Organization / Workplace

Location

Occupation

Industry

Technology / Software / Internet

About

Responsible for all marketing functions including go-to-market strategy, demand generation, content marketing, corporate communications / PR, social media marketing technology and partner marketing. * 150% increase in site traffic from content marketing and social strategy * 375% increase in lead generation through target account strategy and integrated campaigns * 140% increase in social media engagement * Created a data-driven, demand gen team to drive growth * Defined new messaging and go-to-market and launched new SaaS product line * Drove integrated marketing campaigns and social strategy increasing awareness and brand recognition * Lead content marketing initiatives driving i...