This document provides an overview of YourNeighborhood, a startup platform that provides neighborhood information to help individuals find the best areas to live. It summarizes the current real estate search market, YourNeighborhood's solution of comprehensive neighborhood data and listings. Key details include an initial customer base of over 1 million users across 13 cities, projections of over 3.5 million monthly visitors by 2017, and a revenue forecast of $15.1 million that year based on advertising and listing packages. The presentation outlines YourNeighborhood's business plan, team, investment details and path to expansion.
We would like to introduce our product which is a marketing automation tool that can automate sales process and introduce standardized procedures, reducing irregular expenses involved in leads conversion and leads management.
Our Marketing Automation software application covers various activities in the sales pipeline, beginning from lead generation.
Overview of the Revenue Operations team including objectives, structure, and responsibilities. This team combines marketing, sales, and customer ops into a single groups that delivers a better customer experience and more efficient revenue organization.
Lead Gen & Customer Conversions - Filling the Funnel and Getting RevenueJoe Gelata
This presentation gives a high level overview of funnel theory then dives into methods to fill, convert, and enhance your revenue funnel. It finishes with some tips and lessons learned.
Marketo Roadshow - Scaling Marketing for High Growthtbdenney
Baxter Denney, VP Online Marketing and Operations at New Relic, shares how their team has scaled to support an ever-complex sales motion during a time of hyper-growth.
We would like to introduce our product which is a marketing automation tool that can automate sales process and introduce standardized procedures, reducing irregular expenses involved in leads conversion and leads management.
Our Marketing Automation software application covers various activities in the sales pipeline, beginning from lead generation.
Overview of the Revenue Operations team including objectives, structure, and responsibilities. This team combines marketing, sales, and customer ops into a single groups that delivers a better customer experience and more efficient revenue organization.
Lead Gen & Customer Conversions - Filling the Funnel and Getting RevenueJoe Gelata
This presentation gives a high level overview of funnel theory then dives into methods to fill, convert, and enhance your revenue funnel. It finishes with some tips and lessons learned.
Marketo Roadshow - Scaling Marketing for High Growthtbdenney
Baxter Denney, VP Online Marketing and Operations at New Relic, shares how their team has scaled to support an ever-complex sales motion during a time of hyper-growth.
Campaign Influence & the Marketing Metrics that Matter, Andrea TarrellCzechDreamin
Do you know which of your marketing efforts are paying off? Our marketing teams have more data at their fingertips than ever before – pageviews, clicks, time on site, number of fans, bounce rate and more. But how do you translate all of this information into actionable KPIs that help you improve the performance of your campaigns?
Topics Covered: At this session we will discuss best practices for reporting on and attributing results, including:
• Vanity metrics to ignore
• The data you need to improve your campaigns
• Attribution & how to approach it with Pardot & Salesforce
• Knowing your audience – what KPIs to share, when, and with who
Growth Hacking Agency with offices in Palo Alto, Miami, Mexico DF and Buenos Aires
At Growth Startups we help companies to grow and accelerate their business using different tools, tips, tricks and hacks.
We are an experienced team that have launched and grew successful businesses, taking them to being acquired by public companies after the rapid growth and positive cash flow we helped generate.
We are a team of creative minded, tech savvy, data junkies, digital experts and of course Growth Hackers.
Growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking, and social metrics to sell products and gain exposure.
It can be seen as part of the online marketing ecosystem, as in many cases growth hackers are simply good at using techniques such as search engine optimization, website analytics, content marketing and A/B testing which are already mainstream.
Growth hackers focus on low-cost and innovative alternatives to traditional marketing, e.g. utilizing social media and viral marketing instead of buying advertising through more traditional media such as radio, newspaper, and television.
Growth hacking is particularly important for startups, as it allows for a "lean" launch that focuses on "growth first, budgets second."
Aligning Sales and Marketing Measurement - Tracking KPIs that MatterPardot
Join us as Derek Grant, Sales Director at Pardot, A salesforce.com company, gives us actionable and easy-to-implement tips on measuring both sales and marketing successes, using both CRM and marketing automation. He will explore current marketing analytics approaches and their use, so that you can help your marketing and sales groups come out on top...together!
