SlideShare a Scribd company logo
1 of 18
SIKKA MEDIA & ADVERTISMENT PVT
              LTD
        SOLE RIGHTS FOR NODIA BUSES
Our company is proud to
introduce a new and effective
    media in the shape of
     NOIDA CITY BUSES
You can’t miss a bus

• Bus is the most seen medium in town. 86% of consumers
 recall a bus ad they have seen.

• Bus messages are powerful, eye catching and hard to
 ignore

• They are ideal for retail advertisers as they give
 consumers ideas and drive impulse purchases
Huge coverage and frequency


• An average bus covers over 40,000 KMs
  every week

• 65% of Delhi , NCR have seen bus
  advertising in the last week
Great diversity of business base
                                 Entertainment & Leisure
                                 Govt,social,political Organis
                                 Telecoms
•   Bus is appreciated by        Retail
                                 Finance
    all advertisers              Travel & Transport
                                 Clothing & Accessories
                                 Drink
                                 Food
•   Entertainment &              Media
                                 Games & Consoles
    Leisure dominates the        Pharmaceutical
    medium, driven by            Business & Industrial
                                 Motors
    “mini launches” films        Electronics & Household Appl
                                 Cosmetics & Personal Care
    and shows                    Property
                                 Leisure Equipment
                                 Miscellaneous
                                 Online Retail
•   Very good spread of          Computers
                                 Household Equipment & Diy
    other categories             Mail Order
                                 Gardening & Agriculture
                                 Office Equipment & Stationery
                                 Household Fmcg
•   Suitable for all
    advertisers
The Industry believes there are many
                   benefits to bus advertising

• Impactful and hard to ignore

• Mobility: effective for targeting specific audiences & locations

• High frequency medium touching people at different times & activities

• Strong high street presence with a proximity to POS

• National with high coverage and cheap CPT

• Great for specific categories/products e.g. films, high street retail


•
In summary

• Bus advertising is effective nationally
• People welcome, notice and remember it
• They respond to it
• They place high value on it
• They feel it works for all products
• A good creative idea will work on bus
Overview
• Total Number Of Buses : 236
• Total Kms Covered Daily : 65000 Approx.
• Areas Covered : Noida, Delhi, Greater Noida,
  Greater Noida Expressway, Ghaziabad,
  Indirapuram



*(Please see the next slide for detailed area bifurcation)
Areas Covered (Delhi)
•   Kashmere Gate           •   Dhaula Kuan
•   Lal Quila               •   Moti Bagh
•   ITO                     •   R K Puram
•   New Delhi Railway       •   Safdarjung
    Station                 •   Medical
•   Barakhamba              •   Lajpat Nagar
                            •   Aashram
•   Mandi House
                            •   Maharani Bagh
•   Pragati Maidan
                            •   Sarai Kale Khan
•   Indraprastha Park
                            •   Nizamuddin
•   Sarai Kale Khan         •   Kashmere Gate
•   Nizzamuddin             •   Lal Quila
•   Khel Gaon               •   ITO
•   Akshardham              •   Lakshmi Nagar Mod
•   Khel Gaon               •   Kalka Ji
•   Nehru Place             •   Lajpat Nagar
Areas Covered (Noida & Greater Noida)
• Greater Noida Depot      •   Surajpur                •   Sec- 62, Noida
• India Oil Corporation    •   New Collectorate        •   Fortis, Noida
• Lotus Valley             •   Atta, Sec- 18 , Noida   •   Hoshiarpur
  School, Noida            •   Delta, G. Noida         •   Barola
• Greater Noida Border     •   Nevada                  •   Bhangel
• Pari Chowk               •   Greater Noida Depot
• Golf Course, Gr. Noida   •   Pari Chowk
• Lakshmi Nagar            •   Sec- 37, Noida
• Moida Mod                •   Lotus Valley
• Mayur Vihar              •   Golf Course
• Samachar Appts           •   Jagat Farm
• Rajnigandha Chowk        •   Mirzapur
• Atta, Sec-18 , Noida     •   Noida Mod
• Botanical Garden         •   Mayur Vihar
• Sector-37, Noida         •   Shashi Chowk
Areas Covered (Noida & Greater Noida)
•   Greater Noida Depot   • Sharda Hospital    •   Panchayat
•   Silver City           • Bajaj              •   Nahar Mod
•   Tughalpur             • Knowledge Park     •   Sikundrabad
                          • Pari Chowk
•   Pari Chowk            • SVI                •   Bulandshahar
•   Gr. Noida Border      • AWHO               •   Kasan
•   Badauli               • Anandam            •   Ryan
•   Mohiyapur             • Judge Colony       •   Sanota
•   Parsvanath            • Kashiram           •   Kota
                          • Mathurapuram
•   Lotus Valley          • Ajaybpur           •   Kurli
•   Sec- 37               • Barola             •   Bhatona
•   Sec- 35               • Bhangel            •   Gulavati
•   Achar                 • Nagla
•   Delta                 • Surajpur
                          • New Collectorate
•   Jagat Farms           • Sutyana
•   LG round about        • Khanpur
Bus Branding
Back Pannel (6ft x 3ft )
Driver Side Pannel (13ft x 2.5ft )




