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VC 101 : Inside the Black Box Christine Herron First Round Capital November 2009
(AKA : Christine’s Quick & Dirty Guide to Venture Capital)
What We’ll Cover ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Quick Context: What VC is Not ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Quick Context: What VC is Not ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
VC Partnerships Revealed ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How to Follow the Money ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Money Going In: Capital Contributions 1% of total 99% of total GP GP GP GP GP GP GP GP LP LP LP LP LP LP LP
Money Coming Out: Profit Sharing 20% of total 80% of total GP GP GP GP GP GP GP GP LP LP LP LP LP LP LP
Sample Fund Recap ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Staying in Business = Raising More Funds Year 1 Year 3-4 Each Fund Life = 10 Years 3-4 Yrs = Seed NewCos 6-7 Yrs = Harvest & Do Followons Must raise new funds to keep investing in NewCos; once new fund is raised, NewCo funding will come from it  Fund III ($150M) Fund II ($125M) Fund I ($100M) After 6-7 years in business, VC will have 3+ concurrent, active funds at any one time; only one, however, will be funding NewCos Year 6-7
The VC Investment Cycle ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How VC Trends Affect You ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Whether the market is going up or going down, VC money still has to be invested
For seed-stage conversations Christine Herron Kent Goldman Phin Barnes Howard Morgan Rob Hayes Chris Fralic Josh Kopelman http://firstround.com twitter: @firstround [email_address]
VCTips: An Inside Look at the VC Landscape and Fundraising Strategy Oren Netzer Founder and CEO DoubleVerify Inc.
DoubleVerify Overview ,[object Object],[object Object],[object Object],[object Object],[object Object]
What We Do ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Importance of Your First Customers ,[object Object],[object Object],[object Object],[object Object]
6 Step Guide to Managing First Sales ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DoubleVerify Timeline at a Glance ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
First Sales - Lessons Learned ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank You Oren Netzer [email_address]
VC Meeting 1.0
*Spoiler Alert
Its Not About the Money
 
Many Paths (some more effective than others)
Prototypical VCs
 
Real People
Know Your Audience ,[object Object],[object Object],[object Object],[object Object]
Make a Personal Connection
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Blow Us Away
Qualifying Questions ,[object Object],[object Object],[object Object],[object Object]
Qualify Whether We’re in a Position to Invest
Thanks [email_address] www.bryce.vc @bryce

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VCTips Workshop 2009-11-16

Editor's Notes

  1. You have one objective: get a 2nd meeting. we’ll touch on three ways to do that. The perfect set up for a pitch meeting is about as elusive as unicorns, bigfoot or nessy
  2. 86 new investments made in the last 12 months VC reference or Personal Connection Surprising Number of Plans@
  3. key to getting a second meeting. not enough to get us to invest, we need to like your business
  4. The majority of our returns are driven by a minority of our investments
  5. some VCs are only interested in the new hotness all are interested in big market opportunities
  6. watch tone here like to see new hires from big cos who understand how to operate at scale
  7. I don’t see it or you haven’t convinced me. talk to me after you have customers.
  8. do you have a reasonable path to turning the feature into a company?
  9. same work for a $1M as a $10M check
  10. Now figure out if we are in a position to make a new investment