Marketing measurement used to be all about impressions, page views, open and click-through rates, but those days are gone.
Ultimately, the metrics that matter the most are the ones directly related to achieving revenue targets -- the ones that tie to growth, market acceptance, and sales. When you can demonstrate the correlation, you can justify your marketing spend, and the conversation will change.
Account-Based Marketing for Every BudgetDemandbase
The scalability of Account-Based Marketing (ABM) means you can practice this strategy on a budget of nearly any size. THE key tenet of ABM espouses narrowing focus to market more effectively to target accounts, which means you can weave it into your marketing efforts even with a relatively small budget and see the positive return on investment. Then with experience (and growing confidence!), you can optimize and establish a cohesive strategy, set measurable goals appropriate to your budget, and grow the footprint of your ABM efforts.
In this webinar hosted by Demandbase and Brainrider, we dive into realistic game plans for small, medium and large ABM budgets. Experienced B2B marketer guest speakers will share real-life examples that showcase their foray into ABM, with special emphasis on the budgeting mistakes and successes they experienced along the way.
So whether you’re dipping a toe into the ABM waters or turning the firehose on full blast, we invite you to join us for this unique behind-the-scenes conversation that will provide useful guidance as you think about your own resource allocations for ABM planning in 2019 and beyond.
Pubstack is an advertising performance monitoring platform.
We empower publishers’ monetization teams with real-time ad revenue analytics to help them make better decisions and maximize their outcomes.
5 Step Process to Make a Go To Market PlanRavi Trivedi
Startups Need a Go To Market Plan once they are ready to launch. This shares a 5 step process to make that for any type of startup.
Youtube link for video session on these slides - https://www.youtube.com/watch?v=vZLgCeDflF4
Renew OnDemand™ is the industry's only cloud application built specifically to maximize recurring revenue. This application arms sales teams, executives, and channel partners with a complete system to renew customer contracts and subscriptions. Learn how Renew OnDemand can help you retain more customers and increase your recurring revenue by
-- turning disparate data into renewal-ready opportunity
-- making your sales teams more effective
-- gaining deeper business insights through dashboards and analytics
Revenue Marketing - Are you clearly showing the business how marketing is going to deliver revenue, including during the pandemic? How mature is your revenue marketing compared to your APAC B2B marketing peers? This presentation provides the following takeaways:
✔️ Gain insights into key trends and factors impacting revenue marketing in APAC
✔️ Uncover how your marketing organisation stacks up to peers when it comes to revenue generation maturity
✔️ Why marketers need to think more holistically about business strategy - positioning marketing as a revenue driver, not advertising and colour in function
COVID-19 impact and how marketing can ensure sustainable growth
✔️ Unlock strategic drivers for optimising revenue performance
Let’s face it, in a perfect world, a marketing team would consist of a team that’s dedicated to campaign ideation, a team dedicated to campaign execution, a team dedicated to campaign follow up, and last but certainly not least, a team that is dedicated to analyzing all the data and insights that lead-up to, and follow the launch and completion of a campaign.
The reality is, marketing is just not that cut-and-dried.
What’s more is that in this age of hyper-growth and tech innovations, teams are expected to do more with fewer resources. Trying to understand campaign attribution falls by the wayside, as teams hustle to just get their campaigns launched.
Join our Master Class on ABM Analytics so that you and your team can eliminate the guesswork when it comes to leveraging data throughout your ABM campaigns. Save your seat so that you and your teams can:
- Ease into your campaigns with confidence in your funnel metrics and data insights
- Leverage metrics for more predictive campaign outcomes
- Build an analytics framework for ABM at scale
Campaign Influence & the Marketing Metrics that Matter, Andrea TarrellCzechDreamin
Do you know which of your marketing efforts are paying off? Our marketing teams have more data at their fingertips than ever before – pageviews, clicks, time on site, number of fans, bounce rate and more. But how do you translate all of this information into actionable KPIs that help you improve the performance of your campaigns?
