Conduct thorough research to understand your target market and the types of websites commonly made for your industry niche. Create a site map that maps out topics and subtopics to be covered. With your research and planning in place, design a prototype for the website focused on usability before aesthetics. Then, develop the website according to the approved design so that all pages function cohesively. Finally, thoroughly test the completed website and ensure all links and scripts are working properly before launching.