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1. THE TOPIC PLAN OF LECTURES
for the discipline “Management and marketing in
pharmacy” for students of 4 course foreign students
faculty, speciality “Pharmacy” Фм12(5,0д)англ-01-06
(spring semester, 2015-2016 s.y.)
№ Data Topic Volume,
hours
Module 1. Management in Pharmacy. Marketing as function of management.
Topic module 1. Management as science and practice for organizations administrating
1 03.02.16 Theoretical bases of management. Organization as a management
object. Internal and external environment of pharmaceutical
organizations.
1
2 10.02.16 Successful management. 1
3 17.02.16 Management functions. 1
4 24.02.16 Management of decisions making process. 1
5 02.03.16 Communication processes in management. 1
6 09.03.16 Management and office work. Management and informatics. 1
Topic module 2.Management and Entrepreneurship.. Management by labor resources and personnel
of organization.
7 16.03.16 Management and Entrepreneurship. Management by labor resources. 1
8 23.03.16 Management of conflicts, stresses. Group dynamics and leadership in
pharmacy.
1
9 30.03.16 Labor relations at market conditions. 1
10 06.04.16 Efficiency of management and organization activity 1
Topic module 3. Bases of the pharmaceutical marketing. Process of management by the
pharmaceutical marketing.
11 13.04.16 Substantive provisions of the pharmaceutical marketing. 1
12 20.04.16 Management by the pharmaceutical marketing. 1
13 27.04.16 Marketing research and information. 1
14 04.05.16 Study of market of medications. 1
15 11.05.16 Product and in marketing activity. Forming of remedies assortment. 1
16-17 18.05.16
25.05.16
Product and innovation policy in marketing activity. 2
18-19 01.06.16
08.06.16
Price policy in marketing activity. 2
20 15.06.16 Increase of rating Module 1.
Total: 20
Lectors – prof. Pestun I.V., docent Sofronova I.V.
Notes: time of lecture – 12.50-13.35, auditory № 7
Head of Department of Pharmaceutical
Marketing and Management,
Professor V.V. Malyi
2. THE TOPIC PLAN OF PRACTICAL AND SEMINAR CLASSES
for the discipline “Management and marketing in
pharmacy” for students of 4 course foreign students
faculty, speciality “Pharmacy” Фм12(5,0д)англ-01-06
(spring semester, 2015-2016 s.y.)
№
Data Topic
Kind of
class
Volume,
h
o
u
r
s
Marks
min max
1 01.02.16–
07.02.16 Theoretical bases of management. sem. 3 1 2
2 08.02.16–
14.02.16
Organization as a management object. External environment
of pharmaceutical organizations.
pract. 3 1 2
3 15.02.16–
21.02.16 Successful management sem. 3 1 2
4 22.02.16–
28.02.16 Management functions. pract. 3 1 2
5 29.02.16–
06.03.16 Management of decision making process. sem. 3 1 2
6 07.03.16–
13.03.16 Communication processes in management. pract. 3 1 2
7 14.03.16–
20.03.16
Office work of pharmaceutical organizations. Management
and informatics.
pract. 3 1 2
Control of topic module 1 5 6
Total TМ 1: sem. 9 12 20
pract. 12
8 21.03.16–
27.03.16 Management and Entrepreneurship. sem. 3 1 2
9 28.03.16–
03.04.16 Personnel management. pract. 3 1 2
10 04.04.16–
10.04.16
Management of conflicts, stresses. Group dynamics in
leadership pharmaceutical and pharmacy.
sem. 3 1 2
11 11.04.16–
17.04.16 Labor relations at market conditions. pract. 3 1 2
12 18.04.16–
24.04.16
Efficiency of management and organization activity pract. 3 1 2
Control of topic module 2 7 10
Total TМ 2: sem. 6 12 20
pract. 9
13 25.04.16–
01.05.16 Substantive provisions of the pharmaceutical marketing. sem. 3 1 2
14 02.05.16–
08.05.16 Management by the pharmaceutical marketing. pract. 3 1 2
15 09.05.16–
15.05.16
sem. 3 1 2
16 16.05.16–
22.05.16 Marketing research and information. pract. 3 1 2
17 23.05.16–
29.05.16
sem. 3 1 2
18 30.05.16–
05.06.16
Study of medicines’ market. pract. 3 1 2
Products in marketing activity. Forming of assortment of
medicines.
6 8
Total TМ 3: sem. 9 12 20
pract. 9
19 06.06.16–
12.06.16
Final module control of module 1 ”Management in
Pharmacy.Marketing as function of management.”
pract. 3 25 40
20 13.06.16–
19.06.16 Increase of rating Module 1. sem. 3
sem. 27 61 100
3. Total: pract. 33
Head of Department of Pharmaceutical
Marketing and Management, Professor V.V. Malyi