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Interim Assignment 01                                                             Stephen J Jones
Business Restructuring

                                       Client                    Stiefel Laboratories

                                       Business Activity         Dermatology and skincare products

                                       Annual Revenues           Private company. $600 million (estimated)

                                       Interim Role              Regional Sales and Marketing Director

                                       Reporting To              VP EMEA

                                       Assignment Duration 6 months


› The Business Need
  Complete the restructuring of Stiefel operations in Greece and Ireland and identify opportunities for expansion
  of business in EMEA region.



› Value Added
  Ireland
  › Sales and marketing operation reorganized on time and within budget
  › Third-party medical sales force trained and tasked to take up responsibilities
  › £1 million revenue business set on sound path for growth

  Greece
  › Leadership team at Stiefel Greece established
  › Stiefel sales team restructured
  › Performance related pay structure designed and implemented
  › Company returned to stability and sound platform for growth established from current revenues of $750,000

  Other
  › Identified and implemented expansion opportunities in Nigeria and emerging Baltic states
  › Executed two new product launches in EMEA
  › Introduced best practice distributor selection and management processes in EMEA




› Conclusion
  Reorganisation of the Stiefel business in Ireland was successfully completed and positioned the company
  for growth. Stiefel Greece was stabilised after a period of disruption and poor performance. Important
  opportunities for growth within EMEA were identified and implemented. The EMEA business was positioned
  for further growth.




 +44 (0)1628 529085           +44 (0)1628 532349          +44 (0)7974 662798            kilimanjaro.co@btinternet.com

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Stiefel - Case Sudy

  • 1. Interim Assignment 01 Stephen J Jones Business Restructuring Client Stiefel Laboratories Business Activity Dermatology and skincare products Annual Revenues Private company. $600 million (estimated) Interim Role Regional Sales and Marketing Director Reporting To VP EMEA Assignment Duration 6 months › The Business Need Complete the restructuring of Stiefel operations in Greece and Ireland and identify opportunities for expansion of business in EMEA region. › Value Added Ireland › Sales and marketing operation reorganized on time and within budget › Third-party medical sales force trained and tasked to take up responsibilities › £1 million revenue business set on sound path for growth Greece › Leadership team at Stiefel Greece established › Stiefel sales team restructured › Performance related pay structure designed and implemented › Company returned to stability and sound platform for growth established from current revenues of $750,000 Other › Identified and implemented expansion opportunities in Nigeria and emerging Baltic states › Executed two new product launches in EMEA › Introduced best practice distributor selection and management processes in EMEA › Conclusion Reorganisation of the Stiefel business in Ireland was successfully completed and positioned the company for growth. Stiefel Greece was stabilised after a period of disruption and poor performance. Important opportunities for growth within EMEA were identified and implemented. The EMEA business was positioned for further growth. +44 (0)1628 529085 +44 (0)1628 532349 +44 (0)7974 662798 kilimanjaro.co@btinternet.com