Washington National Insurance Company provides supplemental health and life insurance products to middle-income Americans. It offers a variety of individual and group insurance products, including critical illness, accident, hospital indemnity, disability, dental, life and vision insurance. Washington National has over 5,000 agents across the U.S. and distributes primarily through the worksite channel, serving approximately 1 million policyholders and 25,000 groups. It has a strong financial profile with $4.4 billion in assets and $586 million in annual premiums.

1. Washington National
Insurance Company
Business overview
WN-PPT-BIZ

2. Presentation overview
• CNO Financial Group
• Washington National Insurance Company
• Products & services
– Product portfolio
– Worksite enrollment and administration
– Market presence

4. CNO Financial Group
Our beginning
• Incorporated in 1979; today we have 3,500 employees
located primarily in Carmel, Chicago, Philadelphia and Dallas
Our values
• Integrity, Excellence, Customer Focus and Teamwork
Our companies
• Washington National Insurance Company
• Bankers Life and Casualty Company
• Colonial Penn Life Insurance Company
• 40|86 Advisors

5. CNO Financial Group
Our customers
•4 million middle-income working Americans and retirees
•$1.5 billion in claims paid annually
Financial profile*
•$5 billion shareholder equity
•$33 billion in assets
* Data as of December 31, 2011.
The financial condition and contractual obligations of CNO Financial Group, Inc. are separate from its subsidiaries.

6. Washington National
Our business, products
and market presence

7. Our brand
Since 1911, Washington National Insurance Company has
helped Americans to protect themselves and their families
from the financial hardship that often comes with critical
illness, accidents or loss of life. Our supplemental health
and life insurance products are designed to help give you
and your loved ones peace of mind. You can depend on
us to be a strong, caring partner in helping to provide
financial security for you and your family.

8. Our business
Washington National provides supplemental health and life
insurance to middle-income Americans in the worksite and
individual markets, serving approximately 1 million
policyholders and 25,000 groups through 5,000 agents.
Financial strength1
•$4.4 billion in assets
•$586 million of annual premiums
•A.M. Best: B++ rating, stable outlook2
•$3.4 billion of policy reserves
1 Data as of December 31, 2011.
2 Best B+ (Good): This rating is their assessment of our relative financial strength and ability to meet
contractual obligations. This rating is the fifth highest of sixteen ratings.

9. Our products
Supplemental health Voluntary worksite
• Cancer and critical illness • Supplemental health
• Accident • Term
• Short term disability • WSUL (individual and group underwriting)
• Hospital and ICU
AND, select
products offer
Life our premium-
• Indexed UL return benefit,
which has returned
• WSUL
$1.4 billion to
• Whole life (final expense) $1.4 BILLION policyholders
• Term RETURNED since 1995!*
*The premium-return amount is based on payments to Washington National Insurance Company policyholders
from January 1, 1995 through December 31, 2011. There is an additional charge for this optional rider.
Subject to state availability.

10. Our market presence
Distribution
•We have over 5,000 independent agents across the nation,
including Puerto Rico, Virgin Islands and Guam
•Top 5 manufacturer in voluntary worksite market for Accident and
Cancer/Critical Illness*
•Total voluntary worksite sales are equal to approximately
1/3 of annual sales, totaling $26 million in 2011.
*Worksite Marketing of Voluntary Products, LIMRA, 4Q10.

11. Products & Services

12. Supplemental health
Washington National
Accident Solutions ®
Assure ®
Cancer
Accidental injury coverage with Important benefits and riders—plus
additional built-in features* assistance with questions about
•AD&D with disability benefits healthcare*
•Accident specified-injury benefits •Express payment of up to $10,000
for fractures, dislocations and more •Daily hospital confinement payments
•Waiver of Premium and Physician’s •Transportation and family lodging
Office Additional Benefit riders benefits
•Transportation, family lodging •Return of Premium
and ICU benefits and more
•Return of Premium
*HSA-compatible products.
Policies, benefits and riders are subject to state availability. Benefits available may vary based on plan
selected. Premiums are based on the level of coverage selected. These policies have limitations and
exclusions. For costs and complete details of coverage, review the policy with the agent.

