1. PRE OPENING FORTNIGHTLY CALL
UPDATE
PRERE PENING FORTNIGHTLY CALL | | MMAY 2012
P O OPENING FORTNIGHTLY CALL 8 8 AY 2012

2. REVENUE MANAGEMENT
 The contract for GDS campaigns to be revised starting September
- Galileo - GDS campaign and Featured property slot
- Sabre – GDS campaign
 Segment wise breakdown of the high-level forecast
- 18 month rolling forecast
 Collate initial information for the Delphi Set up
- High periods ,Low periods
- Group Limit (Weekday – Weekend)
- MAR values
 Plug in the forecasted expenses for Electronic Marketing
- PPC + SEO
- GDS
PRE OPENING FORTNIGHTLY CALL | 8 MAY 2012

3. MARCOMM
 Collaterals
- GMs - completed
- Extended Factsheet - being created
- Compendium - first content review completed -- Layout ready for insertion
 PR
- Media List – underway
- Key Messages – underway
- PR plan - underway
 Marketing Plan
- Pre Opening Plan - under review
- Launch Plan - to be internally approved
- Positioning Statement submitted
 Website
- Website first draft - under review
 Social Media
- Facebook contest - underway
PRE OPENING FORTNIGHTLY CALL | 8 MAY 2012

4. THANK YOU
PRE OPENING FORTNIGHTLY CALL | 8 MAY 2012