2. This is known as a corporate identity, which is
the overall image of a corporation, film or
business, used to represent or identify a film
company before the film starts. They often
appear in the start of the credits, so that the
viewer can clearly see who produced the film,
also so that the production is valued as its
placing in the film/credits shows its importance.
Normally, the ident may give subtle links which
may relate to the genre of the film.
3. Thriller idents tend to be quite simple with
little colour, but usually with a black
background.