Topics Covered: At this session we will discuss best practices for reporting on and attributing results, including:
• Vanity metrics to ignore
• The data you need to improve your campaigns
• Attribution & how to approach it with Pardot & Salesforce
• Knowing your audience – what KPIs to share, when, and with who
Growth Hacking Agency with offices in Palo Alto, Miami, Mexico DF and Buenos Aires
At Growth Startups we help companies to grow and accelerate their business using different tools, tips, tricks and hacks.
We are an experienced team that have launched and grew successful businesses, taking them to being acquired by public companies after the rapid growth and positive cash flow we helped generate.
We are a team of creative minded, tech savvy, data junkies, digital experts and of course Growth Hackers.
Growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking, and social metrics to sell products and gain exposure.
It can be seen as part of the online marketing ecosystem, as in many cases growth hackers are simply good at using techniques such as search engine optimization, website analytics, content marketing and A/B testing which are already mainstream.
Growth hackers focus on low-cost and innovative alternatives to traditional marketing, e.g. utilizing social media and viral marketing instead of buying advertising through more traditional media such as radio, newspaper, and television.
Growth hacking is particularly important for startups, as it allows for a "lean" launch that focuses on "growth first, budgets second."
Aligning Sales and Marketing Measurement - Tracking KPIs that MatterPardot
Join us as Derek Grant, Sales Director at Pardot, A salesforce.com company, gives us actionable and easy-to-implement tips on measuring both sales and marketing successes, using both CRM and marketing automation. He will explore current marketing analytics approaches and their use, so that you can help your marketing and sales groups come out on top...together!
Marketing measurement used to be all about impressions, page views, open and click-through rates, but those days are gone.
Ultimately, the metrics that matter the most are the ones directly related to achieving revenue targets -- the ones that tie to growth, market acceptance, and sales. When you can demonstrate the correlation, you can justify your marketing spend, and the conversation will change.
Account-Based Marketing for Every BudgetDemandbase
The scalability of Account-Based Marketing (ABM) means you can practice this strategy on a budget of nearly any size. THE key tenet of ABM espouses narrowing focus to market more effectively to target accounts, which means you can weave it into your marketing efforts even with a relatively small budget and see the positive return on investment. Then with experience (and growing confidence!), you can optimize and establish a cohesive strategy, set measurable goals appropriate to your budget, and grow the footprint of your ABM efforts.
In this webinar hosted by Demandbase and Brainrider, we dive into realistic game plans for small, medium and large ABM budgets. Experienced B2B marketer guest speakers will share real-life examples that showcase their foray into ABM, with special emphasis on the budgeting mistakes and successes they experienced along the way.
So whether you’re dipping a toe into the ABM waters or turning the firehose on full blast, we invite you to join us for this unique behind-the-scenes conversation that will provide useful guidance as you think about your own resource allocations for ABM planning in 2019 and beyond.
Pubstack is an advertising performance monitoring platform.
We empower publishers’ monetization teams with real-time ad revenue analytics to help them make better decisions and maximize their outcomes.
5 Step Process to Make a Go To Market PlanRavi Trivedi
Startups Need a Go To Market Plan once they are ready to launch. This shares a 5 step process to make that for any type of startup.
