SlideShare a Scribd company logo
1 of 19
Leveraging Innovation: Lessons in Bringing Sustainable Packaging to Market Rocco Papalia,  PepsiCo Advanced Research
2 Leveraging Innovation:  Lessons in Bringing Sustainable Packaging to Market Rocco PapaliaSenior Vice President, PepsiCo Advanced Research
3 PepsiCo product portfolio
4 deliver superior, sustainable financial performance invest in our people to help themsucceed encourage to livehealthier protect the Earth’s natural resources  Performance with Purpose
5 Small Steps Make a Big Difference
6  World’s First 100% Compostable Snack Bag SunChips: First Generation ‘10
7 Launch Commercial
8 Noise Pollution! New SunChips Bags Are Loud Chris Malone Whyd u change ur bag?!?! Can u change it back, it’s horribly loud & deff stopped eating them for that reason, worthless. c’mon, do somethin! 6 minutes ago Consumers React
9 VIDEO SunChips Canada PSA
10  World’s First 100% Compostable Snack Bag SunChips: Second Generation ‘11
11 SunChips Silences Its Earsplitting Bio-Bag Ursula Lusslin i really like the compostable bags. It takes about a year for them to breakdown in my compost. This spring they’ll be a part of my garden 12 minutes ago New SunChips Package Good for Planet, Now your Ears! “I’ve returned to purchasing SunChips and am glad to be back!“ “Thank you for listening to us consumers and finding a happy medium with noise and recycling! LOVE Frito Lay!!”
12 The Next Frontier
13 Lead
14 Make it important to the consumer
15 Take some Risk
16 Manage the Risk
17 Be Persistent
18 deliver superior, sustainable financial performance invest in our people to help themsucceed encourage to livehealthier protect the Earth’s natural resources  Performance with Purpose
SB11 - PepsiCo - Rocco Papalia

More Related Content

Similar to SB11 - PepsiCo - Rocco Papalia

Gem ppt-4-plastic - boon or bane
Gem ppt-4-plastic - boon or baneGem ppt-4-plastic - boon or bane
Gem ppt-4-plastic - boon or bane
ijcparish
 
Gem ppt-4-plastic - boon or bane
Gem ppt-4-plastic - boon or baneGem ppt-4-plastic - boon or bane
Gem ppt-4-plastic - boon or bane
ijcparish
 
Written Report. Summer' 09 Proposal
Written Report. Summer' 09 ProposalWritten Report. Summer' 09 Proposal
Written Report. Summer' 09 Proposal
Aqua24blue
 

Similar to SB11 - PepsiCo - Rocco Papalia (20)

plastic waste 1-4.pptx
plastic waste 1-4.pptxplastic waste 1-4.pptx
plastic waste 1-4.pptx
 
Modern inventions that can solve Environment problems
Modern inventions that can solve Environment problemsModern inventions that can solve Environment problems
Modern inventions that can solve Environment problems
 
Future foods both real an imagined
Future foods both real an imaginedFuture foods both real an imagined
Future foods both real an imagined
 
Get Wasted, Session 2: Plastic on our Plates - 04/04/17
Get Wasted, Session 2: Plastic on our Plates - 04/04/17Get Wasted, Session 2: Plastic on our Plates - 04/04/17
Get Wasted, Session 2: Plastic on our Plates - 04/04/17
 
NeuWorld Plastics
NeuWorld PlasticsNeuWorld Plastics
NeuWorld Plastics
 
Gem ppt-4-plastic - boon or bane
Gem ppt-4-plastic - boon or baneGem ppt-4-plastic - boon or bane
Gem ppt-4-plastic - boon or bane
 
Gem ppt-4-plastic - boon or bane
Gem ppt-4-plastic - boon or baneGem ppt-4-plastic - boon or bane
Gem ppt-4-plastic - boon or bane
 
Plastic pollution and beyond
Plastic pollution and beyondPlastic pollution and beyond
Plastic pollution and beyond
 
