The Fractal Professional
(part of)
Guest Lecture: Pimp My Life
Monday, August 16th, 7pm - 8pm
Tweaked Identities, Tricked-Out Ideas, and Big-Time Transformation. Tom Klinkowstein and Dr. Anna Akbari rethink the traditional, linear career path model as a sort of personalized, labyrinth-like "choose your own adventure" novel, and explore the large-scale significance of personal adaptations and customized lives.
@WixLounge
10 W. 18th st, 2nd Fl
New York, NY 10011
Designers and other creative professionals are called to be part of projects, interventions and ideologies which transcend the boundaries of their specialization, the particulars of the client / professional relationship and even their own lifetime.
When we forget our smartphone we feel less smart. Has the once speculative fusion of man and machine already happened?
Cyborgs used to be the domain of theorists, futurists and science fiction writers, but are now the lingua franca of design bloggers and business evangelists.
Designers and other creative professionals are called to be part of projects, interventions and ideologies which transcend the boundaries of their specialization, the particulars of the client / professional relationship and even their own lifetime.
When we forget our smartphone we feel less smart. Has the once speculative fusion of man and machine already happened?
Cyborgs used to be the domain of theorists, futurists and science fiction writers, but are now the lingua franca of design bloggers and business evangelists.
Klinkowstein tom design and value(s) in the interconnected stateThomas Klinkowstein
Lecture at AIGA Geographics conference, December 2012. Highlights from a cooperative course on design and values held simultaneously with Pratt Institute of Art and Design in New York and AKV St. Joost Art and Design Academy in Breda, The Netherlands.
Designers and other creative professionals are called to be part of projects, interventions and ideologies which transcend the boundaries of their specialization, the particulars of the client / professional relationship and even their own lifetime.
The Fractal Professional
(part of)
Guest Lecture: Pimp My Life
Monday, August 16th, 7pm - 8pm
Tweaked Identities, Tricked-Out Ideas, and Big-Time Transformation. Tom Klinkowstein and Dr. Anna Akbari rethink the traditional, linear career path model as a sort of personalized, labyrinth-like "choose your own adventure" novel, and explore the large-scale significance of personal adaptations and customized lives.
@WixLounge
10 W. 18th st, 2nd Fl
New York, NY 10011
Tom Klinkowstein's July 20, 2010 presentation to Dr. Anna Akbari's, Global Issues in Design and Visuality in the 21st Century: Culture, Parsons The New School for Design, New York
Technoblade The Legacy of a Minecraft Legend.Techno Merch
Technoblade, born Alex on June 1, 1999, was a legendary Minecraft YouTuber known for his sharp wit and exceptional PvP skills. Starting his channel in 2013, he gained nearly 11 million subscribers. His private battle with metastatic sarcoma ended in June 2022, but his enduring legacy continues to inspire millions.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Klinkowstein tom design and value(s) in the interconnected stateThomas Klinkowstein
Lecture at AIGA Geographics conference, December 2012. Highlights from a cooperative course on design and values held simultaneously with Pratt Institute of Art and Design in New York and AKV St. Joost Art and Design Academy in Breda, The Netherlands.
Designers and other creative professionals are called to be part of projects, interventions and ideologies which transcend the boundaries of their specialization, the particulars of the client / professional relationship and even their own lifetime.
The Fractal Professional
(part of)
Guest Lecture: Pimp My Life
Monday, August 16th, 7pm - 8pm
Tweaked Identities, Tricked-Out Ideas, and Big-Time Transformation. Tom Klinkowstein and Dr. Anna Akbari rethink the traditional, linear career path model as a sort of personalized, labyrinth-like "choose your own adventure" novel, and explore the large-scale significance of personal adaptations and customized lives.
@WixLounge
10 W. 18th st, 2nd Fl
New York, NY 10011
Tom Klinkowstein's July 20, 2010 presentation to Dr. Anna Akbari's, Global Issues in Design and Visuality in the 21st Century: Culture, Parsons The New School for Design, New York
Technoblade The Legacy of a Minecraft Legend.Techno Merch
Technoblade, born Alex on June 1, 1999, was a legendary Minecraft YouTuber known for his sharp wit and exceptional PvP skills. Starting his channel in 2013, he gained nearly 11 million subscribers. His private battle with metastatic sarcoma ended in June 2022, but his enduring legacy continues to inspire millions.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
Quality control is vital to every industry. This is why every department in a company need create a method they use in ensuring quality. This, perhaps, will not only improve the quality of products and bring errors to the barest minimum, but take it to a near perfect finish.
It is beyond a moot point that a good book will somewhat be judged by its cover, but the content of the book remains king. No matter how beautiful the cover, if the quality of writing or presentation is off, that will be a reason for readers not to come back to the book or recommend it.
So, this presentation points designers to some important things that may be missed by an editor that they could eventually discover and call the attention of the editor.
Connect Conference 2022: Passive House - Economic and Environmental Solution...TE Studio
Passive House: The Economic and Environmental Solution for Sustainable Real Estate. Lecture by Tim Eian of TE Studio Passive House Design in November 2022 in Minneapolis.
