learn more about our journey here. Visit: www.ef.com for more information.
4. • classroom based
• conventional
• fragmented
Traditional Disruptive
• experiential
• innovative
• integrated
5. About EF
EF Education First was founded in
Sweden in 1965 by a young entrepreneur
named Bertil Hult. The concept was
straightforward: take local high school
students to England to learn English. It
was a simple business idea—on-site
language and cultural studies—but one
with an enormous future.
6. Opening the World through Education
EF Education First is an international education company focusing
on language, academics, and cultural experience.
50+
Countries with
EF operations
40K 500 1
EF staff, educators
& Tour Directors
EF schools
& offices
Global mission
8. Our Programs
• EF Learning Labs
• EF Englishtown
• EF Local English
Language Centers
• EF Local English Language
Centers for Kids and Teens
• EF International Language
Centers
• EF Corporate Solutions
• EF Academy—International
Boarding Schools
EF Language and Schools
• EF Explore America
• EF Educational Tours
• EF College Study Tours
• Go Ahead Tours
EF Educational TravelEF Cultural Exchange
• EF High School
Exchange Year
• Cultural Care au Pair
• Hult International Business School,
Graduate School
• Hult International Business School,
Undergraduate School
• Hult International Business School,
Executive Education
Hult International Business School*
*An affiliate of EF.
9. Our Customers
EF helps people learn a new language or
travel abroad across wide age groups and nationalities
Kids
age 3-12
Teens
age 13-17
University
Students
age 18-22
Young Adults
age 23-30
Parents Teachers Professionals Companies Government
OUR
CUSTOMERS
11. EF Language Travel
EF Language Travel combines an exciting
adventure abroad with an invaluable
educational experience. Our students travel
abroad in escorted groups, live with local host
families or in a student residence, and improve
their language skills during their summer or
school holidays.
EF organizes everything from start to finish:
transportation, host family or residential
accommodation, a carefully-structured language
course, cultural excursions, and study visits—
not to mention a wide range of sports and social
activities.
For students ages 8 to 17
12. EF International
Language Centers
Students travel with EF International Language
Centers to learn a language, explore a new
city and make friends from around the world.
Courses start every Monday and last from two
weeks up to a whole year.
EF has 44 international language centers in
16 countries. Our schools are in top locations,
from a renovated mansion in the heart of the
city to a converted art deco hotel on the beach.
For students ages 16 and older
13. EF Academic
Year Abroad
EF Academic Year Abroad offers young adults
six, nine or 11 months of language, cultural,
and academic studies. Courses begin with
intensive language training-and as
communication skills improve, the curriculum
broadens to include academic and special
interest classes such as literature, exam
preparation, and business. Students also gain
valuable work experience through our internship
program.
During their program, our students form a close-
knit community. They return home with fluency
in another language, a deep understanding of
another culture, friends from all over the world,
and international work experience.
For students ages 16 and older
15. EF English Centers
for Adults
EF’s schools for adults and professionals
combine the best of traditional, in-school
language teaching with innovative language-
learning technology. Our highly qualified and
dedicated teachers facilitate small group
classes, professional and career workshops,
and extracurricular English-immersion activities,
all of which help students master English and
communicate with confidence.
Students have full flexibility to decide when and
where theywant to attend classes and also have
24-hour access to native- speaking teachers
online, using EF's proprietary language-learning
technology.
For adults and professionals
16. EF English Centers for
Kids and Teens
We teach English and the skills students need
to succeed academically and in life. EF’s
customized curriculum has been designed to
support the student from kindergarten to
university. Students study in state-of-the-art
schools with the best teachers who nurture and
inspire a love of English and are dedicated to
each student’s success.
With a focus on English and soft skills such as
collaborationand global awareness, our
students are ready to pass top exams and
achieve success at university and beyond. Our
network of nearly 250 schools spans the globe
from Shanghai to Moscow to Jakarta.
For students ages 3 to 18
18. EF Englishtown
EF Englishtown is the world’s largest online
language school. Born of a collaboration
between Apple and EF, Englishtown has
reinvented the way busy people learn
English by pioneering 24-hour, teacher-led
learning online.
We provide a proven, cost-effective way to learn
English anytime and anywhere. Each month we
deliver more than one million hours of online
lessons, and since our inception in 1996, we
have helped in excess of 20 million people to
communicate in English.
For students of all ages and levels
20. EF Corporate Solutions
EF Corporate Solutions offers customized
language training for businesses, professionals
and governments. We specialize in the type of
language learning that makes a real difference
to your position in the global marketplace. We
have a training course to suit all of your
organization’s language learning needs. For
professionals with an urgent need to improve,
we offer complete immersion courses at our EF
Executive Language Institutes abroad in
English, French, German, Spanish, and Italian.
