Michael C. Zaccardo is providing a writing sample from a proposal he was involved with at SUNY Cortland about new sponsorship opportunities for the athletic department. The proposal highlights that SUNY Cortland has one of the most successful Division III athletic programs, regularly finishing in the top 25 of the NACDA Directors Cup standings. It also notes that Cortland has had 23 national championship teams and 98 individual national champions. The proposal seeks to grow sponsorships to further support the athletic program and student-athletes in achieving their goals.

1. Michael C. Zaccardo
12 Woodruff Street • Cortland, NY 13045
Phone: (585) 967-5330•Email: mczaccardo@gmail.com
Writing Sample
This sample is from a proposal I was involved in at SUNY Cortland.
The SUNY Cortland Athletic Department is proud to present a new and exciting
approach to sponsorship opportunities. Over the past twenty years, SUNY Cortland has
grown into one of the most successful athletic programs in the country, routinely
finishing in the top 25 of the NACDA Directors Cup. This prestigious honor recognizes
overall excellence within collegiate athletic programs. Cortland is one of only six
schools nationwide, and the only New York institution to place in the top 25 each of the
19 years the standings have been compiled at the Division III level.
As a member of NCAA Division III athletics, Cortland has placed itself on the forefront
of recognition based on its athletic achievements. SUNY Cortland has been home to 23
national championship teams and 98 individual national champions, with many of their
teams consistently finishing in the top 25 of their respective sport rankings.
While our sponsorships have been greatly beneficial and loyal to athletics, any
opportunity for growth is a top priority. Developing new relationships, strengthening
current contracts and engaging our community business leaders is our focus for the
upcoming athletic seasons.
As a sponsor, you will be involved directly with Cortland Athletics in our new
campaign. Your support will not only be beneficial to you, but it will continue to add to
the success of our student-athletes and their goals of becoming champions.