PAFdraft2
PAFdraft2PAFdraft2
PAFdraft2
 
Reaction Paper 7 & 8.docx
Reaction Paper 7 & 8.docxReaction Paper 7 & 8.docx
Reaction Paper 7 & 8.docx
 
PLASTICS
PLASTICSPLASTICS
PLASTICS
 
Written Report. Summer' 09 Proposal
Written Report. Summer' 09 ProposalWritten Report. Summer' 09 Proposal
Written Report. Summer' 09 Proposal
 
Innovative and new ways of packaging
Innovative and new ways of packagingInnovative and new ways of packaging
Innovative and new ways of packaging
 
Sun Chips: Our Sustainable Brand Journey
Sun Chips: Our Sustainable Brand JourneySun Chips: Our Sustainable Brand Journey
Sun Chips: Our Sustainable Brand Journey
 
Sp competitive update
Sp competitive updateSp competitive update
Sp competitive update
 
[ANYSE2019] Evoware_David Christian
[ANYSE2019] Evoware_David Christian [ANYSE2019] Evoware_David Christian
[ANYSE2019] Evoware_David Christian
 
The Third Moment Of Truth
The Third Moment Of TruthThe Third Moment Of Truth
The Third Moment Of Truth
 
alternatives to plastic
alternatives to plasticalternatives to plastic
alternatives to plastic
 
Presentation at King's College Global Landscapes Conference, by Close the Loo...
Presentation at King's College Global Landscapes Conference, by Close the Loo...Presentation at King's College Global Landscapes Conference, by Close the Loo...
Presentation at King's College Global Landscapes Conference, by Close the Loo...
 
Plastic waste management & awareness
Plastic waste management & awarenessPlastic waste management & awareness
Plastic waste management & awareness
 

More from Sustainable Brands

More from Sustainable Brands (20)

How a Breakthrough Product Portfolio Assessment is Changing Business Strategy...
How a Breakthrough Product Portfolio Assessment is Changing Business Strategy...How a Breakthrough Product Portfolio Assessment is Changing Business Strategy...
How a Breakthrough Product Portfolio Assessment is Changing Business Strategy...
 
The Crucial Role of Structuring and Executing Innovative Partnerships in Brin...
The Crucial Role of Structuring and Executing Innovative Partnerships in Brin...The Crucial Role of Structuring and Executing Innovative Partnerships in Brin...
The Crucial Role of Structuring and Executing Innovative Partnerships in Brin...
 
Building Harmony: How to Champion Sustainability from Grain to Biscuit
Building Harmony: How to Champion Sustainability from Grain to BiscuitBuilding Harmony: How to Champion Sustainability from Grain to Biscuit
Building Harmony: How to Champion Sustainability from Grain to Biscuit
 
Tackling Systemic Problems and Shifting Entire Product Categories through Mul...
Tackling Systemic Problems and Shifting Entire Product Categories through Mul...Tackling Systemic Problems and Shifting Entire Product Categories through Mul...
Tackling Systemic Problems and Shifting Entire Product Categories through Mul...
 
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
 
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
 
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
 
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
Market Insights from Top Researchers: The Latest Intelligence on Customer Att...
 
New Tactics in Contextual Promotion of Healthy Lifestyles
New Tactics in Contextual Promotion of Healthy LifestylesNew Tactics in Contextual Promotion of Healthy Lifestyles
New Tactics in Contextual Promotion of Healthy Lifestyles
 
Green Giants: What Underlies the Success of the World’s First Billion-Dollar ...
Green Giants: What Underlies the Success of the World’s First Billion-Dollar ...Green Giants: What Underlies the Success of the World’s First Billion-Dollar ...
Green Giants: What Underlies the Success of the World’s First Billion-Dollar ...
 
Enabling Responsible Consumption Globally: Local Partnerships Driving a Respo...
Enabling Responsible Consumption Globally: Local Partnerships Driving a Respo...Enabling Responsible Consumption Globally: Local Partnerships Driving a Respo...
Enabling Responsible Consumption Globally: Local Partnerships Driving a Respo...
 
