14 0627 2014 academy-day 1_v2

Welcome to the National Academy
Cleantech Open National Academy 2014
Hyatt SFO, June 27

2 Cleantech Open Confidential Information – All Rights ReservedNational Academy 2014
Our Mission (What)
The mission of the Cleantech Open is to
find, fund and foster entrepreneurs
with big ideas that address today’s
most urgent energy, environmental and
economic challenges.

Deliver a reliable, repeatable process
that increases the chances of making a
cleantech startup successful … You will
progressively “de-risk” your business,
with the aim of making it more attractive
to prospective investors and customers.
Our Goal (How)

My Objectives this Morning (“You Are Here”)
To ensure that you …
1) Understand the components of the summer programs
2) Know what you need to do, by when
3) Are aware of the resources you have at your disposal

Friday, June 27: Day 1 – Morning
Time Subject Speaker / Activity
8:00am Welcome Rex Northen, Executive Director, Cleantech Open
MC for the day: Joe Khirallah, Principal, Green Bear Group
8:15am Keynote Cisco Devries, President & CEO, Renewable Funding
8:45am Academy Adventure Ann Badillo, Chief Business Officer, T2 Venture Creation
Ellen Luttrell, Global Partnerships, Cleantech Open
9:40am Alumni Panel Moderator: Joe Khirillah, Principal, Green Bear Group
Panelists:
Adam Khan, Founder & CEO, AKHAN Technologies, Inc.
Rob Ferber, Founder & CEO, ElectronVault, Inc.
Sudeep Rikhy, Founder and CEO, Sensa Energy
10:25am Special Guest Kent Smith, VP, Regional Sales, Arrow Electronics
Joe Verrengia, Global Director, Corporate Social Responsibility,
Arrow Electronics
10:35am Break
10:55am Elevator Pitch Practice Facilitator: Joe Khirallah, Principal, Green Bear Group
11:20am Overview of Autodesk SW
Program
Paul Cousens, Global Cleantech Business Development Manager,
Autodesk
12:05pm Morning Wrap-Up Joe Khirallah, Principal, Green Bear Group
12:05pm Lunch Served in Hotel Atrium

Friday, June 27: Day 1 – Afternoon
1:30pm Landscape of a Successful
Start-Up
Interactive Fireside Chat
Steve Blank, Educator and co- author The Startup Owner's Manual
Rex Northen, Executive Director, Cleantech Open
2:50pm Workshop & Feedback
Session
Customer Discovery Plan Development
3:30pm Break
3:50pm Art of Marketing Your
Cleantech Venture
Christina Ellwood, VP Marketing, Brickstream I National Academy
Chair 2009 – 2013, Cleantech Open
5:00pm Category Breakouts Interactive session centered around market size, future & needs,
and sources of funding for each category.
6:20pm Wrap –up Joe Khirallah, Principal, Green Bear Group
6:45pm Regional Mixers Networking opportunity with all teams

Saturday, June 28: Day 2 – Morning
8:00am Welcome MC for the day: Joe Khirillah, Principal, Green Bear Group
8:15am Communicating Value to
Stakeholders
Hollie Rogin, Co-Founder, Posit Partners
8:55am Keynote Don Wood, Partner, Draper Fisher Jurvetson
9:25am Review of LaunchPad
Central
Nic Baughman, Customer Success Associate, LaunchPad Central Inc.
10:10am Working with Your Mentors Yuet Lee, National Mentor Chair, Cleantech Open
Erik Steeb, Western Division Director, Cleantech Open
10:40am Break
11:00am Developing a Winning
Elevator Pitch
Joe Khirallah, Principal, Green Bear Group
11:20am Workshop Session Elevator Pitch Development
11:40am The Power of Effective Public
Relations
Jeffrey Hecht, Corporate Journalist & Sr. Copywriter, Apollo
Education Group, Inc.
12:25pm Elevator Pitch Practice Facilitator: Joe Khirillah
12:45pm Lunch Served in Hotel Atrium

