1. Study of Bollywood Film Industry
and Performance Analysis of Gangs
of Wasseypur 1
DEEPAK PRASHAR
C-23
MBA 2011-13

2. Business Model
• Pre production(idea ,script , crew , market
analysis, budget etc) Parameters Eg In Rs Crore
• Production(hiring location , artists , dates , Gross collection 100.0
shooting ,music recording etc)
• Post production ( editing , dubbbing , publicity , (-)less entertainment tax (avg 25 %) 25
Production printing etc) Net box office collection 75.0
(-)less exhibitor share (Avg 45 %) 33.75
Net collection to distributors 41.3
(-)less distribution cost(5-20%) 4.125
• Theatrical - Domestic and Overseas
Net collection in India 37.1
• Non theatrical - Domestic and Overseas(satellite ,
cable , video , cd , dvd , internet etc) (+)Add collection from 26
Distribution Overseas 7.0
Satellite and Cable 11
Home video 2.0
Others 6
• Domestic(Screens in India)
• Overseas(Screens abroad)
Total collection 63.125
Exhibition Less Total cost 40.0
Profit or Gain 23.125

3. Business/Industry Metrics for
Bollywood
• Box office collection
• Opening day collection
• Occupancy rate
• Total cost
• Screens

4. Business/Industry Metrics for
Bollywood
• No of prints
• Weekly turnover
• Satellite rights
• Average Ratings

5. Comparative Analysis
Gangs of Wassyepur Daabang
• Box office collection – Rs
• Box office collection – Rs 215
27.84 Cr
Cr
• Opening day collection :-Rs 3
• Opening day collection:-Rs
Cr
14.5 Cr
• Occupancy rate:-10-15 %
• Occupancy rate:- 80-100%
• Budget :- Rs 9.2 Cr
• Budget :- Rs 30 Cr
• Average rating:-3.5/5
• Average rating:-4/5

6. Comparative Analysis
Gangs of Wassyepur Daabang
• Screens :-1000 • Screens :-2100
• Weekly turnover:- 17.5 Cr • Weekly turnover:- 80.87 Cr
• Satellite rights presold at Rs 6 • Satellite rights presold at Rs 10
Cr for both. Cr to Colors.
• No A star cast • Salmaan khan as a cast