Personal Information
Organization / Workplace
Greater Philadelphia Area United States
Occupation
I connect brands + people
Industry
Advertising / Marketing / PR
About
Hi. I'm Carlos. I connect brands + people.
I believe
...that soft power beats a hard sell.
...that the word “innovation” is more basic than pumpkin spice.
...that brands are amazing contradictions: ethereal, emotional concepts that at the same time have weight and mass. I harness that mass to leverage the full power of a brand's attraction for the customers and patients we're privileged to serve.
The breakdown:
Brand planning
Audience insight mining (design and perform primary + secondary research)
Digital strategy
Social strategy
CRM / engagement strategy
Creative strategy / direction
Launch strategy
Cultural insights + application
Spotting + applying relevant trends for brands
I...
Likes
(4)Why Physicians' Social Networks will be Crucial for Your Marketing Strategy
Len Starnes
•
12 years ago
Better Ideas Faster: How to Brainstorm More Effectively
David Sherwin
•
13 years ago
3 Strategies for Awesome Mobile-Optimized Emails
Litmus
•
10 years ago
We Are Social's Guide to Social, Digital and Mobile Around the World (Feb 2013)
We Are Social Singapore
•
11 years ago
Personal Information
Organization / Workplace
Greater Philadelphia Area United States
Occupation
I connect brands + people
Industry
Advertising / Marketing / PR
About
Hi. I'm Carlos. I connect brands + people.
I believe
...that soft power beats a hard sell.
...that the word “innovation” is more basic than pumpkin spice.
...that brands are amazing contradictions: ethereal, emotional concepts that at the same time have weight and mass. I harness that mass to leverage the full power of a brand's attraction for the customers and patients we're privileged to serve.
The breakdown:
Brand planning
Audience insight mining (design and perform primary + secondary research)
Digital strategy
Social strategy
CRM / engagement strategy
Creative strategy / direction
Launch strategy
Cultural insights + application
Spotting + applying relevant trends for brands
I...