Youtube link for video session on these slides - https://www.youtube.com/watch?v=vZLgCeDflF4
Renew OnDemand™ is the industry's only cloud application built specifically to maximize recurring revenue. This application arms sales teams, executives, and channel partners with a complete system to renew customer contracts and subscriptions. Learn how Renew OnDemand can help you retain more customers and increase your recurring revenue by
-- turning disparate data into renewal-ready opportunity
-- making your sales teams more effective
-- gaining deeper business insights through dashboards and analytics
Revenue Marketing - Are you clearly showing the business how marketing is going to deliver revenue, including during the pandemic? How mature is your revenue marketing compared to your APAC B2B marketing peers? This presentation provides the following takeaways:
✔️ Gain insights into key trends and factors impacting revenue marketing in APAC
✔️ Uncover how your marketing organisation stacks up to peers when it comes to revenue generation maturity
✔️ Why marketers need to think more holistically about business strategy - positioning marketing as a revenue driver, not advertising and colour in function
COVID-19 impact and how marketing can ensure sustainable growth
✔️ Unlock strategic drivers for optimising revenue performance
Let’s face it, in a perfect world, a marketing team would consist of a team that’s dedicated to campaign ideation, a team dedicated to campaign execution, a team dedicated to campaign follow up, and last but certainly not least, a team that is dedicated to analyzing all the data and insights that lead-up to, and follow the launch and completion of a campaign.
The reality is, marketing is just not that cut-and-dried.
What’s more is that in this age of hyper-growth and tech innovations, teams are expected to do more with fewer resources. Trying to understand campaign attribution falls by the wayside, as teams hustle to just get their campaigns launched.
Join our Master Class on ABM Analytics so that you and your team can eliminate the guesswork when it comes to leveraging data throughout your ABM campaigns. Save your seat so that you and your teams can:
- Ease into your campaigns with confidence in your funnel metrics and data insights
- Leverage metrics for more predictive campaign outcomes
- Build an analytics framework for ABM at scale
Bootstrap, Angel or Venture: Determining the Right Financing Strategy for You...Judy Loehr
This presentation was shared at Dreamforce 2016 to help early-stage cloud business application startup teams understand how investors will evaluate their markets so they can plan the right financing strategy from the beginning.
Chicago TREND (Transforming Retail Economics of Neighborhood Development) combines innovative predictive analytics, deal brokering and financial products to support "retail on the leading edge" of emerging neighborhood markets. The new initiative - including partnerships with ICSC, Nielsen, Econsult Solutions and leading retailers and developers - aims to enable retailers, developers, investors and neighborhoods to better target particular types of retail to specific changing neighborhoods offering retail opportunity that will help drive the neighborhood change. The initiative is led by Lyneir Richardson. To discuss potential retail development and partnership opportunities, please contact him at lyneir@rw-ventures.com.
Bridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptxBrad Spiegel Macon GA
Brad Spiegel Macon GA’s journey exemplifies the profound impact that one individual can have on their community. Through his unwavering dedication to digital inclusion, he’s not only bridging the gap in Macon but also setting an example for others to follow.
This 7-second Brain Wave Ritual Attracts Money To You.!nirahealhty
Discover the power of a simple 7-second brain wave ritual that can attract wealth and abundance into your life. By tapping into specific brain frequencies, this technique helps you manifest financial success effortlessly. Ready to transform your financial future? Try this powerful ritual and start attracting money today!
Multi-cluster Kubernetes Networking- Patterns, Projects and GuidelinesSanjeev Rampal
Talk presented at Kubernetes Community Day, New York, May 2024.
Technical summary of Multi-Cluster Kubernetes Networking architectures with focus on 4 key topics.
1) Key patterns for Multi-cluster architectures
2) Architectural comparison of several OSS/ CNCF projects to address these patterns
3) Evolution trends for the APIs of these projects
4) Some design recommendations & guidelines for adopting/ deploying these solutions.
# Internet Security: Safeguarding Your Digital World
In the contemporary digital age, the internet is a cornerstone of our daily lives. It connects us to vast amounts of information, provides platforms for communication, enables commerce, and offers endless entertainment. However, with these conveniences come significant security challenges. Internet security is essential to protect our digital identities, sensitive data, and overall online experience. This comprehensive guide explores the multifaceted world of internet security, providing insights into its importance, common threats, and effective strategies to safeguard your digital world.
## Understanding Internet Security
Internet security encompasses the measures and protocols used to protect information, devices, and networks from unauthorized access, attacks, and damage. It involves a wide range of practices designed to safeguard data confidentiality, integrity, and availability. Effective internet security is crucial for individuals, businesses, and governments alike, as cyber threats continue to evolve in complexity and scale.
