Most people are good at finding reasons not to work on their internet marketing. If that's you, check out these ideas on getting started with making your internet marketing work harder for you.

1. It’s About Time you Did
Something!
There’s a section in one of the Hitchhikers Guide to the Galaxy
books where a two hour flight has been delayed because they’re
waiting for the delivery of “small, lemon-soaked paper napkins for
your comfort, refreshment, and hygiene”.
The people on the flight have been put into suspended animation
for 900 years as the delivery still hasn’t arrived.

2. It’s About Time you Did
Something!
Whilst that’s plainly absurd (and memorable – it’s been several
decades since I read the book but I still remember the passage) it’s
a lot closer to how some people operate their internet marketing
business than they’d care to admit.
Any excuse will do rather than get something happening.
If that’s you, it’s time to snap out of that mode!

3. It’s About Time you Did
Something!
For instance, I read on a forum this morning that someone wasn’t
ready to launch their new site because they didn’t understand SEO
(search engine optimisation).
That’s a fairly standard blockage for people – SEO has an air of
mystique about it, at least partially created by people who sell you
SEO services.
But in practice it’s one of those things that you can get reasonably
right with very little effort.

4. It’s About Time you Did
Something!
If you’re using WordPress, there are SEO plugins such as Yoast
that guide you through the process and even give you bullet points
on things you should consider changing. The advice is usually OK
although how closely you need to follow it is less certain – beyond
the basics of a title and maybe a meta description, everything else
is pretty much up in the air. Things like keyword density, using
images & videos, word count and near enough every other factor
are inside a very broad band marked “your mileage may vary”.
Other factors that are often stumbling blocks include:

5. It’s About Time you Did
Something!
* Setting up your autoresponder sequence – whether that’s the
initial welcome message, the signup form, single or double opt-in (I
prefer single opt-in wherever possible), whether or not you should
take people directly to the download page (yes) or anything else
that’s lurking in the control panel. Lots of things to dither over if
you’re not careful

6. It’s About Time you Did
Something!
* Before that, some people anguish over the precise domain name
to choose or which hosting package to go for. Domain names are
what you make of them – Google meant nothing a couple of
decades ago, big companies spend a fortune on name changes
(throwing away all the branding they’ve paid for until that date),
most of the time I guess you probably don’t even know the domain
name of the site you just clicked on. Hosting does vary in quality
but for a low traffic site (which yours probably will be except in your
wildest dreams) it doesn’t much matter unless you’ve chosen
something that charges a dollar a month or offers lifetime hosting
for a one-off price.

7. It’s About Time you Did
Something!
* Creating content. This is often a showstopper. We question
whether we’re worthy to create it even though the answer is almost
certainly yes. If you know enough about your niche subject or can
research the topic you’re discussing, you are qualified to create
content. Double check any facts so you’re not compounding
falsehoods but that’s a simple search process. Then write away
and click the publish button. If you get something wrong, you’re not
alone. Correct it. The same as newspapers have a corrections
section most days to change what they’ve said in the past except
with a website it’s normally just a matter of editing what you’ve
written.

8. It’s About Time you Did
Something!
* Choosing a niche. Sometimes this is a complete blank for people
– they’ve no idea which niche to tackle or even where to start.
Sometimes it’s a case of you can’t see the wood from the trees –
there are so many different potential niches that you don’t know
where to start. Go with your first instinct if you’ve got niche
overload. Run through your hobbies and interests if your mind is
blank. There’ll be something there even if it’s doing its best to elude
you. Or you could ask a friend for advice if you really are drawing a
blank. Will you get it right every time? Almost certainly not. But
there’ll almost certainly be enough traction in whichever niche you
chose to get you going and you can always move on, letting the
site languish in a dusty corner of the web, if it turns out to be the
wrong choice. If that’s the case, treat it as a learning experience
because it will be.

9. It’s About Time you Did
Something!
* Over-analysing things. This happens a lot. You can spend months
or even years trying to out-guess what will happen. Because most
analysis is really guesswork. Economists are good at this but if you
go back through their predictions they’re no better than your daily
horoscope, sometimes worse. No-one that I’m aware of has a
working crystal ball to predict the future. A lot of work has been
done to retrofit the predictions made by Nostradamus – one of the
better known people to produce a bunch of prophesies – but that
doesn’t mean they were evident before they happened.

10. It’s About Time you Did
Something!
* Until you do something, you probably won’t know what will
happen. Especially in the world of internet marketing where there
are just so many factors involved. Even things like adverts aren’t
totally predictable – the numbers of people searching fluctuate by
the hour as well as the day and week and season. There are just
too many factors and most of us aren’t qualified enough to do full-
on multivariate testing or don’t have enough data to make it
reliable.

11. It’s About Time you Did
Something!
If any of those are holding you back, make a decision that you’re
going to move forward instead.
Pick a time and a date – preferably today.
Then do it.
Yes, you could break out into a cold sweat at the thought.

12. It’s About Time you Did
Something!
But the nice feeling that happens once you’ve decided to take the
plunge will make your earlier worries fade.
You may even look back and think to yourself “was that all that was
stopping me?”
That happens a lot – and you can make it happen to you!

13. It’s About Time you Did
Something!
And if you’d like more real world advice on internet marketing, take
a look at this link.