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WSU YouTube Insights Oct. 2011 Jon McBride
Summary Overall stats for our entire channel 56,000+ total views since Sept. 2009 Most views in one day = 864 on April 26, 2010 Most viewed videos = Tim Toone NFL Draft Story, White Out Football, Rock Crawler at Block Party 67% of video views on our channel are from males
Summary Note that you can also view summary stats for each of the individual videos on your channel
Discovery How did users discover our videos? 13,778 of our total video views (or 25%) came from YouTube searches 12,097 of our total video views (22 %) came from links from related videos 6, 247 of our total video views (11.4%) came from videos that were embedded on an external website
Discovery Note that you can also view discovery stats and more for each individual video on your channel
Discovery The Discovery feature for individual videos allow you to drill down and get specific details about where users came from As seen in the previous slide, you can see the words users are using to search for that video You can also see sites users are being referred from, what websites your video is embedded on, what related videos are referring users, etc.
Hot Spots Hot spots are a cool feature that allows you to see what parts of your video are most appealing to users (this is calculated by spots where users pause the video, go back to rewatch a portion, exit out of the video, etc.)

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WSU YouTube Insights

  • 1. WSU YouTube Insights Oct. 2011 Jon McBride
  • 2.
  • 3. Summary Overall stats for our entire channel 56,000+ total views since Sept. 2009 Most views in one day = 864 on April 26, 2010 Most viewed videos = Tim Toone NFL Draft Story, White Out Football, Rock Crawler at Block Party 67% of video views on our channel are from males
  • 4. Summary Note that you can also view summary stats for each of the individual videos on your channel
  • 5.
  • 6. Discovery How did users discover our videos? 13,778 of our total video views (or 25%) came from YouTube searches 12,097 of our total video views (22 %) came from links from related videos 6, 247 of our total video views (11.4%) came from videos that were embedded on an external website
  • 7. Discovery Note that you can also view discovery stats and more for each individual video on your channel
  • 8.
  • 9. Discovery The Discovery feature for individual videos allow you to drill down and get specific details about where users came from As seen in the previous slide, you can see the words users are using to search for that video You can also see sites users are being referred from, what websites your video is embedded on, what related videos are referring users, etc.
  • 10.
  • 11. Hot Spots Hot spots are a cool feature that allows you to see what parts of your video are most appealing to users (this is calculated by spots where users pause the video, go back to rewatch a portion, exit out of the video, etc.)