A presentation on the semantic opportunities that are enabled by integrating social networks, broadcast and on demand content. Rather than add media to social networks, we believe that broadcast TV is the social wavefront which can then drive semantic links to existing and new social networks.

1. Bringing TV back
to the television
Jonathan Marshall
Slipstream.tv

2. Viewing

3. Viewing
• Last decade has seen an exponential
growth in IPTV services

4. Viewing
• Last decade has seen an exponential
growth in IPTV services
• Most of the content was filmed for large
screens but viewed on small displays

5. Viewing
• Last decade has seen an exponential
growth in IPTV services
• Most of the content was filmed for large
screens but viewed on small displays
• Newer devices are bringing this content
back to the TV e.g. Wii, Boxee

6. Interacting

7. Interacting
• Remote controls are usually linked to the
display device

8. Interacting
• Remote controls are usually linked to the
display device
• Mobile phones and laptops are usually
linked to the user

9. Interacting
• Remote controls are usually linked to the
display device
• Mobile phones and laptops are usually
linked to the user
• Small format displays are ideal for User
Interaction

10. Interacting
• Remote controls are usually linked to the
display device
• Mobile phones and laptops are usually
linked to the user
• Small format displays are ideal for User
Interaction
• Apple Remote app

11. Missing link

12. Missing link
• The challenge is linking the viewing device
with the interaction device

13. Missing link
• The challenge is linking the viewing device
with the interaction device
• Multiple interactions around the same
viewing experience

14. Slipstream

15. Slipstream
• Unified Content Guide

16. Slipstream
• Unified Content Guide
• Remote Recording

17. Slipstream
• Unified Content Guide
• Remote Recording
• Recommendations

18. Slipstream
• Unified Content Guide
• Remote Recording
• Recommendations
• Personalisation

20. We believe that broadcast TV is the social
wavefront which will drive semantic links to
existing and new social networks

21. Above the Line:
Programme-level Metadata
eline
Original Programme Tim
Below the Line:
Contextual and Content Metadata

22. Above the Line:
Programme-level Metadata
eline
Original Programme Tim
Content Owner
Below the Line:
Contextual and Content Metadata

23. Above the Line:
Programme-level Metadata
eline
Original Programme Tim
Linked Open Data
Below the Line:
Contextual and Content Metadata

24. Above the Line:
Programme-level Metadata
eline
Original Programme Tim
User Data
Below the Line:
Contextual and Content Metadata

25. Above the Line:
Programme-level Metadata
eline
Original Programme Tim
Content Owner
Linked Open Data
User Data
Below the Line:
Contextual and Content Metadata

26. Data Sources

27. Data Sources
• Content owner

28. Data Sources
• Content owner
• Broadcast SI

29. Data Sources
• Content owner
• Broadcast SI
• Additional data from production systems

30. Data Sources
• Content owner
• Broadcast SI
• Additional data from production systems
• Open Linked Data e.g. IMDB, iPlayer, bleb

31. Data Sources
• Content owner
• Broadcast SI
• Additional data from production systems
• Open Linked Data e.g. IMDB, iPlayer, bleb
• Integration with existing Social networks

32. Storage

33. Storage
• All our data is aggregated and stored in a
TV Anytime XML structure

34. Storage
• All our data is aggregated and stored in a
TV Anytime XML structure
• all programmes are assigned a crid

35. Storage
• All our data is aggregated and stored in a
TV Anytime XML structure
• all programmes are assigned a crid
• Our backend server is cloud based to allow
for scalability and peaks during live shows

36. Destinations

37. Destinations
• MHEG application capable of running on
over 19 million STBs in the UK

38. Destinations
• MHEG application capable of running on
over 19 million STBs in the UK
• ANT browser implementation (10m STB)

39. Destinations
• MHEG application capable of running on
over 19 million STBs in the UK
• ANT browser implementation (10m STB)
• Flash Lite running on PS3 and next
generation of STBs

40. Destinations
• MHEG application capable of running on
over 19 million STBs in the UK
• ANT browser implementation (10m STB)
• Flash Lite running on PS3 and next
generation of STBs
• iPhone and iPad webapps (native in
development)

51. Conclusions

52. Conclusions
• No need to invent any new technologies

53. Conclusions
• No need to invent any new technologies
• The data is out there

54. Conclusions
• No need to invent any new technologies
• The data is out there
• Separate the UI from the viewing
experience

55. Q&A
jonathan@slipstream.tv
+44 7 801 701 101