Gen Re's PRIME is a computer-assisted exercise that simulates managing an insurance company, allowing participants to learn about decision-making in various roles and the overall success of the organization. Through teamwork, participants face challenges related to operations, growth, and profitability to determine the winning team based on financial performance metrics. The exercise aims to provide a comprehensive understanding of the insurance industry and enhance collaborative skills.

1. Gen Re's proprietary Primary Insurance Management Exercise,
or PRIME, is a computer-assisted exercise designed to help
participants better understand the decision-making
processes involved in running an insurance company.
Opportunity to experience all aspects of running an insurance
company, and to understand how each role factors into the overall
success of the company.
• The consequences of operating decisions
• The importance of structure and planning
• The way various jobs fit into an organization
• The types of problems and/or opportunities faced within the
insurance business
• How to work within a team-based environment
© 2023 General Re Corporation
*Since these goals can be
in conflict, the combined
ratio takes precedence
over the volume goal.
*An assessment of the
company's vitality vis-a-vis
growth, profitability and
balance sheet strength.
“I’m truly amazed at
how much of the ‘real world’
the exercise encompasses."
ASSIGNMENT
COMPANY
MARKETPLACE
STRATEGY WINNER
GOALS
Teams determine and
implement a strategy for
product mix, pricing,
reinsurance and operations.
The team with the largest
adjusted policyholder’s
surplus* wins!
Return on Surplus 12%
Combined Ratio 99%
Premium Volume 10%
growth per annum
Each team begins the
exercise with the
same book of business.
A multiline insurance
company writing both
personal and commercial
lines, including property
and auto coverages.
Consists of
stock and mutual
companies, both
large and small.
PARTICIPANTS LEARN:
The winning team is the one that best manages its operations,
the marketplace, and its financial position by working effectively
as a group and leveraging the skills of each team member.
WHAT IS PRIME?
HOW IT WORKS
Experience what it's like to run a property/casualty insurance
company’s operations for the equivalent of four years.
OBJECTIVE
WHY PRIME?