Building products is the Art of Visioning the Invisible…No one (initially) knows the answer, so don’t chase the answer…… chase an organisation DNA that has learnt to figure out the answer.Organizational ethosWho you hire Who you promote/let goMerit driven cultureHow you map individuals to team goals
Lean Startup Philosophy & Agile Development ModelKeep initial product design + scope flexibleProduct launch is an early probeProduct Development happens via incremental pivotsIterate and change quickly
Why startups need speed?… being small is their biggest WEAPONSet the tone for speed everywhereIn development, design Site operations & performancePostpone scalability in favour of speedcalculated risk
Competition focus makes your reactive. You start playing a catchup game…
Embrace the cloud : Amazon S3, EC2Dedicated servers instead of co-location : SoftlayerBilling / Payment gateways : Recurly, BraintreeWidgets : Gigya, AddthisAnalytics : Kissmetrics, Crazyegg, Unbounce, GAOutsourced Plug & Play Architecture allows small startups to take on the Goliaths ….
Eastern Cultures have a negative bias..Whereas the ruling trends of Agile, MVP, Lean are all about risk management….Take risk management HEAD-ONRisk management intrinsic part of startup lifecycleBe ready to face SERIOUS internal challenges Team buy-in for core philosophyHeightened team awareness & sensitizationBe strong, don’t give up