7. InterimIC innovation acceleration
Innovation study trips:
2008: China
2009: Russia
Innovation in
health care:
2006: India
2007: USA
2008: Japan
Healthcare
innovation event
Innovation in
Government
maandag 30 maart 2009
8. InterimIC innovation acceleration
Innovation study trips:
2008: China
2009: Russia
Innovation in
health care:
2006: India
2007: USA
2008: Japan
Healthcare
innovation event
Innovation in
Government
maandag 30 maart 2009
12. find, collect,
publish
www.yubby.com
maandag 30 maart 2009
13. find, collect,
publish
www.yubby.com
maandag 30 maart 2009
14. find, collect,
publish
www.yubby.com
maandag 30 maart 2009
15. find, collect,
publish
www.yubby.com
maandag 30 maart 2009
16. find, collect,
publish
www.yubby.com
maandag 30 maart 2009
17. What are we going to talk about?
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18. What are we going to talk about?
Web 1.0 Viral Marketing (PP)
time consumption travel
RSS Explained Web 2.0 Kindle
explained Marketing 2.0 Google Adwords Tudou
Online video elections 2.0
Google Docs
Twitter Amazon Yubby Co-Creation
Multitasking
Google Streetview Online collaboration Social tools
Support 2.0 Viral Marketing
Dell Sucks
Enterprise 2.0 ebay
Kryptonite Lock VMS Zoomz HD
news resume VMS Google trends
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26. Broadband internet
Netherlands leading in Europe
Netherlands: 74% (2007)
2006 2007 Source: Eurostat 2007
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27. Broadband internet
Netherlands leading in Europe
80%
Netherlands: 74% (2007)
60%
40%
20%
CY BG EL RO
PT CZ SK IT
IE
PL
LT HU LV
ES
SI
FR
AT
EE
DE
BE
UK
LU
FI
SE
DK
NL
2006 2007 Source: Eurostat 2007
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28. How do we spend our time?
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29. How do we spend our time?
TV: 39% 178 min.
4%
6%
39%
Radio: 33% 151 min.
19%
Internet: 19% 86 min.
Newspaper: 6% 26 min 33%
Magazines: 4% 18 min
TV Radio
Internet Newspapers
Magazines
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50. Product info what else do people buy
what do they recommend?
Description of customers
90% social tools
Social tools
What do they buy in the end?
what else?
Tags of clients
review of the reviews
reviews of the customers
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69. 70 miljoen weblogs
120.000 nieuwe weblogs per dag
1,4 nieuwe blogs per seconde
3000-7000 nieuwe spam blogs
1.5 miljoen artikelen per dag, of
17 posts per seconde
Japanees #1 weblog taal (37%)
Engels #2 weblog taal (33%)
Chinees #3 weblog taal (8%)
maandag 30 maart 2009
78. 7 guidelines
1. Know what you are doing
2. Avoid marketing talk
3. Keep it fresh
4. Reinforce company’s core values
5. Encourage employees to use it
6. Create blogging policies
7. Have fine print
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98. Growth of YouTube
300 now:
13 hour of video
millions of unique visitors
added every
minute
225 march 2007
Viacom sues YouTube
for $1 miljard
october 2006
Google buys
150 july 2006 YouTube for
Daily more then $1,65 billion
april 2005 100 million
first video
watched videos
75 and 65.000 added
0
jan 2005 june 2005 jan 2006 june 2006 jan 2007 june 2007 jan 2009
maandag 30 maart 2009
99. Growth of YouTube
300 now:
13 hour of video
millions of unique visitors
added every
minute
225 march 2007
Viacom sues YouTube
for $1 miljard
october 2006
Google buys
150 july 2006 YouTube for
Daily more then $1,65 billion
april 2005 100 million
first video
watched videos
75 and 65.000 added
0
jan 2005 june 2005 jan 2006 june 2006 jan 2007 june 2007 jan 2009
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104. How big is video?
source: ComScore Feb 2009
maandag 30 maart 2009
105. How big is video?
312 minutes
13,072,164,000 of video watched
videos available
on average
3.5 minutes
75.5% of internet audience
average duration
viewed online video
of the video
watched
source: ComScore Feb 2009
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106. So what can you
do with video?
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107. How can video make these
blenders the coolest thing ever?
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172. Best Web 2.0 software
Social bookmarking del.icio.us
Web 2.0 startpagina Netvibes & iGoogle
Online to do lists Ta-da list & Remember the Milk
Peer production news Digg & eKudos
Photo management Flickr & Picasa
Web wordprocessing Google Docs
Online calendar Google Calendar
Project management Basecamp
Mindmapping Mindmeister
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192. LinkedIn
Groups
Become a member!
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193. LinkedIn
LinkedIn Polls
Polls
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194. LinkedIn
LinkedIn Polls
$1.00 per response
(minimum $50)
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195. (Online) networking is efficient
after investing 9 months of time
Most people only last
about 6 months.
Geert Conrad, Ecademy België
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207. Uses the tools of Web 2.0
Use Web 2.0 tools
AutoTask Blogs
-Community RSS
-Taskfire Adwords
-LifeLinks Video
-Clientaccess Yubby
Skype
Yubby
Twitter
LinkedIn
oovoo
Google Docs
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208. Organisational and
management
transformation
Building the Web 2.0 Enterprise: McKinsey Global Survey Results, July 2008
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