               6 ft.
       3 ft
Conductor Side Pannel (13ft x 2.5ft)
Costing & Specification
• Cost Per Bus : Rs 15,000 Per Month
• Printing & Mounting : Rs 2000
• Display Area :
      • Back Panel : 6ft x 3ft approx.
      • Driver Side Panel : 13ft x 2.5ft .
      • Conductor Side Panel : 13ft x 2.5ft
• Booking will be confirmed after issuing a formal
  Purchase Order.
• Minimum Duration 1 Month.
• 50% Advance Payment
• Service tax as applicable
Contact Details
              Viksit Jain
            (Mob)9650501033


  Email Id : info@sikkamedia.com
Address : Sikka House, C-60, Preet Vihar,
      Vikas Marg, Delhi- 110092
Thank you

More Related Content

Similar to Sikka media buses

Similar to Sikka media buses (20)

Rural Marketing Summit
Rural Marketing SummitRural Marketing Summit
Rural Marketing Summit
 
Innovation and Creativity A Case Study of Dainik bhaskar
Innovation and Creativity A Case Study of Dainik bhaskar Innovation and Creativity A Case Study of Dainik bhaskar
Innovation and Creativity A Case Study of Dainik bhaskar
 
Woodmart profile
Woodmart profileWoodmart profile
Woodmart profile
 
Amul marketing
Amul   marketing Amul   marketing
Amul marketing
 
Company Profile
Company ProfileCompany Profile
Company Profile
 
Rural entrepreneurship
Rural entrepreneurshipRural entrepreneurship
Rural entrepreneurship
 
Entrepreneurship as a career opportunity
Entrepreneurship  as a career opportunityEntrepreneurship  as a career opportunity
Entrepreneurship as a career opportunity
 
TradeAds
TradeAdsTradeAds
TradeAds
 
Woodmart premium furniture brand
Woodmart premium furniture brandWoodmart premium furniture brand
Woodmart premium furniture brand
 
Hcl
HclHcl
Hcl
 
Awoke profile presentation
Awoke profile presentationAwoke profile presentation
Awoke profile presentation
 
Oranz feathers credentials
Oranz feathers credentialsOranz feathers credentials
Oranz feathers credentials
 
current state of the design profession
current state of the design professioncurrent state of the design profession
current state of the design profession
 
03 design profession
03 design profession03 design profession
03 design profession
 
Hero honda rural_initiatives
Hero honda rural_initiativesHero honda rural_initiatives
Hero honda rural_initiatives
 
Rural Marketing - Imperatives for Marketers
Rural Marketing - Imperatives for MarketersRural Marketing - Imperatives for Marketers
Rural Marketing - Imperatives for Marketers
 
Woodmart profile
Woodmart profileWoodmart profile
Woodmart profile
 
Woodmart profile
Woodmart profileWoodmart profile
Woodmart profile
 
Ideal village final
Ideal village finalIdeal village final
Ideal village final
 
2012 12 14_LimeRoad profile
2012 12 14_LimeRoad profile2012 12 14_LimeRoad profile
2012 12 14_LimeRoad profile
 