Saturday, June 28: Day 2 – Afternoon
2:05pm Product / Technology
Validation
Paul deGive, Managing Director, The deBarsey Group I National
Curriculum Chair, Cleantech Open
2:35pm Risk Analysis Tom Kosnik, Consulting Professor, Stanford University
3:05pm Workshop Session Product / Technology Validation & Risk Analysis
3:35pm Break
3:55pm Building an Investor-Worthy
Financial Model
Tom Hoster, Principal, Hoster & Associates
4:40pm Workshop Session Building a Financial Model
5:00pm Sustainability Cindy Jennings, Brand and Sustainability Strategist I National
Sustainability Chair, Cleantech Open
5:40pm Elevator Pitch Practice Facilitator: Joe Khirallah, Principal, Green Bear Group
6:00pm Wrap –up Joe Khirallah, Principal, Green Bear Group

Sunday, June 29: Day 3 – Morning
8:00am Welcome Rex Northen, Executive Director
8:05am Winning the Cleantech Open
- Key Steps and Guidance
Jessica Smothermon, Director, Strategic Partnerships, Apollo
Education Group
9:05am Keynote Bill Reichert, Managing Director, Garage Technology Ventures
9:50am Building a Culture of
Innovation - 7 Steps to
Leading High Performance
Teams
Ann Badillo, Chief Business Officer, T2 Venture Creation
10:20am Break
10:40am Legal: Corporate / IP Moderator: Marc Gottschalk, Partner, Sidley Austin
Panelists:
Bob Anderson, Partner, Dorsey & Whitney
Ross Breyfogle, Partner, Marsh Fischmann and Breyfogle
11:25am Workshop Session: Legal
Considerations
11:45am Executive Summary That Will
Get You a Meeting
Rahul Chopra, Partner, Ventus Partners
12:15pm Lunch Served in Grand Peninsula Ballrooms A, B & C

Sunday, June 29: Day 3 – Afternoon
1:15pm Fundamentals of an Investor
Pitch
Interactive Session
Benny Buller, Investor at Khosla, Entrepreneur
1:45pm Workshop Session Development of Investor Pitch
2:15pm The Great Fundraising
Debate
Moderator: Marc Gottschalk, Partner, Sidley Austin
Panelists:
Ed Lambert, Sr. VP, Bridge Bank
Michael Loftus, Venture Partner, F50 Ventures
Rahul Chopra, Partner, Ventus Partners
Mark Platshon, Sr. Advisor & Managing Director, BMW i-Ventures
Nathan Mazonson, Associate Consultant, Cambridge Associates
3:05pm Review Key Take-Aways Rex Northen, Executive Director, Cleantech Open
3:25pm Evaluations & Testimonials
3:40pm Wrap –up Rex Northen, Executive Director, Cleantech Open

Resources and Social Media
•Wiki URL:
– www.cleantechopen.org/acceleratorwiki
• Username: Semifinalist2014
• Password: Semifinalist2014
•Academy Program:
– www2.cleantechopen.org/national-academy-2014/
• Password: academy
•Resources:
– wiki.cleantechopen.com/cleantech-open-academy/national-
academy/

Resources and Social Media
•Twitter account: @cleantechopen
•Twitter hashtag: #cleantechacademy
•Facebook page: /cleantechopen
•Comments? Cameras at the back

wifi & Charging Stations
1. View Available Wireless Networks
2. Connect to “Hyatt_Meeting” Network.
3. Open your Web Browser, (you will be directed to …)
4. Enter Access Code: cleantech2014
5. Check “agree” to the terms and conditions
Charging stations in back corners of the room

Global Partner

National Premier Sponsor

National Sponsors

Our Regional Sponsors
NATIONAL EDUCATION PARTNER
METRO BRONZE SPONSORS
divisionof
resources
REGIONAL PREMIER SPONSOR
REGIONAL PLATINUM SPONSORS
REGIONAL SILVER SPONSORS
REGIONAL GOLD SPONSORS
NATIONAL INVESTOR MEMBERS GRAND PRIZE SPONSOR
NATIONAL CATEGORY SPONSOR NATIONAL SPONSORS
ACADEMY EVENT SPONSOR

