Building the business case for immersive technology requires you to be able to address key questions about the benefits of the solutions, as well as the costs, hardware, the software required, and the overall skills needed to move forward. This session will give you targeted answers to the questions your organization may have about implementing AR and VR strategies.
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What Problem is Your Organization Looking to Solve?
1. @gowithfloat gowithfloat.com/ar
What Problem is Your
Organization Looking to Solve?
10:10 AM - 10:40 AM Wednesday, June 26
Steve Richey
Mobile & Augmented Reality Developer
srichey@gowithfloat.com
3. @gowithfloat gowithfloat.com/ar
About Me
Steve Richey
● Machine learning and augmented reality developer
at Float
● Instructor at Bradley University
● Author of Utilizing Presence in Augmented‐Reality
Applications to Improve Learning Outcomes,
Performance Improvement Journal, 57(4)
4. @gowithfloat gowithfloat.com/ar
What are we talking about?
● Goals
● Understanding the problem
● Weighing options
● The value of augmented reality
solutions
● Form factor alternatives
● Wrap-up
@gowithfloat gowithfloat.com/ar NOAA / Unsplash
5. @gowithfloat gowithfloat.com/ar
Session goals
● How to build the business case for
immersive technology
○ Address key questions about the benefits
of these solutions
○ Hardware, software, costs, and skill sets
required
● Answers to questions about
implementing AR and VR strategies
@gowithfloat gowithfloat.com/ar Patrick Langwallner / Unsplash
6. @gowithfloat gowithfloat.com/ar
● Is it highly relevant to a specific
point in space?
● Is visualization best explored
kinesthetically?
● Should data be omnipresent?
● Will users accept an augmented
reality solution?
What’s the problem?
@gowithfloat gowithfloat.com/ar Patrick Langwallner / Unsplash
7. @gowithfloat gowithfloat.com/ar
● Could it be a mobile solution?
● Is it an outdated or unnecessary
process?
● Could the process be
automated entirely?
● Will this enable workers to
dedicate more time to critical
tasks?
What are your options?
@gowithfloat gowithfloat.com/ar NOAA / Unsplash
8. @gowithfloat gowithfloat.com/ar
● Work is done over a large physical space
● Ahead-of-time training is prohibitively
expensive
● Remote assistance is often necessary
What is it good for?
@gowithfloat gowithfloat.com/ar Boban Simonovski / Unsplash
10. @gowithfloat gowithfloat.com/ar
Handheld
● Is performance key?
● Do you have iOS or Android
developers available?
● Do you need integration with
existing MDM or MAM solutions?
● Do you want to save and restore
augmented reality content sessions?
● Do you want to use platform-specific
features?
○ ARKit or ARCore
○ OS frameworks
All images are copyright of their respective owners
11. @gowithfloat gowithfloat.com/ar
3DOF
● Do you have iOS or Android
developers available?
● Do you need integration with
existing MDM or MAM solutions?
● Are you looking for a low-cost
solution?
● Is hands-free a requirement?
● Do you want to use platform-specific
features?
○ Augmented reality tools may not be
available
All images are copyright of their respective owners
12. @gowithfloat gowithfloat.com/ar
Monocular
● Is hands-free a requirement?
● Is a full headset too cumbersome?
● Do you need ANSI safety
certification?
● Do you need video or still image
capture?
All images are copyright of their respective owners
13. @gowithfloat gowithfloat.com/ar
6DOF
● Do you need depth data capture?
● Do you want to save and restore
augmented reality content sessions?
● Does content need to be space-
oriented, not user-oriented?
● Do you need hand or eye tracking?
○ Interaction
○ Analytics
All images are copyright of their respective owners
14. @gowithfloat gowithfloat.com/ar
What did we talk about?
@gowithfloat gowithfloat.com/ar NOAA / Unsplash
● Augmented reality is often leveraged as a problem in search of a solution
○ This is backwards
○ First identify key bottlenecks in the learning and performance support pipeline
● AR is a great tool for time of need contextual information
○ This is where the ability to integrate digital information and a physical space shines
● Practitioners should stay abreast of developments in technology
○ Be careful not to pursue the latest fad without understanding
■ Strengths
■ Weaknesses
■ Applicability
https://www.elearningguild.com/realities360/sessions/session-details.cfm?event=675&fromselection=doc.5781&from=sessionslist&session=10200
From the eLearning Guild: “Building the business case for immersive technology requires you to be able to address key questions about the benefits of these solutions, as well as the hardware, software, costs, and skill sets required to move forward with them. This series of 30-minute sessions from industry experts will give you targeted answers to the significant questions you and your organization have about implementing AR and VR strategies.”
My brief summary: “All too often, augmented reality is leveraged as a problem in search of a solution. However, as is often the case with emerging technologies, this is backwards. Before deciding if AR is a good solution, it’s vital that an organization truly identify key bottlenecks in their learning and performance support pipeline. In many cases, we see AR as a great tool for time of need contextual information, as this is truly where the ability to integrate digital information and a physical space shines. I always encourage practitioners to stay abreast of developments in technology, but one should be careful not to pursue the latest fad without understanding its strengths, weaknesses, and applicability to the task at hand.”
https://unsplash.com/photos/p78UBHcVEx0
Photo by Patrick Langwallner on Unsplash
https://unsplash.com/photos/JG_HfydoNqY
https://unsplash.com/photos/vcUe4HX2lVA
Form factors and use
Evolving form factors make computer vision contextual, relevantTraditional form factors (phone, tablet) can still provide value