Sikka media buses

  • 1. SIKKA MEDIA & ADVERTISMENT PVT LTD SOLE RIGHTS FOR NODIA BUSES
  • 2. Our company is proud to introduce a new and effective media in the shape of NOIDA CITY BUSES
  • 3. You can’t miss a bus • Bus is the most seen medium in town. 86% of consumers recall a bus ad they have seen. • Bus messages are powerful, eye catching and hard to ignore • They are ideal for retail advertisers as they give consumers ideas and drive impulse purchases
  • 4. Huge coverage and frequency • An average bus covers over 40,000 KMs every week • 65% of Delhi , NCR have seen bus advertising in the last week
  • 5. Great diversity of business base Entertainment & Leisure Govt,social,political Organis Telecoms • Bus is appreciated by Retail Finance all advertisers Travel & Transport Clothing & Accessories Drink Food • Entertainment & Media Games & Consoles Leisure dominates the Pharmaceutical medium, driven by Business & Industrial Motors “mini launches” films Electronics & Household Appl Cosmetics & Personal Care and shows Property Leisure Equipment Miscellaneous Online Retail • Very good spread of Computers Household Equipment & Diy other categories Mail Order Gardening & Agriculture Office Equipment & Stationery Household Fmcg • Suitable for all advertisers
  • 6. The Industry believes there are many benefits to bus advertising • Impactful and hard to ignore • Mobility: effective for targeting specific audiences & locations • High frequency medium touching people at different times & activities • Strong high street presence with a proximity to POS • National with high coverage and cheap CPT • Great for specific categories/products e.g. films, high street retail •
  • 7. In summary • Bus advertising is effective nationally • People welcome, notice and remember it • They respond to it • They place high value on it • They feel it works for all products • A good creative idea will work on bus
  • 8. Overview • Total Number Of Buses : 236 • Total Kms Covered Daily : 65000 Approx. • Areas Covered : Noida, Delhi, Greater Noida, Greater Noida Expressway, Ghaziabad, Indirapuram *(Please see the next slide for detailed area bifurcation)
  • 9. Areas Covered (Delhi) • Kashmere Gate • Dhaula Kuan • Lal Quila • Moti Bagh • ITO • R K Puram • New Delhi Railway • Safdarjung Station • Medical • Barakhamba • Lajpat Nagar • Aashram • Mandi House • Maharani Bagh • Pragati Maidan • Sarai Kale Khan • Indraprastha Park • Nizamuddin • Sarai Kale Khan • Kashmere Gate • Nizzamuddin • Lal Quila • Khel Gaon • ITO • Akshardham • Lakshmi Nagar Mod • Khel Gaon • Kalka Ji • Nehru Place • Lajpat Nagar
  • 10. Areas Covered (Noida & Greater Noida) • Greater Noida Depot • Surajpur • Sec- 62, Noida • India Oil Corporation • New Collectorate • Fortis, Noida • Lotus Valley • Atta, Sec- 18 , Noida • Hoshiarpur School, Noida • Delta, G. Noida • Barola • Greater Noida Border • Nevada • Bhangel • Pari Chowk • Greater Noida Depot • Golf Course, Gr. Noida • Pari Chowk • Lakshmi Nagar • Sec- 37, Noida • Moida Mod • Lotus Valley • Mayur Vihar • Golf Course • Samachar Appts • Jagat Farm • Rajnigandha Chowk • Mirzapur • Atta, Sec-18 , Noida • Noida Mod • Botanical Garden • Mayur Vihar • Sector-37, Noida • Shashi Chowk
  • 11. Areas Covered (Noida & Greater Noida) • Greater Noida Depot • Sharda Hospital • Panchayat • Silver City • Bajaj • Nahar Mod • Tughalpur • Knowledge Park • Sikundrabad • Pari Chowk • Pari Chowk • SVI • Bulandshahar • Gr. Noida Border • AWHO • Kasan • Badauli • Anandam • Ryan • Mohiyapur • Judge Colony • Sanota • Parsvanath • Kashiram • Kota • Mathurapuram • Lotus Valley • Ajaybpur • Kurli • Sec- 37 • Barola • Bhatona • Sec- 35 • Bhangel • Gulavati • Achar • Nagla • Delta • Surajpur • New Collectorate • Jagat Farms • Sutyana • LG round about • Khanpur
  • 13. Back Pannel (6ft x 3ft )
  • 14. Driver Side Pannel (13ft x 2.5ft ) 6 ft. 3 ft
  • 15. Conductor Side Pannel (13ft x 2.5ft)
  • 16. Costing & Specification • Cost Per Bus : Rs 15,000 Per Month • Printing & Mounting : Rs 2000 • Display Area : • Back Panel : 6ft x 3ft approx. • Driver Side Panel : 13ft x 2.5ft . • Conductor Side Panel : 13ft x 2.5ft • Booking will be confirmed after issuing a formal Purchase Order. • Minimum Duration 1 Month. • 50% Advance Payment • Service tax as applicable
  • 17. Contact Details Viksit Jain (Mob)9650501033 Email Id : info@sikkamedia.com Address : Sikka House, C-60, Preet Vihar, Vikas Marg, Delhi- 110092