SlideShare a Scribd company logo
WHY TRANSIT ADVERTISING?
target audience of a campaign are exposed to transit advertising
time of a person is used to travel on the streets
viewers remember the brand message
viewers have good impression about the brand
95%
70%
80%
90%
http://www.signindustry.com/finishing/articles/2003-02-28-JL-BenefitsOfVinylWrap.php3
CPM per Ads: Cost per 1000 impression
TVC 30s
Newspaper
Transit Advertising
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
Scan for video |
Or click HERE
WHY LIGHTING DECAL?
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
TRADITIONAL ON-CAR ADVERTISING
✗ Night-time view
✗ Exclusive brand
✗ Superior brand
✗ Media audit
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
LIGHTING DECAL
Perform 9+ HOURS than usual
OUTSTANDING brand image
✔ Premium look
✔ Highlight hit-point
✔ Lively media
✔ Night-time prominence
Best performance AT NIGHT from 6 p.m.
GREEN product
✔ Low power consumption
✔ Strong stability
✔ Waterproof and anti-UV
1.
2.
3.
4.
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
WHY US?
We are THE PIONEER
providing lighting decal
in Vietnam.
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
PERFORMANCE DASHBOARD
▶ Overall campaign KPI
▶ KPI tracking by driver
▶ Real-time image reported by driver
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
1-2 days
Artwork & effect
design
2-3 days
Testing sample
production
12-15 days
Mass production
& logistic
3-5 days
Decal wrapping
and electric
power wiring
1 2 3 4
TIMELINE
Client approval Client approval
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
CERTIFICATION OF CONFORMITY
The submitted products have been tested by the LCS Compliance Testing Laboratory
with the listed standards and found in compliance with the following European Directives:
• EN 55015: 2006+A1: 2007+A2: 2009
• EN 61547: 2009
• EN 61000-3-2: 2006+A1: 2009+A2: 2009
• EN 61000-3-3: 2008
✓ The LVD Directive 2006/95/EC
• EN 60598-1: 2008+A11: 2009
• EN 60598-2-1: 1989
• EN 62493: 2010
• EN 62471: 2008
• EN 62031: 2008
✓ The 2011/65/EU Restriction of Hazardous Substance
Luminous Intensity: 80-150 CD
Water Resistant: 20 ATM
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
INSTALLATION TECHNIQUE
Inverter Tech Specs
Power from cigarette lighter
Power from car battery
1.
2.
3.
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
Inverter Tech Specs
Input: DC12V 2.5A
Power: 25W
Output: 80-130V 600-1100HZ
Load: 1500-2500 (cm2)
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
Power from cigarette lighter
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
Power from car battery
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
Scan for detail|
SAMPLE DESIGN
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
Or click HERE
Scan for detail|
SAMPLE DESIGN
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
Or click HERE
Scan for detail|
SAMPLE DESIGN
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
Or click HERE
Scan for detail|
SAMPLE DESIGN
All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
Or click HERE
0968 68 31 91

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WorldLine Digital-New Technology for Transit Advertising

  • 1.
  • 2. WHY TRANSIT ADVERTISING? target audience of a campaign are exposed to transit advertising time of a person is used to travel on the streets viewers remember the brand message viewers have good impression about the brand 95% 70% 80% 90% http://www.signindustry.com/finishing/articles/2003-02-28-JL-BenefitsOfVinylWrap.php3 CPM per Ads: Cost per 1000 impression TVC 30s Newspaper Transit Advertising All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 3. All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit. Scan for video | Or click HERE
  • 4. WHY LIGHTING DECAL? All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 5. TRADITIONAL ON-CAR ADVERTISING ✗ Night-time view ✗ Exclusive brand ✗ Superior brand ✗ Media audit All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 6. LIGHTING DECAL Perform 9+ HOURS than usual OUTSTANDING brand image ✔ Premium look ✔ Highlight hit-point ✔ Lively media ✔ Night-time prominence Best performance AT NIGHT from 6 p.m. GREEN product ✔ Low power consumption ✔ Strong stability ✔ Waterproof and anti-UV 1. 2. 3. 4. All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 7. WHY US? We are THE PIONEER providing lighting decal in Vietnam. All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 8. PERFORMANCE DASHBOARD ▶ Overall campaign KPI ▶ KPI tracking by driver ▶ Real-time image reported by driver All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 9. 1-2 days Artwork & effect design 2-3 days Testing sample production 12-15 days Mass production & logistic 3-5 days Decal wrapping and electric power wiring 1 2 3 4 TIMELINE Client approval Client approval All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 10. CERTIFICATION OF CONFORMITY The submitted products have been tested by the LCS Compliance Testing Laboratory with the listed standards and found in compliance with the following European Directives: • EN 55015: 2006+A1: 2007+A2: 2009 • EN 61547: 2009 • EN 61000-3-2: 2006+A1: 2009+A2: 2009 • EN 61000-3-3: 2008 ✓ The LVD Directive 2006/95/EC • EN 60598-1: 2008+A11: 2009 • EN 60598-2-1: 1989 • EN 62493: 2010 • EN 62471: 2008 • EN 62031: 2008 ✓ The 2011/65/EU Restriction of Hazardous Substance Luminous Intensity: 80-150 CD Water Resistant: 20 ATM All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 11. INSTALLATION TECHNIQUE Inverter Tech Specs Power from cigarette lighter Power from car battery 1. 2. 3. All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 12. Inverter Tech Specs Input: DC12V 2.5A Power: 25W Output: 80-130V 600-1100HZ Load: 1500-2500 (cm2) All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 13. Power from cigarette lighter All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 14. Power from car battery All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit.
  • 15. Scan for detail| SAMPLE DESIGN All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit. Or click HERE
  • 16. Scan for detail| SAMPLE DESIGN All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit. Or click HERE
  • 17. Scan for detail| SAMPLE DESIGN All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit. Or click HERE
  • 18. Scan for detail| SAMPLE DESIGN All Right Reserved WorldLine Limited. The concept, strategy & idea represented are sold by property of WorldLine. Any reproduction without written consent is prohibit. Or click HERE