- The Built Environment
- Let's imagine the perfect building
- The Passive House standard
- Why Passive House targets
- Clean Energy Plans?!
- How does Passive House compare and fit in?
- The business case for Passive House real estate
- Tools to quantify the value of Passive House
- What can I do?
- Resources
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
1. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
The Fractal Professional, or,
Having a Profession for Which There’s No Name
2. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
-Designer
-Strategist
-Entrepreneur
-Professor
-Artist
-Pundit
Fractal
Design Matters Characteristics
Strategy Facilitators
Becoming Singularity
3. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Fractal
Design Matters Characteristics
Strategy
Principles Facilitators
New Designer
Becoming Singularity
Beyond
4. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
-Articulated the offering
-Hired initial staff
-Tagline
-Logo, Site, Mobile Site, iPhone app, etc.
-Continuing Consulting (strategy, partnering)
Fractal
Design Matters Characteristics
Strategy
Principles Facilitators
New Designer
Becoming Singularity
Beyond
5. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Fractal
Design Matters Characteristics
Strategy
Principles Facilitators
New Designer
Becoming Singularity
Beyond
6. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Fractal
Design Matters Characteristics
Strategy
Principles Facilitators
New Designer
Becoming Singularity
Beyond
7. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Fractal
Design Matters Characteristics
Strategy
Principles Facilitators
New Designer
Becoming Singularity
Beyond
8. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Fractal
Design Matters CharacteristicsNew Media / New Designer
Principles Becoming Beyond Experience Design
9. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Fractal
Design Matters Characteristics
Strategy Facilitators
Becoming Singularity
10. The Fractal Professional
Design, Innovation & Passion
Design Thinking
Horizon Projects Workshop Tom Klinkowstein
Fractal
Send &
Evolution
Matters Receive
Design Matters Business / Design New Media / New DesignerMethodology
Characteristics
Innovation
Democratization
Principles
Shadows Old
Everywhere Professions
Becoming
Mash-up
Passion
New Design Beyond
Bio
2015 New Skills
Biots
Workshop
14. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Characteristics of the Fractal Professional
Fractal Characteristics Becoming
15. The Fractal Professional
Design, Innovation & Passion
Design Thinking
Horizon Projects Workshop Tom Klinkowstein
Inspiration:
(traditional approach) (fractal approach)
-Market Analysis -What Might Be
Fractal Characteristics Becoming
16. The Fractal Professional
Design, Innovation & Passion
Design Thinking
Horizon Projects Workshop Tom Klinkowstein
Problem Solving:
(traditional approach) (fractal approach)
-Definitive -Iterative
Fractal Characteristics Becoming
17. The Fractal Professional
Design, Innovation & Passion
Design Thinking
Horizon Projects Workshop Tom Klinkowstein
Validation:
(traditional approach) (fractal approach)
-Focus Groups/Surveys -Direct Observation
Fractal Characteristics Becoming
18. The Fractal Professional
Design, Innovation & Passion
Design Thinking
Horizon Projects Workshop Tom Klinkowstein
Communicate Strategy Through:
(traditional approach) (fractal approach)
-Spreadsheets -Visual and Multimedia
Scenarios
Fractal Characteristics Becoming
19. The Fractal Professional
Design, Innovation & Passion
Design Thinking
Horizon Projects Workshop Tom Klinkowstein
Professional Characteristics:
(traditional approach) (fractal approach)
-Vertical Expertise -T-shaped Skills
Fractal Characteristics Becoming
20. The Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Both a Controller and Facilitator
Fractal Characteristics Becoming
21. The Fractal Professional
Design, Innovation & Passion
Design Thinking
Horizon Projects Workshop Tom Klinkowstein
Becoming a Fractal Professional
Fractal Characteristics Becoming
22. The Future of Design
Design Thinking
Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Be Your Own Trend Forecaster:
-Read Wide (WSJ, NYT, Financial Times,
Economist, etc.)
-Write Narrow (tweet, blog, etc.)
-Attend conferences of other disciplines
(you’ll be exotic; go early / stay late)
Fractal Characteristics Becoming
23. The Future of Design
Design Thinking
Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Tom Klinkowstein
Build Your Network:
-Meet 10 new people every week to
Find partners / clients
Recruit others to be your agents
Connect your nodes via salons, meals
Create a braintrust (own Board of Directors)
Fractal Characteristics Becoming
24. The Future of Design
Design Thinking
Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Tom Klinkowstein
Be Prepared:
-Cards
-Smartphone, etc. with your work on it
-Elevator pitch (your short story)
-Café pitch (longer version)
-Reciprocal altruism
Fractal Characteristics Becoming
25. The Future of Design
Design Thinking
Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Tom Klinkowstein
Tom Klinkowstein
Foster Leadership Skills:
-Learn to work with “people you don’t like”
Fractal Characteristics Becoming
26. The Future of Design
Design Thinking
Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Tom Klinkowstein
Most of All:
-Have a Dialog
-Its not just what you want, its what
the world wants of you.
Fractal Characteristics Becoming
27. The Future of Design
Design Thinking
Fractal Professional
Horizon Projects Workshop Tom Klinkowstein
Tom Klinkowstein
Thank you.
klinkows@mediaa.com