2. What do you do when you find yourself in
a place where traditional navigation apps
aren’t very helpful?
3. Reasons why this happens:
• Poor cell service
• No roads
• Pop-up destinations
• Separated from your group
Places with these issues:
• Music Festivals
• Colleges
• County Fairs
• The Outdoors
4. We dealt with these problems frequently,
and that’s why we built our product.
5. Falcon is what you use in places
where traditional navigation apps
aren’t effective.
6. Falcon’s compass-based navigation tool
lets you find your destination without
relying on cell service or roads.
An in-development system will let you find
your friends’ location or share with them
using Bluetooth.
No cell service? No roads?
7. Users can contribute places in order to quickly
populate a map through crowdsourcing.
An in-app messaging system allows people
to share messages, places, or event maps.
8. Our product exists in two forms:
• A consumer app
• A framework that allows for a B2B model
through licensing
9. The consumer app is available for free on the App Store.
It can be used to form quick partnerships through hosting events
and maps.
10. The framework allows for the integration of Falcon in to other apps.
This is done through our simple software development kit (SDK), and
can be implemented in minutes through just a few lines of code.
The SDK can even be used to create a branded, standalone app in
very little time.
12. We believe these are underserved markets and that given the
relative lack of competition, we can gain a significant market share.
Recent developments in the navigation space have resulted in a
race between some of its major players.
This increases the value of such underserved markets to these
companies, and puts us on a potential acquisition path.
13. Currently in talks with major festivals (over 50k attendance) for
paid licensing deals using our framework.
Through the consumer app, we’ve already partnered with many
urban events, including pub crawls, art walks, and more.
14. These deals will generate traffic towards our consumer app, which
can then be monetized through means such as sponsored listings
and geo-fenced advertising.
16. Develop our product on
other platforms.
Expand from festivals to
colleges, fairs, and outdoors
activities.
Continue building a versatile navigation
experience through the use of
accelerometers, augmented reality, NFC,
and more.
17. For us, success is two things:
• Making our consumer app the go-to device when in
non-traditional settings
• Turning our framework into a widely used
development tool for both companies and
individuals alike
19. Ali Baghshomali
CEO
Won UCLA’s inaugural
capstone design competition
in robotics
Matthew Austin
CTO
Has been programming and
building games since high
school
Both founders are UCLA graduates who have known each other for years and lived
as roommates.
20. Brad Gelfond
(Formerly of Warner Bros. Records,
IMG, The Agency Group,
William Morris)
Having been involved in the entertainment industry for many years, Brad
has an invaluable network and has been connecting us to major festivals
across the US since the day he joined our team.
Advisor
21. We know all of our target markets pretty
well. For example…
That’s the two of us at Coachella
Music Festival.