Sustainable Living Brands: Why Purpose Alone is Not Enough to Drive Sustainab...
Sustainable Living Brands: Why Purpose Alone is Not Enough to Drive Sustainab...Sustainable Living Brands: Why Purpose Alone is Not Enough to Drive Sustainab...
Sustainable Living Brands: Why Purpose Alone is Not Enough to Drive Sustainab...
 
Surviving a Seismic Shift in Employee Attitudes: How HR, Sustainability and C...
Surviving a Seismic Shift in Employee Attitudes: How HR, Sustainability and C...Surviving a Seismic Shift in Employee Attitudes: How HR, Sustainability and C...
Surviving a Seismic Shift in Employee Attitudes: How HR, Sustainability and C...
 
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
 
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
 
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
 
The Rise of Bio-Materials and Bio-Products: Current State of Play, Likely Fut...
The Rise of Bio-Materials and Bio-Products: Current State of Play, Likely Fut...The Rise of Bio-Materials and Bio-Products: Current State of Play, Likely Fut...
The Rise of Bio-Materials and Bio-Products: Current State of Play, Likely Fut...
 
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
 
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
Leveraging the New UN Sustainable Development Goals: Expectations and Engagem...
 
Building Brand Value through Upcycling: How Creativity, Marketing and Social ...
Building Brand Value through Upcycling: How Creativity, Marketing and Social ...Building Brand Value through Upcycling: How Creativity, Marketing and Social ...
Building Brand Value through Upcycling: How Creativity, Marketing and Social ...
 

Recently uploaded

Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
allensay1
 
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
amitlee9823
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
dollysharma2066
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
lizamodels9
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Sheetaleventcompany
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
dollysharma2066
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
lizamodels9
 

Recently uploaded (20)

Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
 
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
Whitefield CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
Whitefield CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLWhitefield CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
Whitefield CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 

SB11 - PepsiCo - Rocco Papalia

  • 1. Leveraging Innovation: Lessons in Bringing Sustainable Packaging to Market Rocco Papalia, PepsiCo Advanced Research
  • 2. 2 Leveraging Innovation: Lessons in Bringing Sustainable Packaging to Market Rocco PapaliaSenior Vice President, PepsiCo Advanced Research
  • 3. 3 PepsiCo product portfolio
  • 4. 4 deliver superior, sustainable financial performance invest in our people to help themsucceed encourage to livehealthier protect the Earth’s natural resources Performance with Purpose
  • 5. 5 Small Steps Make a Big Difference
  • 6. 6 World’s First 100% Compostable Snack Bag SunChips: First Generation ‘10
  • 8. 8 Noise Pollution! New SunChips Bags Are Loud Chris Malone Whyd u change ur bag?!?! Can u change it back, it’s horribly loud & deff stopped eating them for that reason, worthless. c’mon, do somethin! 6 minutes ago Consumers React
  • 9. 9 VIDEO SunChips Canada PSA
  • 10. 10 World’s First 100% Compostable Snack Bag SunChips: Second Generation ‘11
  • 11. 11 SunChips Silences Its Earsplitting Bio-Bag Ursula Lusslin i really like the compostable bags. It takes about a year for them to breakdown in my compost. This spring they’ll be a part of my garden 12 minutes ago New SunChips Package Good for Planet, Now your Ears! “I’ve returned to purchasing SunChips and am glad to be back!“ “Thank you for listening to us consumers and finding a happy medium with noise and recycling! LOVE Frito Lay!!”
  • 12. 12 The Next Frontier
  • 14. 14 Make it important to the consumer
  • 15. 15 Take some Risk
  • 18. 18 deliver superior, sustainable financial performance invest in our people to help themsucceed encourage to livehealthier protect the Earth’s natural resources Performance with Purpose

Editor's Notes

  1. http://www.youtube.com/watch?v=fea4LFsA73YRationale for starting with SunChips as the pilot for better packagingSunChips stands for “small steps”Fits into the brand proposition – solar-powered plants, hybrid delivery trucks, natural ingredientsThe business could afford making the changeHow did the idea of a compostable bag come to fruitionWhy the need for better packagingWhy a compostable bag vs. alternativesHow we came to this decision and why it was important