Each institute is a full-service center offering
one-on-one private tuition and small group
courses in superb locations with first-rate
facilities. For organizations that need to train
large numbers of learners at one time, we have
developed a cloud-based business English
school, EF Efekta™ that includes industry-
specific content, virtual private and group
lessons led by native-level teachers,
performance tracking, and testing.
For business, professionals,
and government
22. EF Academy
EF Academy provides a world-class high
school education to students ages 13 to 19 from
more than 75 countries. Students benefit from
everything a parent might expect from a first-
rate international boarding school: safe
and modern facilities, gifted teachers, and a
personalized approach to their academic
development. EF Academy truly prepares each
student for tomorrow’s international world.
EF Academy students can study at state-of-the-
art campuses in New York, Oxford, Torbay,
and California. They follow a range of rigorous
academic programs, including preparation for
A-Levels, IGCSE, and International
Baccalaureate (IB) Diploma. As a result,
students consistently achieve top scores on
university placement and English proficiency
exams. They also gain admission to the world’s
best universities, including Oxford and
Cambridge in the UK, and Harvard and
Columbia in the USA.
International Boarding Schools
23. EF University
Preparation Programs
EF offers university preparation and placement
programs for international students who wish
to earn undergraduate or graduate degrees in
an English-speaking country. Courses include
a University Foundation Year, Accelerated
College Degree Program, Diploma in Business
and Management, and Pre-Master and Pre-
MBA Programs. Students can study at an EF
campus in the United States, United Kingdom,
Australia, or Canada.
EF University Preparation has helped
students gain entrance to degree programs
at prestigious universities around the world,
including the University of Cambridge,
the London School of Economics,
Harvard University, and the University of
Western Sydney.
For students ages 16 years and older
25. EF High School
Exchange Year
EF High School Exchange Year is a program
dedicated to the promotion of international
understanding through cultural exchange.
Teenagers travel to another country, live with
a host family, and enroll in a local high school.
Our students immerse themselves completely in
their new community. Students return home
with an in-depth understanding of another
culture, international friendships, and
wonderful memories to last a lifetime.
For high school students ages 14 to 18
26. Cultural Care Au Pair
Cultural Care Au Pair is a U.S. government-
approved program that offers young people
the opportunity to experience America for a
year. Au pairs live as family members and take
educational courses. In exchange, they provide
their host family with up to 45 hours of live-in
childcare per week. Local Cultural Care Au
Pair representatives ensure that all participants
benefit fully from this unique experience.
Through Cultural Care Au Pair, host families
are able to bring a little of the outside world
into their homes, and au pairs have the chance
to live the “American Dream.”
For au pairs ages 18 to 26
28. EF Explore America
EF Explore America shares the history, beauty,
and culture of America with teachers and
students from across the country. With nearly
50 years of travel expertise, our tours allow
travelers to truly experience the world around
them and watch as their lessons come to life
through hands-on learning opportunities.
So whether it’s Washington, D.C.; New York;
Montreal; San Juan; or any of our 40 different
accredited tours, our travelers go beyond the
classroom and into the world.
For middle school teachers and
their students
29. EF Educational Tours
Together with educators across the U.S. and
Canada, EF Educational Tours provides
international travel experiences that teach
critical thinking, problem solving, collaboration,
and global awareness. These tours help
students to learn languages and immerse
themselves in the cultures they’ve studied
in school.
EF Educational Tours makes it possible for
teachers to lead students to over 200
international destinations. And because it’s fully
accredited, it can issue high school credits to
students and professional development credits
to teachers who participate in tours.
Tours provided by EF Educational Tours are
accredited by:
For high school teachers and
their students
30. EF College Study Tours
Traveling abroad is the best way for professors
to teach students about the world around them.
These one-to-three-week tours provide
transformative, international experiences, and
they are an engaging way to put coursework
into a global context.
An EF College Study Tour is a big step forward
for global education. How professors
incorporate academics is up to them, and with
more than 60 international itineraries, they
have plenty of options to choose from. These
tours have been created to enable professors
to accomplish their goals—whether they are
academic or experiential.
For professors and their students
31. Go Ahead Tours
Go Ahead offers more than 100 international
tours to adultsof all ages. Dedicated to providing
authentic cultural experiences across all seven
continents, Go Ahead’s broad range
of customizable trips and excursions includes
something for every traveler, from Food and
Wine Tours and Photography Expeditions to
Eco Tours and Golf Vacations.
Our travelers gain a deeper understanding
of their destinations from the world’s most
engaging Tour Directors and can count
on exceptional value, transportation, and
accommodations.
For adults of all ages
33. Hult International
Business School
Hult offers students an unrivaled global
perspective on business. The school's unique
Global Campus Rotation program allows
students to study in Hult’s seven global
locations in Boston, San Francisco, London,
Dubai, Shanghai, New York, and Ashridge
Estate-U.K.