13. Supplemental Health
Washington National
Critical Hospital
Solutions ®
Secure®
Critical illness coverage that’s Supplemental coverage for
simple to understand and use* hospital stays*
•Three simple plans •Two simple plan options
with two options of coverage •Lump-sum payment of
•Lump-sum payment options up up to $2,500 for hospital
to $70,000 confinement
•Wellness benefit
•Return of Premium
*HSA-compatible products.
Policies, benefits and riders are subject to state availability. Benefits available may vary based on plan
selected. Premiums are based on the level of coverage selected. These policies have limitations and
exclusions. For costs and complete details of coverage, review the policy with the agent.

14. Group supplemental health
Wage Guard ®
Gap 360 ®
Short-term disability insurance that Underwritten by
Fidelity Security Life Insurance Company
provides the added flexibility of a
customized plan* Provides coverage for the gaps in
•Two simple plan options today’s major medical plans
•Weekly benefit amounts up to •Coverage for the family
$1,700 •Coverage for hospital and outpatient
•Guarantee issue amounts up to visits
$700 a week •Doctor office and wellness benefits
•Two-year rate guarantee
*HSA-compatible products.
Policies, benefits and riders are subject to state availability. Benefits available may vary based on plan
selected. Premiums are based on the level of coverage selected. These policies have limitations and
exclusions. For costs and complete details of coverage, review the policy with the agent.

15. Group supplemental health
Washington National
Worksite
Critical Illness ®
Offers lump-sum benefits for today’s
most common critical illnesses*
•Benefit amounts of $5,000 to
$75,000
•Guarantee issue amounts up to
$20,000
•First diagnosis and recurrence
benefits
•Wellness benefit
•Return of Premium
*HSA-compatible products.
Policies, benefits and riders are subject to state availability. Benefits available may vary based on plan
selected. Premiums are based on the level of coverage selected. These policies have limitations and
exclusions. For costs and complete details of coverage, review the policy with the agent.

16. Life insurance
Washington National
Term Life Worksite
Plus ®
UL2 ®
Voluntary term life insurance* Provides valuable universal life
insurance protection*
•Level-premium to-age-65
term option provides coverage •Coverage available for spouse, children
throughout your clients’ and grandchildren regardless of
working years employee enrollment
•Innovative Critical Illness rider doesn’t •Automatic Benefit Increase rider
impact the policy’s (“Add-a-Buck”) increases policy’s face
death benefit value with no additional underwriting
•50% Return of Premium option •Guarantee issue available
•Cash Value
*HSA-compatible products.
Policies, benefits and riders are subject to state availability. Benefits available may vary based on plan
selected. Premiums are based on the level of coverage selected. These policies have limitations and
exclusions. For costs and complete details of coverage, review the policy with the agent.

17. Worksite enrollment and administration
• Straight-through processing
with WNezApp2.0SM
• ReadyPAY 24-hour
claims processing
• Worksite Individual
Services, our specialized
service team for “One Stop”
support of payroll
administrators
• WNezBill electronic
SM
bill presentation

18. Worksite enrollment administration

19. Worksite enrollment and administration

20. Market presence
As seen in the
June 2011 issues of
Human Resource Management
&
Hum an Resource Executive

21. WashingtonNational.com
• Visit our website to learn
more about policyholder
testimonials, philanthropic
efforts and resource center

22. Policyholder testimonial
Financial protection
for the unexpected
”With all that’s happened in
the last couple of years, I know
firsthand that everything can
change in an instant.”
–Joyce Staley,
Washington National policyholder
Hear Joyce’s story at
WashingtonNational.com

23. Philanthropic efforts
We go beyond the reach of our insurance products to partner
with these hard-working organizations, including HOPE’s $100,000
endowment gift to the I.U. Foundation Simon Cancer Center and
$100,000 endowment gift to the American Cancer Society:

24. Thank you!
Insurers and their representatives are not permitted by law to offer tax or legal advice. The general and educational information here was
written to support the sales, marketing or service of insurance policies. Based upon individuals’ particular circumstances and objectives, they
should seek specific advice from their own qualified and duly-licensed independent tax or legal advisors. No one may rely upon or use the
information here for the purpose of avoiding any tax or tax penalty that may be imposed by the Internal Revenue Code or other applicable
law.
© 2012 Washington National
(10/12) 146114
WN-PPT-BIZ