Academy Event Sponsors

1) The Components of the Summer Program

2014 Accelerator Calendar (US)
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
Jul 8/22, Aug 5/19
Sep 2, 1:30pm PDT
National Webinars
Aug 5, 12, 19, 26
Regional
Business Clinics
Tue, Sep 9
Accelerator
Deadline &
Global Ideas
Competition
Deadline
Thu, Sep 18
Regional
Mock Judging
Mon, Sep 29-Fri, Oct 10
Wed. Oct.29 (NE)
Regional Judging
Regional Awards
Thu-Fri, Nov 12-14
Global Forum
Judging Day (11/12);
Demo Day (11/13);
Awards Day: expo,
speakers, gala dinner
(11/14)
Feb/Mar
Accelerator Launches
(by Region)
Feb 22-23
Org Congress
(all Chairs, DDs & MDs)
Wed, Jun 4
Accelerator Participant
Welcome Webinar
Tue-Wed, Jun 17-18
(Columbia U, NYC)
National Academy
East Coast
Wed-Thu, Jun 25-26
Int’l Congress
Fri-Sun, Jun 27-29
National Academy
West Coast
Thu, May 1
Accelerator
Application
Deadline
Wed, May 21
Accelerator
Participants
Announcement
APPLICANT RECRUITMENT (OCT ‘13 – APR ’14)
TRAINING (JUN– SEP)NETWORK BRIEFINGS (JAN ‘14 – APR ’14)
(Late April)
DC Summit
(TBD)
Sat, Mar 1
Super Early Bird
Deadline
Tue, Apr 1
Early Bird Deadline

#cleantechacademy
Aha moment?

Your MC for the Day
Joe Khirallah, Principal, Green Bear Group

Cisco Devries, President & CEO
Renewable Funding

Ann Badillo, Chief Business Officer, T2 Venture Creation
Ellen Luttrell, Global Marketing & Partnerships
Cleantech Open

Alumni Panel
Moderator: Joe Khirillah, Principal, Green Bear Group
Panelists:
Adam Khan, Founder & CEO, AKHAN Technologies, Inc.
Rob Ferber, Founder & CEO, ElectronVault, Inc.
Sudeep Rikhy, Founder and CEO, Sensa Energy

Kent Smith, VP Regional Sales
Arrow Electronics

Paul Cousens, Global Cleantech Business
Development Manager, Autodesk

LUNCH
Served In the Hotel Atrium
BE BACK BY 1:30PM
Comments? Cameras at the back

Landscape of a Successful Start-Up
Interactive Session
Steve Blank, Educator and co- author
The Startup Owner's Manual

Christina Ellwood, VP Marketing, Brickstream
National Academy Chair 2009 – 2013, Cleantech Open

Category Breakouts: 5:00PM – 6:15PM
Energy Efficiency, ICT, Green Building, Chemicals & Advanced
Materials
Regency Ballroom
Agriculture, Water, Waste
Harbour Room A (across the foyer)
Energy Generation, Energy Storage & Distribution, Transportation
Harbour Room B (across the foyer)
BE BACK AT 6:20PM

Wrap-up
Day 2 Starts at 8am Sharp
Regency Ballroom

Regional Receptions: 6:45PM – 8:00PM
Western & Northwest Regions
Scalini Room (Atrium Level)
Rocky Mountain & South Central Regions
Sandpebble D & E (Hotel Registration Level)
Northeast, Southeast & Midwest Regions
Sandpebble A & B (Hotel Registration Level)

Regional Receptions: 6:45PM – 8:00PM
Hotel Registration
Scalini
Lobby Floor
Atrium Floor

14 0627 2014 academy-day 1_v2

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