Hult’s portfolio of programs include:
Global One-Year MBA
Global Executive MBA
Master of International Business
Master of International Marketing
Master of Finance
Bachelor of Business Administration
Executive Education by Ashridge
Undergraduate and Graduate
Degree Programs
Hult International Business School is an independent,
not-for-profit institution affiliated with EF.
34. Ashridge
Executive Education
In a strategic alliance with Ashridge Business
School, Hult and Ashridge offer one of the
most highly regarded executive programs in
the world, offering customized and open
executive education programs for business
leaders who want to grow their skills,
advance their businesses, and expand their
networks. Customized executive education
courses led by world-class faculty can be
tailored across a wide range of industries and
functions to deliver high-impact learning
experiences according to a client’s needs.
Open executive education courses are
offered to executives, business leaders, and
functional managers on one of Hult’s flagship
campuses around the world.
At Hult International Business School
37. About EF
Learning Labs
We are creating the future of education
EF Learning Labs is the global research and
development unit of EF Education First, the
world’s leading private international
educational organization. With EF Learning
Labs units in Shanghai, London, and Boston,
EF is transforming the way people learn
languages while building one of the first
massively-scalable education businesses.
EF & Apple come together
Originally inspired by a joint research project
by EF and Apple into the future of language
learning, our mission for more than a decade
has been to use technology to create a
fundamentally better way to learn.
This mission has led us to create leading
digital learning systems used by millions of
people each year. Our innovation focuses on
the intersection of technology, design, and
education, and our team consists of some of
the world’s leaders in those disciplines.
38. What we believe
Technology will change education
forever.
Great educational experiences start with
great teachers.
Design touches everything we do.
39. Learning systems
for adults
Learning systems
for kids & teens
Learning systems
for companies &
governments
Hybrid
learning systems
for schools &
teachers
Testing servicesWHAT WE DO
40. Learning System
for Adults
The EF digital learning system for adults is
the world's most advanced, most-widely used
tool for learning a language online, with
millions of new students enrolling in our
programs every year. Our system is
designed to guide students from basic skills
to business English, with a focus on speaking
and writing skills.
EF’s digital learning system
for adults includes:
• 24-hour access to small-group online
conversation classes at every level.
• Private, online, on-demand tutoring.
• Over 1,500 hours of interactive course
materials.
• Special interest courses for a wide variety
of job skills and industries.
• Advanced speech recognition tools.
41. Learning System
for Kids & Teens
Our English curriculum for 3- to 18-year-olds
combines digital media with traditional
classroom teaching. From apps to interactive
whiteboards to online games and integrated
books, our learning materials are designed to
engage young people, encouraging them to
use their English both in and out of class.
EF’s digital learning system for kids
and teens includes:
• Full suite of books and learning materials
published by EF.
• Interactive whiteboard-driven multimedia
lessons. Kids can interact with, touch, feel,
hear, and see the language.
• Mobile apps that include popular
vocabulary-building games designed to
promote well-rounded English skills.
• Dedicated interactive website for parents
and students to communicate with their
teachers and track student progress.
42. EF has proudly served as the Official Language Training Supplier to the Olympics
(Seoul 1988, Beijing 2008, Sochi 2014, and Rio 2016 Olympics Games)
Learning System
for Companies &
Government
We provide tailor-made language learning
solutions for many of the world’s largest
companies, governments, and other high-
profile organizations. From the Olympics to
national ministries of education, EF’s clients
span a wide range of industries and sectors.
EF’s digital learning system for
companies and governments includes:
• A massively scaleable service platform that
can train hundreds of thousands of
students at once for a single client.
• A needs-based learning method that
ensures targeted delivery, so that students
don’t encounter too much or too little
material for their needs.
• A curriculum customized to specific areas
(engineering, marketing, accounting, etc.)
and industries (hospitality, media, etc.).
• State-of-the-art progress and goal tracking
to guarantee the highest return on training
investment.
43.
44. Testing Services
The EF Standard English Test is the worldʼs
first free standardized English test, allowing
individuals, teachers, and organizations to
assess English proficiency levels at no cost.
www.efset.org
EF Standard English Test
• Created by some of the worldʼs top experts
in language assessment.
• Available anytime, anywhere online for free.
• Available on tablet and PC.
• Provides EF scores as well as Cambridge
English, TOEFL, and IELTS equivalent
scores.
46. EF Teachers
A talented team of teachers lies at the heart
of everything EF does. Our network of
teachers spans language schools, online
English education programs, boarding
schools, and business school campuses
across the globe.
• Teacher empowerment is one of the main
goals of our hybrid learning systems.
• We employ more than 20,000 full- and part-
time teachers.
