6. Parse API
Dissect contents of incoming email
Know who is sending, and what they are saying
Build this feature into your app for seamless email
communication
10. Hard Easy
The Developer’s Dilemma
Option: 3rd Party Cloud APIs?
Easy, but…
• Give up the UX
• Give up user
• Give up the user data
• Speed to Market
• Ownership
• ROI
Option: Public Clouds?
Strategic, but...
• Hard to build
• Expensive to maintain
• Uncertain ROI
Surrender Own