1. 1926 Arrival of
1965 The Beatles use
1995 Scream
2010 One Billion
‘Talkies’
Promotional Films
The Jackson’s ‘Scream’
Many musical short
Lady Gaga’s music
Beatles films which are
costing seven million to
films produced
video views reach on
used to promote album
produce, is the most
featuring many
billion views. Her song
releases. Kicks of music
bands, vocalists and 1956 Rise of television video promotion.
expensive music video
‘Poker Face’ sees 375
The rise of popular music
dancers.
ever.
million alone.
2005 iTunes open
was ties with the rise of
Allows music videos to
1983 Thriller
television as the format
be downloaded from
Michael Jackson’s
exposed new start
internet . One million
most successful and
d/ls sold after 20 days
influential video of all
time released.
1894
First example of
‘Illustrated Song’
Still images are
1964 The Beatles
projected onto a
The Beatles set the stage 1981 MTV Launched
screen
for the modern music
24 Hour broadcast
simultaneous to a
video with the motion means music videos
live performance of
picture ‘ A Hards Days begin to play a central
‘Little Lost Child’
1930
Night’
role in music marketing
‘Music Films’
by the mid 1980’s
‘Screen Songs’ Introduced
Ancestor of the music video.
Many artists feature in
dramatized performances of hit
songs.
Series of cartoon films which
encouraged audiences to sing
along by ‘Following the bouncing
wall’
1985 VH1 Launched
This featured softer
music and catered to
an older
demographic,
widening the
audience of videos..
2005 You Tube
Allows people to
watch videos
online. New artists
see popularity rise
through internet.
2010 New Heights
Number of music
videos viewed
online reaches 34
billion with 193
million viewers.