• Our teachers deliver several million lessons
each year.
• Curriculum design experts are at the heart
of every new feature or project.
47. EF Schools
From Miami to Moscow, and from Boston to
Beijing, EF operates more than 500 schools
and offices around the world. We run
international language schools, local English
learning centers, and private international
boarding schools. EF is also affiliated with
Hult International Business School.
• EF International Language Centers
• EF English Centers for adults & kids
• EF Academy is an international
boarding school
• Hult International Business School
48. EF Research Network
The EF Research Network consists of top
universities that are working with EF to
fundamentally improve the way students
learn.
Groundbreaking research highlights:
• EF and the University of Cambridge’s
Department of Theoretical and Applied
Linguistics have established a joint
research unit to investigate accelerated
language learning.
• EF and Harvard University’s
Graduate School
of Education are investigating second-
language acquisition in students.
• EF and Peking University’s School of
Foreign Languages are examining methods
to improve the study and teaching of the
English language.
• EF and Lomonosov Moscow State
University’s Faculty of Foreign Languages
and Area Studies have established a
research collaboration to explore language
teaching practice.
• EF and University of São Paulo’s
Department of Modern Languages
are studying the most effective way to
learn English
49. EF EPI
EF publishes the world’s largest ranking of
countries by English skills–the EF English
Proficiency Index (EF EPI).
www.ef.com/epi
Thought leadership in education:
• Hailed as the world’s most comprehensive
benchmark of English proficiency, the EF
EPI sparks debate around the world about
the best ways to improve a country’s
English level.
• The EF EPI is often cited by researchers,
educators, governments, policy makers,
and opinion leaders.
• Countries’ EF EPI scores are calculated
annually using the millions of test data
points generated by EF’s free online English
tests.
52. Design of
Physical Spaces
We strongly believe that good design
reduces friction and facilitates productive
behavior. Whether that’s the chair we sit on,
the classroom we learn in, or the school
building itself, every physical touchpoint
holds an opportunity to benefit our students
and employees through smart, attractive,
cutting-edge design.
OUR OFFICES
EF China's flagship office in Shanghai was
voted "World's Coolest Office" in Inc. (2012)
EF Shanghai Office EF London Office
EF São Paulo Office
55. Asian Games
2010
Trained 60,000
Chinese volunteers
in run-up to the
16th Asian Games
in Guangzhou,
China.
Seoul 1988
Olympics
As the first
Foreign Language
School in Korea,
EF trained
volunteers in
French and
German.
Beijing 2008
Olympics
Official Language
Training Services
Supplier. Trained
5,000 staff,
judges and athletes
in English.
Sochi 2014
Olympics
Official Language
Program Supplier.
Trained 70,000
staff and
volunteers in
English.
Rio 2016
Olympics
Official Language
Training Supplier
of the Rio 2016
Olympics &
Paralympics.
2014 Brasil
National Soccer
EF Englishtown is
the official sponsor
of all Brazil national
soccer teams
including men
and women teams
and under ages, in
all competitions
and friendly
matches.
EF & Major Sporting Events
72. Job
Opportunities
EF 360 Global Management Trainee
Boston, Toronto, London, Lucerne, Zurich,
Hong Kong, Shanghai
Apply for OCI by January 25
Digital Marketing Coordinator
Boston
Spring 2015
Tour Consultant
Boston, Denver, Toronto
Spring 2015
Internship
Opportunities
Technology & Innovation Intern
Boston
Apply for OCI by February 1
Activities Summer Intern
Boston, Chicago, Miami, San Francisco,
Tarrytown, Washington, DC and various other
US cities
Summer 2015
Host Family Recruiter / Program Leader
Intern
Austin, Boston area, Santa Cruz , Miami,
Virginia Beach
Spring 2015 & Summer 2015
careers.ef.com
Editor's Notes
Why you should be paying attention to education?
Answer: market opportunity in every part of the globe
EF is the future of education
Designed for students
Cutting-edge technology and teaching
Creating the future of education
Innovative design in our learning spaces
The Hult Prize
Five years ago, an enterprising Hult International Business School student, Ahmad Ashkar, had a compelling idea—crowdsource brilliant solutions for pressing world problems from university students—and acted on it. His idea has grown into what is today the Hult Prize Foundation, a not-for-profit organization dedicated to launching the world’s next wave of social entrepreneurs. In 2012, former U.S. President Bill Clinton in TIME Magazine named the Hult Prize as one of the top ideas that are changing the world.
Bill Clinton, the former US President, gives away the USD 1 million seed capital, donated by the Hult family, to the winning team. He has selected the last few challenges from solving the urban food crisis to solving non communicable diseases, to providing early childhood education. In 2012, former U.S. President Bill Clinton in TIME Magazine named the Hult Prize as one of the top ideas that are changing the world.