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MktPlan_Aug2005.qxd

8/18/05

9:29 AM

W E LC O M E

Page 1

TO

Welcome to GNLD International—
and congratulations on your decision to
become part of the GNLD family. You
have taken an important step toward
taking control of your life.
Since its creation in 1958, GNLD has
helped hundreds of thousands of
people enjoy a better way of life.
Empowered to take charge of their lives
with superior products and powerful
personal development tools, they have
achieved levels of success and financial
security they never thought possible.
Their dreams have become reality ...
and yours can, too!
As the pages that follow will show,
GNLD is a unique company. Our
heritage is rich and deep and an
unending source of pride. The success
stories of our Distributors, regular
people from all walks of life, are
powerful, moving, and inspirational.
Our “compensation plan” richly rewards
those who do the work, and provides
the average person with their best

G N LD
chance for financial success and
security. And our products, “Based in
Nature and Backed by Science,” deliver
powerful, scientifically proven benefits
that people want and no other company
can offer.
As a GNLD Distributor, all of these
things and many more are yours. You
have the tools of your own personal
empowerment. You have the
opportunity to take charge of your life,
while at the same time helping others to
become empowered to take charge of
their lives. By helping them achieve
their dreams, you can turn your dreams
into reality, as so many others have
before you.
Once again, welcome to the family of
GNLD—People Empowering People!

Roget Uys
President and CEO
GNLD International

WE ARE THE PEOPLE OF GNLD...
PEOPLE EMPOWERING PEOPLE
Empowering people to take responsibility for their Health,
Self Improvement, and Financial Independence.
In the area of Health, we empower people with knowledge
and scientifically proven products.
In the area of Self Improvement, we empower people with training,
person-to-person support, and simple, time-proven tools
that allow you to succeed.

In the area of Financial Independence, we empower people by
providing the keys to controlling your income and quality of life.

1
MktPlan_Aug2005.qxd

8/18/05

9:29 AM

Page 2

T H E G N LD P H I LO S O P H Y
What’s Right
Since 1958, all GNLD business actions
have been guided by the powerful
concept of What’s Right:
For the
Customer
At GNLD, we
insure that each
product we
manufacture
meets the
highest level of
quality possible
today, and that all of our products truly
meet the needs of people everywhere.
For the Distributor
The GNLD
opportunity is
designed to allow
anyone, regardless of
previous experience
or training, to own
his or her own
business. Even more

important, with a GNLD business, the
sky is the limit. You can build your
business as big as your individual
ambition, talent, and energy permit.
For the Company
GNLD’s longevity and consistent
growth for more than four decades is
proof that the company is built on
sound business practices. Long-term
planning with an eye toward future
growth governs all company decisions.
For the Environment
Since 1958, GNLD
has manufactured and
distributed low-dose,
low-burden,
biodegradable
household
cleaners that are
gentle on the
environment.

For the Community
GNLD is proud of the many ways we
support community programs that
bring help and a little joy to people less
fortunate. Through our
Children’s Opportunity
Program, GNLD supports a
wide variety of service
organizations dedicated to
helping the least empowered,
the most underprivileged of the
world’s children.

G N L D ’ S F O U N D A T I O N VA L U E S
GNLD maintains an unshakable
commitment to our foundation
values, and these foundation values
guide everything we do. They bind
us all together as a team, and attract
people to us who share similar
beliefs. For each of us, they represent
a heritage that must be preserved
each day and in every action we take.
These values are:
Absolute Integrity in Everything
We Do or Say
At GNLD, “What's Right” and the
Golden Rule are more than just nice
ideas… they are at the core of how
we operate our business.
People are #1 in Everything We Do
We believe that the first step
toward accomplishing any great goal
is to focus on the dreams and goals
of others, and the greatest

satisfaction comes from seeing
others reach for their dreams… and
achieve them.
Products that Work
An important difference that keeps
GNLD head and shoulders above the
rest are our products — products
that work, and create customers that
use them for a lifetime. With over
four decades of leadership in
developing and manufacturing the
highest quality products, GNLD will
always deliver leading-edge products
that meet the needs of people
everywhere.
Equal Opportunity for All
Regardless of sex, race, age,
culture, politics, religion, or level of
education or training, GNLD offers
the opportunity for a better life —
even the life of your dreams.

Long-Range Vision
GNLD has been sharing highquality products, prosperity, and
freedom since 1958. Because
corporate decisions are based on a
long-range, global perspective of
success, GNLD’s vision transcends
fads and trends to guarantee our
growth and stability for decades to
come.
As a member of the GNLD family,
these values work for YOUR
benefit… and work through you for
the benefit of everyone you meet.
GNLD is simply the best
opportunity for people today to take
charge of their own lives and achieve
freedom and financial
independence.

