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2. About Us
• We are a team of experts, who
are forearmed with the
functionalities of this technique
along with the creativity in the
content that we use.
• Our researchers research
enough about the market and
the scope that it pertains to
for search engine
optimization techniques.
• We guarantee best results to our
clients to rank your website in
1st page of search engine
results by using all SEO tips
and techniques.
3. What is Search Engine?
• A search engine is a web-based tool that
enables users to locate information on the
World Wide Web.
5. Stages of Search Engine
There are three basic stages for a search
engine:
• Crawling: where content is discovered
• Indexing: where it is analysed and stored in
huge databases
• Retrieval: where a user query fetches a list of
relevant pages
6. How search engines work?
• Every search engine uses different complex
mathematical formulas to generate search
results.
• Search engine algorithms take the key
elements of a web page, including the page
title, content and keyword density, and come
up with a ranking for where to place the results
on the pages.
• Each search engine’s algorithm is unique, so a
top ranking on Yahoo! does not guarantee a
prominent ranking on Google, and vice versa.
7. What is SEO?
• SEO stands for “search engine optimization.”
• It is the process of getting traffic from
the“free,”“organic,”“editorial”Or“natural”sear
ch results on search engines.
8. Why do you need SEO?
There are three main reasons why you need
search engine optimization:
• Increase rankings
• Increase traffic
• Increase Conversions
9. Types of SEO:
SEO are basically of Two types
• On page and
• Off page.
On page :
on page requires you working on your site
through the following processes
1.content optimization
2.interlinking of the pages on your site
3.creating a site map for Google bot to crawl
and index the content on your site
10. Types of SEO:
Off page :
off page require that you create backlinks on another
site pointing to yours through the following
processes
1.commenting on forums with your signature
2.Blog commenting with your site link
3.Guest posting
4.Directory submission
5.social bookmarking