### Key Components of Internet Security
1. **Confidentiality**: Ensuring that information is accessible only to those authorized to access it.
2. **Integrity**: Protecting information from being altered or tampered with by unauthorized parties.
3. **Availability**: Ensuring that authorized users have reliable access to information and resources when needed.
## Common Internet Security Threats
Cyber threats are numerous and constantly evolving. Understanding these threats is the first step in protecting against them. Some of the most common internet security threats include:
### Malware
Malware, or malicious software, is designed to harm, exploit, or otherwise compromise a device, network, or service. Common types of malware include:
- **Viruses**: Programs that attach themselves to legitimate software and replicate, spreading to other programs and files.
- **Worms**: Standalone malware that replicates itself to spread to other computers.
- **Trojan Horses**: Malicious software disguised as legitimate software.
- **Ransomware**: Malware that encrypts a user's files and demands a ransom for the decryption key.
- **Spyware**: Software that secretly monitors and collects user information.
### Phishing
Phishing is a social engineering attack that aims to steal sensitive information such as usernames, passwords, and credit card details. Attackers often masquerade as trusted entities in email or other communication channels, tricking victims into providing their information.
### Man-in-the-Middle (MitM) Attacks
MitM attacks occur when an attacker intercepts and potentially alters communication between two parties without their knowledge. This can lead to the unauthorized acquisition of sensitive information.
### Denial-of-Service (DoS) and Distributed Denial-of-Service (DDoS) Attacks
APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024APNIC
Ellisha Heppner, Grant Management Lead, presented an update on APNIC Foundation to the PNG DNS Forum held from 6 to 10 May, 2024 in Port Moresby, Papua New Guinea.
1.Wireless Communication System_Wireless communication is a broad term that i...JeyaPerumal1
Wireless communication involves the transmission of information over a distance without the help of wires, cables or any other forms of electrical conductors.
Wireless communication is a broad term that incorporates all procedures and forms of connecting and communicating between two or more devices using a wireless signal through wireless communication technologies and devices.
Features of Wireless Communication
The evolution of wireless technology has brought many advancements with its effective features.
The transmitted distance can be anywhere between a few meters (for example, a television's remote control) and thousands of kilometers (for example, radio communication).
Wireless communication can be used for cellular telephony, wireless access to the internet, wireless home networking, and so on.
8. Neighborhood Overviews (via Yelp style page)
- Detail of the neighborhood background
- StaAsAcs such as range of rental/sales prices, transit informaAon
- User-generated content (photos, reviews, and raAngs)
Real Estate Lis,ngs
- Thousands of NYC rental/sales lisAngs
- Partnered with 12 of NYC’s largest brokerages and growing
- Strategic partnership with Dreamfire Ventures providing lisAngs, pladorm for distribuAng
paid content to NYC real estate companies
Local Events/Trends
- Pladorm of local events powered by SeatGeek: research, purchase Ackets through
YourNeighborhood website
- Regularly updated pladorm of local trends provided by local writers and content
partners
Primary Features
15. Greater Reach
- 100,000 visits per month as of February 2016
- On target to reach 150,000 by March 2016
Greater Number of Deals
- Deals signed with 12 real estate firms and growing
- Top name companies in NYC real estate such as Bond New York and Bold New York
Greater Notoriety
- Eight press features including Fox 5 NY, CNBC, Business Insider,
and two in Entrepreneur
Trac,on
16. Current Market
- New York City and its five boroughs
- 100,000 visits per month from NYC based audience
- On target for 150,000 visitors (2.55M ad impressions) per month by
March 2016
Plans for Expansion
- 10 major ciAes within two years
- Raise Series A round within 12 months to accelerate growth and revenue generaAon
Go to Market Strategy
- MarkeAng team to maintain and grow customer base through social media
(Facebook, Twioer, Instagram), PR, and business partnerships
- Sales team to directly reach out to targeted customers and businesses and sell the
YourNeighborhood pladorm and services
YourNeighborhood Direc,on