2

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GNLD MktPlan Welcome and Philosophy

  • 1. MktPlan_Aug2005.qxd 8/18/05 9:29 AM W E LC O M E Page 1 TO Welcome to GNLD International— and congratulations on your decision to become part of the GNLD family. You have taken an important step toward taking control of your life. Since its creation in 1958, GNLD has helped hundreds of thousands of people enjoy a better way of life. Empowered to take charge of their lives with superior products and powerful personal development tools, they have achieved levels of success and financial security they never thought possible. Their dreams have become reality ... and yours can, too! As the pages that follow will show, GNLD is a unique company. Our heritage is rich and deep and an unending source of pride. The success stories of our Distributors, regular people from all walks of life, are powerful, moving, and inspirational. Our “compensation plan” richly rewards those who do the work, and provides the average person with their best G N LD chance for financial success and security. And our products, “Based in Nature and Backed by Science,” deliver powerful, scientifically proven benefits that people want and no other company can offer. As a GNLD Distributor, all of these things and many more are yours. You have the tools of your own personal empowerment. You have the opportunity to take charge of your life, while at the same time helping others to become empowered to take charge of their lives. By helping them achieve their dreams, you can turn your dreams into reality, as so many others have before you. Once again, welcome to the family of GNLD—People Empowering People! Roget Uys President and CEO GNLD International WE ARE THE PEOPLE OF GNLD... PEOPLE EMPOWERING PEOPLE Empowering people to take responsibility for their Health, Self Improvement, and Financial Independence. In the area of Health, we empower people with knowledge and scientifically proven products. In the area of Self Improvement, we empower people with training, person-to-person support, and simple, time-proven tools that allow you to succeed. In the area of Financial Independence, we empower people by providing the keys to controlling your income and quality of life. 1
  • 2. MktPlan_Aug2005.qxd 8/18/05 9:29 AM Page 2 T H E G N LD P H I LO S O P H Y What’s Right Since 1958, all GNLD business actions have been guided by the powerful concept of What’s Right: For the Customer At GNLD, we insure that each product we manufacture meets the highest level of quality possible today, and that all of our products truly meet the needs of people everywhere. For the Distributor The GNLD opportunity is designed to allow anyone, regardless of previous experience or training, to own his or her own business. Even more important, with a GNLD business, the sky is the limit. You can build your business as big as your individual ambition, talent, and energy permit. For the Company GNLD’s longevity and consistent growth for more than four decades is proof that the company is built on sound business practices. Long-term planning with an eye toward future growth governs all company decisions. For the Environment Since 1958, GNLD has manufactured and distributed low-dose, low-burden, biodegradable household cleaners that are gentle on the environment. For the Community GNLD is proud of the many ways we support community programs that bring help and a little joy to people less fortunate. Through our Children’s Opportunity Program, GNLD supports a wide variety of service organizations dedicated to helping the least empowered, the most underprivileged of the world’s children. G N L D ’ S F O U N D A T I O N VA L U E S GNLD maintains an unshakable commitment to our foundation values, and these foundation values guide everything we do. They bind us all together as a team, and attract people to us who share similar beliefs. For each of us, they represent a heritage that must be preserved each day and in every action we take. These values are: Absolute Integrity in Everything We Do or Say At GNLD, “What's Right” and the Golden Rule are more than just nice ideas… they are at the core of how we operate our business. People are #1 in Everything We Do We believe that the first step toward accomplishing any great goal is to focus on the dreams and goals of others, and the greatest satisfaction comes from seeing others reach for their dreams… and achieve them. Products that Work An important difference that keeps GNLD head and shoulders above the rest are our products — products that work, and create customers that use them for a lifetime. With over four decades of leadership in developing and manufacturing the highest quality products, GNLD will always deliver leading-edge products that meet the needs of people everywhere. Equal Opportunity for All Regardless of sex, race, age, culture, politics, religion, or level of education or training, GNLD offers the opportunity for a better life — even the life of your dreams. Long-Range Vision GNLD has been sharing highquality products, prosperity, and freedom since 1958. Because corporate decisions are based on a long-range, global perspective of success, GNLD’s vision transcends fads and trends to guarantee our growth and stability for decades to come. As a member of the GNLD family, these values work for YOUR benefit… and work through you for the benefit of everyone you meet. GNLD is simply the best opportunity for people today to take charge of their own lives and achieve freedom and financial independence. 2