The document discusses top technology trends for SMBs in 2014, including increased cloud adoption reaching 44% of SMBs, mobile management becoming a priority as mobile app use soars, SMBs refocusing their social media marketing practices, and SMBs preparing for the "insight economy" through increased use of analytics and business intelligence solutions. It also covers SMBs integrating solutions for higher value, the effects of the Affordable Care Act on workforce management, SMBs adopting greener IT solutions to save costs, and changes in who influences technology decisions at SMBs.

1. Top 10 SMB
Technology Trends for 2014!

2. Progressive SMBs Use Technology
As A Game Changer

3. Progressive
SMBs –
Invest more in
solutions based on
Technology
Use Technology as
a business enabler
Generate revenue
more than other
SMBs.
What’s
next?
Adoption of
mobile, cloud,
social and
analytics
Use of technology-
fueled services—
such as Elance and
oDesk
Use of IT
infrastructure
services

5. Cloud Adoption Accelerates, But
SMBs Steer Clear Of Dark Clouds

6. Use of infrastructure applications and cloud business
to grow from 33% to 44% in 2014
0
10
20
30
40
50
60
70
80
2013
2014

7. However, some cloud vendors—threatened by high churn
Rates and Wall Street—have backtracked on their easier,
faster, cheaper cloud pledge.

8. As SMBs go further into the cloud, they will
prefer vendors that remain true to the original
cloud offer, and steer clear of dark clouds.

9. Mobile Management Becomes a
Priority As SMB Mobile App Use
Soars

10. 0 10 20 30 40 50 60 70 80 90
Mobile Solutions
Mobile Apps Deployed
Using Mobile Apps
Mobile Friendly Websites
Adoption % in 2014

11. However, concerns about manageability, security, cost and
provisioning will make mobile management a top priority for SMBs.

12. Social Media Marketing Stalls As
SMBs Re-focus Marketing
Practices

13. Small
Businesses
Uses Social
Media
Not Uses
Social Media
Medium
Businesses
Uses Social
Media
Not Use
Social Media
Many SMBs now “get” that they require a social media Existence. In
2014, SMBs will focus more on the networks and content relevant to
their business where they can target audiences, and how to convert
these social connections into customers.

15. SMBs View Payment Systems
in a New Light

16. Credit Cards and checks are still the top forms of
payment that SMBs accept.

17. Gift Cards, Mobile Wallet, PayPal and also Dwolla—a
payment network
What’s Next?

18. SMBs Prepare for the
Insight Economy

19. Only 18% of small,
and 57% of
medium businesses
utilize analytics and
business
intelligence
solutions
In 2014, SMB-
focused vendors
will focus more on
how their solutions
empower and
enable better
decision-making
and Insights.

20. A better analytics is the key to success.

21. SMBs Integrate to Gain
Higher Solution Value

22. In 2013, integration of
cloud-to-cloud solutions as
well as cloud-to-on-premises
solutions moved up from
the #4 to the #1 challenge
for medium businesses.
In 2014, we predict that
integration will be the higher
concern even among small
and medium businesses

24. The Affordable Care Act Puts
Workforce Management in the
SMB Spotlight

25. Many SMBs continue to hobble along with a
patchwork of manual tracking and disconnected
solutions to manage activities e.g. time and
attendance, scheduling, payroll, HR which leads
to uncertainty, costs and regulatory risks .

26. That situation is about to change. Really?
With Affordable Care Act (take effect on January 1, 2015) for businesses
having more than 50 full-time equivalent employees.

27. It is Easy for SMBs to
Go Green and Save Green

28. The adoption for greener IT solutions is not
new, but in 2014, we will move into a
perfect green storm.

29. Harris Poll - over 74% of
American adults believe in the
global warming theory
And more than 73% of U.S.
citizens demanding countries to
limit greenhouse gas and carbon
monoxide emissions. SMB IT
vendors are able to make the
most of this opportunity with
new, economical and energy
saving products.

30. Make Way For An
SMB Influencer Shake-Up

31. 69% of presidents/owners
help assess potential
solutions, and 81% create
the final decision.
In medium businesses, line-
of-business and
departmental executives
are the most likely staff to
recognize the demand for
new alternatives.
Change of influencer landscape.

33. So who will the new influencers
be?
Accountants and some other professional
advisors (for industry or line-of-business) that
SMBs have an proven relationship with will
become more stronger influencers.

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36. Research Source : SMB Group Top 10 SMB Technology
Trends For 2014!