5. >600 million
people use
social networks
at least daily
6. Average Facebook session lasts
37 minutes, Twitter 23 minutes.
More than 400 million people use
Facebook daily.
7. There is a big
Twitter paradox:
80% is aware
of Twitter, only 16%
is using it.
8. Difficult for new social networks to succeed.
60% does not want any new social networks.
93% is happy with what they have and won’t
in- or decrease.
